{"id":297539,"date":"2022-04-20T09:43:17","date_gmt":"2022-04-20T09:43:17","guid":{"rendered":"https:\/\/integralads.com\/insider\/on-demand-webinar-new-ways-to-buy-digital-media-quality-impressions-are-for-everyone\/"},"modified":"2023-07-11T10:38:49","modified_gmt":"2023-07-11T10:38:49","slug":"on-demand-webinar-new-ways-to-buy-digital-media-quality-impressions-are-for-everyone","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/on-demand-webinar-new-ways-to-buy-digital-media-quality-impressions-are-for-everyone\/","title":{"rendered":"On-Demand Webinar: IAS, Emtek Digital, GroupM Indonesia – New Ways to Buy Digital Media: Quality Impressions are for Everyone"},"content":{"rendered":"\n
\"\"<\/a><\/figure>\n\n\n\n

What Drives Marketing Outcomes?<\/strong>

We believe that to drive optimal outcomes, you need both Media Quality + Media Cost. In one scenario you are focused on buying super premium, quality placements which can be expensive. On the other hand, clients may be looking for the cheapest impressions at scale – but maybe a large chunk of those ads are poor quality and therefore ineffective. If you focus on only one or the other, you\u2019re missing out on efficiently finding scale and quality at the best possible price.

Media is converging and new content is being created at an exponential rate. It is more challenging than ever to capture consumer attention, which means you need to make every impression count.

Integral Ad Science (IAS) is delighted to invite you to our latest Webinar in which we will open up an in-depth discussion about the new ways of buying digital media and how everyone can achieve quality impressions.

Watch the webinar on-demand now<\/strong><\/a>, which features a panel of the following speakers where they discuss the opportunities facing the digital advertising industry and the quest for quality impressions:

– Arfitrianto Zulnaini<\/a>, Sales Director Indonesia at Integral Ad Science
– Hesty Utami<\/a>, Programmatic Lead, Emtek Digital
– Francisco Tinangon<\/a>, Digital Trading \u2013 Partner Supplies, GroupM Indonesia<\/p>\n\n\n\n

\n
WATCH WEBINAR<\/strong><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

What Drives Marketing Outcomes? We believe that to drive optimal outcomes, you need both Media Quality + Media Cost. In one scenario you are focused on buying super premium, quality placements which can be expensive. 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