{"id":297523,"date":"2022-04-05T10:08:58","date_gmt":"2022-04-05T10:08:58","guid":{"rendered":"https:\/\/integralads.com\/insider\/contextual-targeting-for-mothers-day\/"},"modified":"2023-07-11T10:40:04","modified_gmt":"2023-07-11T10:40:04","slug":"contextual-targeting-for-mothers-day","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/contextual-targeting-for-mothers-day\/","title":{"rendered":"Contextual Targeting for Mother&#8217;s Day"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/xavier-mouton-photographie-ry_sD0P1ZL0-unsplash-scaled.jpg\" alt=\"\" class=\"wp-image-285155\"\/><\/figure>\n\n\n\n<p><strong>Leverage industry-leading technology to understand the true context, sentiment, and emotion of a given webpage to drive media quality outcomes for your brand in near real-time.<\/strong><\/p>\n\n\n\n<p>According to NRF, last year\u2019s <strong>Mother\u2019s Day<\/strong> spending totaled to $28.1 billion, and <strong>categories like jewelry and electronics are expected to reach record levels of spending this year.<\/strong> <\/p>\n\n\n\n<p>IAS\u2019s predictive science pre-screens pages and categorises them before a bid is placed, enabling you to&nbsp;<strong>target Mother&#8217;s Day related content and amplify your brand.<\/strong><\/p>\n\n\n\n<p><strong>Download our <a href=\"https:\/\/go.integralads.com\/rs\/469-VBI-606\/images\/IAS_OneSheet_Contextual_Mothers_Day_2022_APAC.pdf\">one sheet<\/a> to find out more about how you can reach your consumers this coming <a href=\"https:\/\/go.integralads.com\/rs\/469-VBI-606\/images\/IAS_OneSheet_Contextual_Mothers_Day_2022_APAC.pdf\">Mother&#8217;s Day<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leverage industry-leading technology to understand the true context, sentiment, and emotion of a given webpage to drive media quality outcomes for your brand in near real-time. According to NRF, last year\u2019s Mother\u2019s Day spending totaled to $28.1 billion, and categories&#8230;<\/p>\n","protected":false},"author":1,"featured_media":297525,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[214,212],"tags":[],"class_list":["post-297523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contextual-targeting-apac","category-programmatic-apac"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Contextual Targeting for Mother&#039;s Day - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/apac\/insider\/contextual-targeting-for-mothers-day\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Contextual Targeting for Mother&#039;s Day\" \/>\n<meta property=\"og:description\" content=\"Leverage industry-leading technology to understand the true context, sentiment, and emotion of a given webpage to drive media quality outcomes for your brand in near real-time. 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