{"id":297496,"date":"2022-03-01T12:14:26","date_gmt":"2022-03-01T12:14:26","guid":{"rendered":"https:\/\/integralads.com\/insider\/reach-shoppers-this-ramadan-with-pre-bid-targeting-segments\/"},"modified":"2023-08-08T17:39:07","modified_gmt":"2023-08-08T17:39:07","slug":"reach-shoppers-this-ramadan-with-pre-bid-targeting-segments","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/reach-shoppers-this-ramadan-with-pre-bid-targeting-segments\/","title":{"rendered":"Reach Shoppers this Ramadan with Pre-Bid Targeting Segments"},"content":{"rendered":"\n

Target contextually relevant content for festivals like Ramadan to engage buyers and increase favorability for your brand with unprecedented precision – at scale.<\/em><\/strong><\/p>\n\n\n\n

During Ramadan 2021 South East Asia retailers revealed an uptick in traffic and sales when compared to the baseline seeing a surge in 2021 with a 26% increase in traffic and 21% increase in sales, respectively.<\/strong><\/p>\n\n\n\n

IAS\u2019s predictive science pre-screens pages and categorises them before a bid is placed, enabling you to target Ramadan related content and amplify your brand.<\/strong><\/p>\n\n\n\n

Click here<\/a> to find out more or to activate, reach out to your IAS representative<\/strong> for the full list of 200+ targeting segments<\/strong> plus a list of available DSPs and detailed user guides.<\/p>\n","protected":false},"excerpt":{"rendered":"

Target contextually relevant content for festivals like Ramadan to engage buyers and increase favorability for your brand with unprecedented precision – at scale. During Ramadan 2021 South East Asia retailers revealed an uptick in traffic and sales when compared to…<\/p>\n","protected":false},"author":22,"featured_media":305336,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[209,214,175,212],"tags":[],"class_list":["post-297496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-channels-apac","category-contextual-targeting-apac","category-guides-apac","category-programmatic-apac"],"acf":[],"yoast_head":"\nReach Shoppers this Ramadan with Pre-Bid Targeting Segments - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/apac\/insider\/reach-shoppers-this-ramadan-with-pre-bid-targeting-segments\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reach Shoppers this Ramadan with Pre-Bid Targeting Segments\" \/>\n<meta property=\"og:description\" content=\"Target contextually relevant content for festivals like Ramadan to engage buyers and increase favorability for your brand with unprecedented precision – at scale. 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