{"id":296935,"date":"2018-03-28T04:00:00","date_gmt":"2018-03-28T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/case-study-social-viewability\/"},"modified":"2023-07-12T11:35:20","modified_gmt":"2023-07-12T11:35:20","slug":"case-study-social-viewability","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/case-study-social-viewability\/","title":{"rendered":"Case study: Improve your social viewability"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">A major CPG brand set out to reach and influence a specific demographic; \u00a0moms with kids. To accomplish this goal, it leveraged a leading social network\u2019s mobile-first platform to power its campaigns. 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