{"id":297492,"date":"2021-09-29T16:54:28","date_gmt":"2021-09-29T16:54:28","guid":{"rendered":"https:\/\/integralads.com\/insider\/introducing-ias-brand-safety-on-tiktok\/"},"modified":"2023-09-05T14:44:43","modified_gmt":"2023-09-05T14:44:43","slug":"introducing-ias-brand-safety-on-tiktok","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/","title":{"rendered":"Introducing IAS Brand Safety on TikTok"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">From moms and Millennials to Gen Z trend-spotters, everyone is on TikTok and we&#8217;re excited to announce that IAS is too. Advertisers in the US can now ensure their brands run near high-quality, safe, and suitable content. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With our proprietary frame-by-frame video, audio, and text classification technology, IAS provides greater transparency and the most granular control yet, giving you coverage where it counts.  And even better news is that Brand Safety on TikTok will be available in APAC very soon. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the meantime, download the one sheet to find out how it works!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From moms and Millennials to Gen Z trend-spotters, everyone is on TikTok and we&#8217;re excited to announce that IAS is too. Advertisers in the US can now ensure their brands run near high-quality, safe, and suitable content. With our proprietary&#8230;<\/p>\n","protected":false},"author":22,"featured_media":297412,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[223,215,213],"tags":[66,67],"class_list":["post-297492","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-safety-suitability-apac","category-featured-apac","category-proprietary-platforms-apac","tag-brand-suitability","tag-proprietary-platforms"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Introducing IAS Brand Safety on TikTok - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Introducing IAS Brand Safety on TikTok\" \/>\n<meta property=\"og:description\" content=\"From moms and Millennials to Gen Z trend-spotters, everyone is on TikTok and we&#8217;re excited to announce that IAS is too. Advertisers in the US can now ensure their brands run near high-quality, safe, and suitable content. With our proprietary...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-29T16:54:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-05T14:44:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/IAS_Tiktok1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"675\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"IAS Marketing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@integralads\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IAS Marketing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/\"},\"author\":{\"name\":\"IAS Marketing\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/person\\\/7385283b34c18807943c65833f585b49\"},\"headline\":\"Introducing IAS Brand Safety on TikTok\",\"datePublished\":\"2021-09-29T16:54:28+00:00\",\"dateModified\":\"2023-09-05T14:44:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/\"},\"wordCount\":99,\"publisher\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/IAS_Tiktok1-1.jpg\",\"keywords\":[\"Brand Suitability\",\"Proprietary Platforms\"],\"articleSection\":[\"Brand Safety &amp; Suitability\",\"Featured\",\"Social Platforms\"],\"inLanguage\":\"en-APAC\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/\",\"url\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/\",\"name\":\"Introducing IAS Brand Safety on TikTok - Integral Ad Science\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/IAS_Tiktok1-1.jpg\",\"datePublished\":\"2021-09-29T16:54:28+00:00\",\"dateModified\":\"2023-09-05T14:44:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/#breadcrumb\"},\"inLanguage\":\"en-APAC\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-APAC\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/#primaryimage\",\"url\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/IAS_Tiktok1-1.jpg\",\"contentUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/IAS_Tiktok1-1.jpg\",\"width\":675,\"height\":675,\"caption\":\"IAS_Tiktok1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/introducing-ias-brand-safety-on-tiktok\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/integralads.com\\\/apac\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Introducing IAS Brand Safety on TikTok\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#website\",\"url\":\"https:\\\/\\\/integralads.com\\\/\",\"name\":\"Integral Ad Science\",\"description\":\"The Hidden Cost of MFA Webinar\",\"publisher\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/integralads.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-APAC\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\",\"name\":\"Integral Ad Science\",\"url\":\"https:\\\/\\\/integralads.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-APAC\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/IAS_Square-Logo-600x600-1.png\",\"contentUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/IAS_Square-Logo-600x600-1.png\",\"width\":600,\"height\":600,\"caption\":\"Integral Ad Science\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/integralads\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/person\\\/7385283b34c18807943c65833f585b49\",\"name\":\"IAS Marketing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-APAC\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fd91e008885a0cc580cc032e53313c99cfdb402c7ca38311698f93cf95a6fa6f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fd91e008885a0cc580cc032e53313c99cfdb402c7ca38311698f93cf95a6fa6f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fd91e008885a0cc580cc032e53313c99cfdb402c7ca38311698f93cf95a6fa6f?s=96&d=mm&r=g\",\"caption\":\"IAS Marketing\"},\"url\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/author\\\/2021-04-05-221343-9\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Introducing IAS Brand Safety on TikTok - Integral Ad Science","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/","og_locale":"en_US","og_type":"article","og_title":"Introducing IAS Brand Safety on TikTok","og_description":"From moms and Millennials to Gen Z trend-spotters, everyone is on TikTok and we&#8217;re excited to announce that IAS is too. Advertisers in the US can now ensure their brands run near high-quality, safe, and suitable content. With our proprietary...","og_url":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/","og_site_name":"Integral Ad Science","article_published_time":"2021-09-29T16:54:28+00:00","article_modified_time":"2023-09-05T14:44:43+00:00","og_image":[{"width":675,"height":675,"url":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/IAS_Tiktok1-1.jpg","type":"image\/jpeg"}],"author":"IAS Marketing","twitter_card":"summary_large_image","twitter_creator":"@integralads","twitter_site":"@integralads","twitter_misc":{"Written by":"IAS Marketing","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/#article","isPartOf":{"@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/"},"author":{"name":"IAS Marketing","@id":"https:\/\/integralads.com\/#\/schema\/person\/7385283b34c18807943c65833f585b49"},"headline":"Introducing IAS Brand Safety on TikTok","datePublished":"2021-09-29T16:54:28+00:00","dateModified":"2023-09-05T14:44:43+00:00","mainEntityOfPage":{"@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/"},"wordCount":99,"publisher":{"@id":"https:\/\/integralads.com\/#organization"},"image":{"@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/#primaryimage"},"thumbnailUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/IAS_Tiktok1-1.jpg","keywords":["Brand Suitability","Proprietary Platforms"],"articleSection":["Brand Safety &amp; Suitability","Featured","Social Platforms"],"inLanguage":"en-APAC"},{"@type":"WebPage","@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/","url":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/","name":"Introducing IAS Brand Safety on TikTok - Integral Ad Science","isPartOf":{"@id":"https:\/\/integralads.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/#primaryimage"},"image":{"@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/#primaryimage"},"thumbnailUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/IAS_Tiktok1-1.jpg","datePublished":"2021-09-29T16:54:28+00:00","dateModified":"2023-09-05T14:44:43+00:00","breadcrumb":{"@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/#breadcrumb"},"inLanguage":"en-APAC","potentialAction":[{"@type":"ReadAction","target":["https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/"]}]},{"@type":"ImageObject","inLanguage":"en-APAC","@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/#primaryimage","url":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/IAS_Tiktok1-1.jpg","contentUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/IAS_Tiktok1-1.jpg","width":675,"height":675,"caption":"IAS_Tiktok1"},{"@type":"BreadcrumbList","@id":"https:\/\/integralads.com\/apac\/insider\/introducing-ias-brand-safety-on-tiktok\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/integralads.com\/apac\/"},{"@type":"ListItem","position":2,"name":"Introducing IAS Brand Safety on TikTok"}]},{"@type":"WebSite","@id":"https:\/\/integralads.com\/#website","url":"https:\/\/integralads.com\/","name":"Integral Ad Science","description":"The Hidden Cost of MFA Webinar","publisher":{"@id":"https:\/\/integralads.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/integralads.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-APAC"},{"@type":"Organization","@id":"https:\/\/integralads.com\/#organization","name":"Integral Ad Science","url":"https:\/\/integralads.com\/","logo":{"@type":"ImageObject","inLanguage":"en-APAC","@id":"https:\/\/integralads.com\/#\/schema\/logo\/image\/","url":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/10\/IAS_Square-Logo-600x600-1.png","contentUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/10\/IAS_Square-Logo-600x600-1.png","width":600,"height":600,"caption":"Integral Ad Science"},"image":{"@id":"https:\/\/integralads.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/integralads"]},{"@type":"Person","@id":"https:\/\/integralads.com\/#\/schema\/person\/7385283b34c18807943c65833f585b49","name":"IAS Marketing","image":{"@type":"ImageObject","inLanguage":"en-APAC","@id":"https:\/\/secure.gravatar.com\/avatar\/fd91e008885a0cc580cc032e53313c99cfdb402c7ca38311698f93cf95a6fa6f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fd91e008885a0cc580cc032e53313c99cfdb402c7ca38311698f93cf95a6fa6f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fd91e008885a0cc580cc032e53313c99cfdb402c7ca38311698f93cf95a6fa6f?s=96&d=mm&r=g","caption":"IAS Marketing"},"url":"https:\/\/integralads.com\/apac\/insider\/author\/2021-04-05-221343-9\/"}]}},"_links":{"self":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/posts\/297492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/comments?post=297492"}],"version-history":[{"count":0,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/posts\/297492\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/media\/297412"}],"wp:attachment":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/media?parent=297492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/categories?post=297492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/tags?post=297492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}