{"id":297684,"date":"2022-06-17T06:59:00","date_gmt":"2022-06-17T06:59:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/"},"modified":"2023-07-11T10:23:09","modified_gmt":"2023-07-11T10:23:09","slug":"whats-one-thing-leaders-can-do-to-manage-the-talent-crunch","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/","title":{"rendered":"What&#8217;s one thing leaders can do to manage the talent crunch?"},"content":{"rendered":"\n<center><iframe src='https:\/\/players.brightcove.net\/77371291001\/BJek2Wkkaf_default\/index.html?videoId=6308040844112' allowfullscreen frameborder=0><\/iframe><\/center>\n\n\n\n<p>Campaign360 recently gathered some of the region\u2019s top marketers, and many issues were discussed including how agencies can deal with an ongoing talent crunch.\u00a0<\/p>\n\n\n\n<p>Ashutosh Srivastava, APAC CEO of GroupM, said: &#8220;One (method to manage this) is the implementation of technology to streamline operations to reduce drudge work and automate things people don&#8217;t find useful. Making operations less labour-intensive is going to bring down the pressure on what people don&#8217;t want to do and free up their time to do what they really want to do.&#8221;<\/p>\n\n\n\n<p>Shufen Goh, co-founder and principal at R3, added: &#8220;People need to find purpose in showing up for work. We have to create the right environment with a great purpose\u2014this is not just an important area for millennials and Gen Z\u2014this is an important area for anyone\u2014the pandemic has forced everyone to reckon with this existential question: what&#8217;s your purpose in life?&#8221; <\/p>\n\n\n\n<p>Vivian Tan, sales director at Integral Ad Science, explained: &#8220;Employers can listen to what&#8217;s taking place and what each employee is looking for beyond remuneration. As the company grows, each of us wants to grow with the company. Upskilling and mobility are also aspects to show companies really care.&#8221; <\/p>\n\n\n\n<p>Meanwhile, Anita Kanal, former VP, customer marketing, APAC, Visa, says: &#8220;It is all about reskilling. There will always be a shortage, so it is all about how you get people (trained) up and ready to take on new challenges.&#8221;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><em>This article was first published on <a href=\"https:\/\/www.campaignasia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Campaign Asia<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Campaign360 recently gathered some of the region\u2019s top marketers, and many issues were discussed including how agencies can deal with an ongoing talent crunch.\u00a0 Ashutosh Srivastava, APAC CEO of GroupM, said: &#8220;One (method to manage this) is the implementation of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":297685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[193],"tags":[],"class_list":["post-297684","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-media-apac"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What&#039;s one thing leaders can do to manage the talent crunch? - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What&#039;s one thing leaders can do to manage the talent crunch?\" \/>\n<meta property=\"og:description\" content=\"Campaign360 recently gathered some of the region\u2019s top marketers, and many issues were discussed including how agencies can deal with an ongoing talent crunch.\u00a0 Ashutosh Srivastava, APAC CEO of GroupM, said: &#8220;One (method to manage this) is the implementation of...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-17T06:59:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-11T10:23:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1706\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"IAS TEAM\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@integralads\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IAS TEAM\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/\"},\"author\":{\"name\":\"IAS TEAM\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/person\\\/dbee79df007713b5bab3127e3f349399\"},\"headline\":\"What&#8217;s one thing leaders can do to manage the talent crunch?\",\"datePublished\":\"2022-06-17T06:59:00+00:00\",\"dateModified\":\"2023-07-11T10:23:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/\"},\"wordCount\":258,\"publisher\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg\",\"articleSection\":[\"In the media\"],\"inLanguage\":\"en-APAC\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/\",\"url\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/\",\"name\":\"What's one thing leaders can do to manage the talent crunch? - Integral Ad Science\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg\",\"datePublished\":\"2022-06-17T06:59:00+00:00\",\"dateModified\":\"2023-07-11T10:23:09+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/#breadcrumb\"},\"inLanguage\":\"en-APAC\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-APAC\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/#primaryimage\",\"url\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg\",\"contentUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg\",\"width\":2560,\"height\":1706},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/integralads.com\\\/apac\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What&#8217;s one thing leaders can do to manage the talent crunch?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#website\",\"url\":\"https:\\\/\\\/integralads.com\\\/\",\"name\":\"Integral Ad Science\",\"description\":\"The Hidden Cost of MFA Webinar\",\"publisher\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/integralads.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-APAC\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\",\"name\":\"Integral Ad Science\",\"url\":\"https:\\\/\\\/integralads.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-APAC\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/IAS_Square-Logo-600x600-1.png\",\"contentUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/IAS_Square-Logo-600x600-1.png\",\"width\":600,\"height\":600,\"caption\":\"Integral Ad Science\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/integralads\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/person\\\/dbee79df007713b5bab3127e3f349399\",\"name\":\"IAS TEAM\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-APAC\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/255e04bda9c08f76d15834db86e6d973bed5d92c701c65e4e3781e74f8b79551?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/255e04bda9c08f76d15834db86e6d973bed5d92c701c65e4e3781e74f8b79551?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/255e04bda9c08f76d15834db86e6d973bed5d92c701c65e4e3781e74f8b79551?s=96&d=mm&r=g\",\"caption\":\"IAS TEAM\"},\"description\":\"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.\",\"sameAs\":[\"https:\\\/\\\/integralads.com\"],\"jobTitle\":\"TEST\",\"url\":\"https:\\\/\\\/integralads.com\\\/apac\\\/insider\\\/author\\\/ias2023\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What's one thing leaders can do to manage the talent crunch? - Integral Ad Science","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/","og_locale":"en_US","og_type":"article","og_title":"What's one thing leaders can do to manage the talent crunch?","og_description":"Campaign360 recently gathered some of the region\u2019s top marketers, and many issues were discussed including how agencies can deal with an ongoing talent crunch.\u00a0 Ashutosh Srivastava, APAC CEO of GroupM, said: &#8220;One (method to manage this) is the implementation of...","og_url":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/","og_site_name":"Integral Ad Science","article_published_time":"2022-06-17T06:59:00+00:00","article_modified_time":"2023-07-11T10:23:09+00:00","og_image":[{"width":2560,"height":1706,"url":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg","type":"image\/jpeg"}],"author":"IAS TEAM","twitter_card":"summary_large_image","twitter_creator":"@integralads","twitter_site":"@integralads","twitter_misc":{"Written by":"IAS TEAM","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/#article","isPartOf":{"@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/"},"author":{"name":"IAS TEAM","@id":"https:\/\/integralads.com\/#\/schema\/person\/dbee79df007713b5bab3127e3f349399"},"headline":"What&#8217;s one thing leaders can do to manage the talent crunch?","datePublished":"2022-06-17T06:59:00+00:00","dateModified":"2023-07-11T10:23:09+00:00","mainEntityOfPage":{"@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/"},"wordCount":258,"publisher":{"@id":"https:\/\/integralads.com\/#organization"},"image":{"@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/#primaryimage"},"thumbnailUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg","articleSection":["In the media"],"inLanguage":"en-APAC"},{"@type":"WebPage","@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/","url":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/","name":"What's one thing leaders can do to manage the talent crunch? - Integral Ad Science","isPartOf":{"@id":"https:\/\/integralads.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/#primaryimage"},"image":{"@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/#primaryimage"},"thumbnailUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg","datePublished":"2022-06-17T06:59:00+00:00","dateModified":"2023-07-11T10:23:09+00:00","breadcrumb":{"@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/#breadcrumb"},"inLanguage":"en-APAC","potentialAction":[{"@type":"ReadAction","target":["https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/"]}]},{"@type":"ImageObject","inLanguage":"en-APAC","@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/#primaryimage","url":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg","contentUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/hunters-race-MYbhN8KaaEc-unsplash-scaled-1.jpg","width":2560,"height":1706},{"@type":"BreadcrumbList","@id":"https:\/\/integralads.com\/apac\/insider\/whats-one-thing-leaders-can-do-to-manage-the-talent-crunch\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/integralads.com\/apac\/"},{"@type":"ListItem","position":2,"name":"What&#8217;s one thing leaders can do to manage the talent crunch?"}]},{"@type":"WebSite","@id":"https:\/\/integralads.com\/#website","url":"https:\/\/integralads.com\/","name":"Integral Ad Science","description":"The Hidden Cost of MFA Webinar","publisher":{"@id":"https:\/\/integralads.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/integralads.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-APAC"},{"@type":"Organization","@id":"https:\/\/integralads.com\/#organization","name":"Integral Ad Science","url":"https:\/\/integralads.com\/","logo":{"@type":"ImageObject","inLanguage":"en-APAC","@id":"https:\/\/integralads.com\/#\/schema\/logo\/image\/","url":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/10\/IAS_Square-Logo-600x600-1.png","contentUrl":"https:\/\/integralads.com\/wp-content\/uploads\/2023\/10\/IAS_Square-Logo-600x600-1.png","width":600,"height":600,"caption":"Integral Ad Science"},"image":{"@id":"https:\/\/integralads.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/integralads"]},{"@type":"Person","@id":"https:\/\/integralads.com\/#\/schema\/person\/dbee79df007713b5bab3127e3f349399","name":"IAS TEAM","image":{"@type":"ImageObject","inLanguage":"en-APAC","@id":"https:\/\/secure.gravatar.com\/avatar\/255e04bda9c08f76d15834db86e6d973bed5d92c701c65e4e3781e74f8b79551?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/255e04bda9c08f76d15834db86e6d973bed5d92c701c65e4e3781e74f8b79551?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/255e04bda9c08f76d15834db86e6d973bed5d92c701c65e4e3781e74f8b79551?s=96&d=mm&r=g","caption":"IAS TEAM"},"description":"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.","sameAs":["https:\/\/integralads.com"],"jobTitle":"TEST","url":"https:\/\/integralads.com\/apac\/insider\/author\/ias2023\/"}]}},"_links":{"self":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/posts\/297684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/comments?post=297684"}],"version-history":[{"count":0,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/posts\/297684\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/media\/297685"}],"wp:attachment":[{"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/media?parent=297684"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/categories?post=297684"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/integralads.com\/apac\/wp-json\/wp\/v2\/tags?post=297684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}