{"id":298338,"date":"2022-11-30T08:48:49","date_gmt":"2022-11-30T08:48:49","guid":{"rendered":"https:\/\/integralads.com\/news\/integral-ad-science-appoints-khurrum-malik-as-chief-marketing-officer\/"},"modified":"2023-07-12T06:01:31","modified_gmt":"2023-07-12T06:01:31","slug":"integral-ad-science-appoints-khurrum-malik-as-chief-marketing-officer","status":"publish","type":"portfolio","link":"https:\/\/integralads.com\/apac\/news\/integral-ad-science-appoints-khurrum-malik-as-chief-marketing-officer\/","title":{"rendered":"Integral Ad Science Appoints Khurrum Malik as Chief Marketing Officer\u00a0"},"content":{"rendered":"\n<p><em>Proven industry leader to drive marketing strategy and accelerate growth initiatives<\/em><\/p>\n\n\n\n<p><strong>NEW YORK, November 29, 2022<\/strong>&nbsp;\u2013&nbsp;&nbsp;<a href=\"https:\/\/integralads.com\/\">Integral Ad Science<\/a>&nbsp;(Nasdaq:&nbsp;IAS) today announced the appointment of Khurrum Malik as Chief Marketing Officer (CMO) effective immediately. Malik will accelerate market growth initiatives for IAS and lead its global marketing strategy. Malik will be based in New York and report directly to Yannis Dosios, Chief Commercial Officer.<\/p>\n\n\n\n<p>Malik is a technology marketing leader with a broad range of experience driving growth for public and private companies. Most recently, Malik was Head of Global Business Marketing at Spotify, where he led business marketing, creative, product marketing, measurement, and analytics teams within Spotify\u2019s advertising business. Previously, he served as CMO of Compass, a real estate technology platform, and was Head of Product Marketing at Meta. Malik holds an MBA, M.S., and B.A. from the University of Virginia.&nbsp;<\/p>\n\n\n\n<p>\u201cKhurrum\u2019s impressive background and passion for technology and marketing will be instrumental to driving our go-to-market strategies and increasing awareness of our value proposition,\u201d said Yannis Dosios, Chief Commercial Officer IAS. \u201cWe are excited for him to lead the marketing effort for IAS.\u201d<\/p>\n\n\n\n<p>\u201cIAS has set the global benchmark for trust and transparency in digital media quality. I look forward to working with the entire IAS team to ensure global marketers, publishers, and media platforms understand how best to leverage our technology and insights to activate brand-safe and ROI-driven campaigns,\u201d said Malik.<\/p>\n\n\n\n<p>Malik is a recognized industry leader, having guided teams to win Cannes Lions (Gold), AdAge Creativity, Webby, and Internet Advertising Bureau awards.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>About Integral Ad Science<\/strong>&nbsp;<\/p>\n\n\n\n<p>Integral Ad Science (IAS) is a global leader in digital media quality. IAS makes every impression count, ensuring that ads are viewable by real people, in safe and suitable environments, activating contextual targeting, and driving supply path optimization. Our mission is to be the global benchmark for trust and transparency in digital media quality for the world\u2019s leading brands, publishers, and platforms. We do this through data-driven technologies with actionable real-time signals and insight. Founded in 2009, IAS works with thousands of top advertisers and premium publishers worldwide. For more information, visit integralads.com.&nbsp;<\/p>\n\n\n\n<p>###&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/integralads.com\/news\/integral-ad-science-appoints-chief-marketing-officer\/\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Proven industry leader to drive marketing strategy and accelerate growth initiatives NEW YORK, November 29, 2022&nbsp;\u2013&nbsp;&nbsp;Integral Ad Science&nbsp;(Nasdaq:&nbsp;IAS) today announced the appointment of Khurrum Malik as Chief Marketing Officer (CMO) effective immediately. Malik will accelerate market growth initiatives for IAS&#8230;<\/p>\n","protected":false},"author":1,"featured_media":298339,"menu_order":0,"template":"","portfolio-types":[77],"class_list":["post-298338","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-types-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Integral Ad Science Appoints Khurrum Malik as Chief Marketing Officer\u00a0 - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/apac\/news\/integral-ad-science-appoints-khurrum-malik-as-chief-marketing-officer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Integral Ad Science Appoints Khurrum Malik as Chief Marketing Officer\u00a0\" \/>\n<meta property=\"og:description\" content=\"Proven industry leader to drive marketing strategy and accelerate growth initiatives NEW YORK, November 29, 2022&nbsp;\u2013&nbsp;&nbsp;Integral Ad Science&nbsp;(Nasdaq:&nbsp;IAS) today announced the appointment of Khurrum Malik as Chief Marketing Officer (CMO) effective immediately. Malik will accelerate market growth initiatives for IAS...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/apac\/news\/integral-ad-science-appoints-khurrum-malik-as-chief-marketing-officer\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-12T06:01:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/07\/Khurrum-Malik-CMO_860x860.png\" \/>\n\t<meta property=\"og:image:width\" content=\"860\" \/>\n\t<meta property=\"og:image:height\" content=\"860\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/integralads.com\/apac\/news\/integral-ad-science-appoints-khurrum-malik-as-chief-marketing-officer\/\",\"url\":\"https:\/\/integralads.com\/apac\/news\/integral-ad-science-appoints-khurrum-malik-as-chief-marketing-officer\/\",\"name\":\"Integral Ad Science Appoints Khurrum Malik as Chief Marketing Officer\u00a0 - 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