{"id":297059,"date":"2017-09-18T04:00:00","date_gmt":"2017-09-18T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/transparency-in-digital-h1-2017-media-quality-report\/"},"modified":"2024-11-16T11:56:36","modified_gmt":"2024-11-16T11:56:36","slug":"transparency-in-digital-h1-2017-media-quality-report","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/transparency-in-digital-h1-2017-media-quality-report\/","title":{"rendered":"Transparency in digital: H1 2017 Media Quality Report"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"font-weight: 400;\">In this webinar we present the results of the Media Quality Report for H1 2017. Learn how to use brand safety, viewability, and ad fraud benchmarks to bring greater transparency to your digital campaigns.\u00a0<\/span><\/span><\/span><\/span><\/span><\/p>\n<p>For more information on the H1 2017 Media Quality Report webinar, read our <a href=\"https:\/\/integralads.com\/apac\/insider\/media-quality-report-qa-fraud\/\">fraud<\/a>, <a href=\"https:\/\/integralads.com\/apac\/insider\/media-quality-report-qa-mobile\/\">mobile<\/a>, <a href=\"https:\/\/integralads.com\/apac\/insider\/media-quality-report-qa-viewability\/\">viewability<\/a>, and <a href=\"https:\/\/integralads.com\/apac\/solutions\/brand-safety-suitability\/\">brand risk<\/a> Q&amp;A posts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this webinar we present the results of the Media Quality Report for H1 2017. Learn how to use brand safety, viewability, and ad fraud benchmarks to bring greater transparency to your digital campaigns.\u00a0<\/p>\n","protected":false},"author":1,"featured_media":297060,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[222,223,219,216,221,227],"tags":[],"class_list":["post-297059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-fraud-apac","category-brand-safety-suitability-apac","category-research-apac","category-resources-apac","category-topics-apac","category-viewability-apac"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Transparency in digital: H1 2017 Media Quality Report - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/apac\/insider\/transparency-in-digital-h1-2017-media-quality-report\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Transparency in digital: H1 2017 Media Quality Report\" \/>\n<meta property=\"og:description\" content=\"In this webinar we present the results of the Media Quality Report for H1 2017. Learn how to use brand safety, viewability, and ad fraud benchmarks to bring greater transparency to your digital campaigns.\u00a0\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/apac\/insider\/transparency-in-digital-h1-2017-media-quality-report\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-18T04:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-16T11:56:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/Transparency-MQR-H1-2017_-Insider-Article-Header-760-x-480-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"480\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"IAS TEAM\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@integralads\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IAS TEAM\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/transparency-in-digital-h1-2017-media-quality-report\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/transparency-in-digital-h1-2017-media-quality-report\\\/\"},\"author\":{\"name\":\"IAS TEAM\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/person\\\/dbee79df007713b5bab3127e3f349399\"},\"headline\":\"Transparency in digital: H1 2017 Media Quality Report\",\"datePublished\":\"2017-09-18T04:00:00+00:00\",\"dateModified\":\"2024-11-16T11:56:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/transparency-in-digital-h1-2017-media-quality-report\\\/\"},\"wordCount\":62,\"publisher\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/transparency-in-digital-h1-2017-media-quality-report\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/Transparency-MQR-H1-2017_-Insider-Article-Header-760-x-480-1.png\",\"articleSection\":[\"Ad Fraud\",\"Brand Safety &amp; 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