{"id":295993,"date":"2021-01-20T05:00:00","date_gmt":"2021-01-20T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/quick-bytes-artificial-intelligence\/"},"modified":"2023-07-12T06:22:02","modified_gmt":"2023-07-12T06:22:02","slug":"quick-bytes-artificial-intelligence","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/quick-bytes-artificial-intelligence\/","title":{"rendered":"Quick Bytes Video: Artificial Intelligence use in advertising"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">At IAS, we are always looking at ways to not only enhance technologies for our customers, but also widen the understanding of the latest developments in digital advertising.<\/p>\n<p>To help you stay up to date on the latest innovation, we bring you <strong>Quick Bytes<\/strong>, a series of short videos that give you a quick guide to the latest developments.<\/p>\n<p>Our first video tackles Artificial Intelligence (AI) and Machine Learning, and how these are no longer technologies on the horizon but tools that help to optimise advertiser&#8217;s digital ad campaigns every millisecond and additionally help publishers to further monetise their inventory.<\/p>\n<p>AI and Machine Learning have become beneficial tools widely available for digital advertisers and publishers today.<\/p>\n<p>Watch the Quick Bytes video here and discover how IAS uses Machine Learning technology to power the world&#8217;s leading ad verification solutions.<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/klMPhLwEMZo\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>If you want to discover more on how IAS is shaping the future of digital ad verification, check out our <a href=\"https:\/\/integralads.com\/uk\/\">Toolkits<\/a> or more content from our <a href=\"\/uk\/\">Insider<\/a>.<\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Watch IAS&#8217;s Quick Bytes video explaining the latest innovation in digital ad verification and our first video tackles AI and Machine Learning.<\/p>\n","protected":false},"author":22,"featured_media":293805,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[181,183,182,184,180],"tags":[238,239,240,185],"class_list":["post-295993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editors-picks","category-essentials-apac","category-fundamentals-apac","category-quick-tips-fundamentals-apac","category-stories-z-retire","tag-artificial-intelligence-apac","tag-machine-learning-apac","tag-quick-bytes-apac","tag-videos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - 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