
{"id":296964,"date":"2018-02-08T05:00:00","date_gmt":"2018-02-08T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/ias-influencers-david-hahn-blockchain\/"},"modified":"2023-07-12T11:49:58","modified_gmt":"2023-07-12T11:49:58","slug":"ias-influencers-david-hahn-blockchain","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/ias-influencers-david-hahn-blockchain\/","title":{"rendered":"IAS Influencers \u2013 David Hahn on Blockchain"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/254749383\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>David Hahn, Chief Product Officer at IAS, discusses the potential of blockchain to fight fraud, increase transparency, and change the digital advertising landscape.<\/p>\n<p>This video is part of our IAS Influencers Series which brings together some of IAS\u2019s brightest minds with industry influencers to talk about the issues, challenges, and opportunities facing the digital advertising industry.<\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>David Hahn, Chief Product Officer at IAS, discusses the potential of blockchain to transform digital advertising and the digital landscape itself, from commerce to content.\u00a0<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[218],"tags":[],"class_list":["post-296964","post","type-post","status-publish","format-standard","hentry","category-insights-apac"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - 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