{"id":333209,"date":"2024-09-05T11:59:00","date_gmt":"2024-09-05T11:59:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/total-media-quality-pinterest\/"},"modified":"2026-04-27T12:50:31","modified_gmt":"2026-04-27T12:50:31","slug":"total-media-quality-pinterest","status":"publish","type":"post","link":"https:\/\/integralads.com\/apac\/insider\/total-media-quality-pinterest\/","title":{"rendered":"Total Media Quality Now Live for Pinterest"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"333209\" class=\"elementor elementor-333209 elementor-331135\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-6835e97 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"96966\" data-id=\"6835e97\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-24e19c7\" data-eae-slider=\"36131\" data-id=\"24e19c7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4f9ad0 elementor-widget elementor-widget-heading\" data-id=\"e4f9ad0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Safeguard and scale your brand with Brand Safety and Suitability Measurement for Pinterest<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e2de14 elementor-widget elementor-widget-text-editor\" data-id=\"9e2de14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As users pin their picture-perfect boards, marketers prioritize picture-perfect ad placements. Platforms like Pinterest are a staple for consumers, and it\u2019s critical that marketers are engaging real users in a brand suitable environment.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c81dc64 elementor-widget elementor-widget-text-editor\" data-id=\"c81dc64\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Starting today, IAS and Pinterest have joined forces to provide Brand Safety and Suitability Measurement aligned to industry standards, as part of Total Media Quality for Pinterest. Powered by IAS\u2019s AI-driven Multimedia Technology, our measurement utilizes machine learning for frame-by-frame analysis, combining image, audio, and text signals to accurately classify pins at scale. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66c5a93 elementor-widget elementor-widget-heading\" data-id=\"66c5a93\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">With Total Media Quality for Pinterest, you get:\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b0ed9a elementor-widget elementor-widget-text-editor\" data-id=\"4b0ed9a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Comprehensive reporting <\/b><span style=\"font-weight: 400;\">across Viewability, Invalid Traffic, and Brand Safety <\/span><span style=\"font-weight: 400;\">and Suitability<\/span><span style=\"font-weight: 400;\"> Measurement <\/span><span style=\"font-weight: 400;\">with content-level insights to stay informed and take action.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>AI-driven Multimedia technology,<\/b><span style=\"font-weight: 400;\"> combining image, audio, and text to accurately classify content <\/span><span style=\"font-weight: 400;\">at scale<\/span><span style=\"font-weight: 400;\">.<\/span><\/li><li><b>Global availability<\/b><span style=\"font-weight: 400;\"> in 50+ languages for comprehensive third-party measurement.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb88f26 elementor-widget elementor-widget-text-editor\" data-id=\"bb88f26\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Safeguard and scale on Pinterest with Brand Safety and Suitability Measurement live now. Access the one sheet and reach out to an IAS representative to get started today.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03f1e91 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"03f1e91\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/go.integralads.com\/rs\/469-VBI-606\/images\/AMER_Total_Media_Quality_for_Pinterest_IAS.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">ACCESS ONE SHEET<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>IAS and Pinterest have joined forces to provide Brand Safety and Suitability Measurement aligned to the GARM framework, as part of Total Media Quality for Pinterest. <\/p>\n","protected":false},"author":59,"featured_media":331137,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[223,303,304],"tags":[],"class_list":["post-333209","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-safety-suitability-apac","category-featured-apac-2","category-insights-apac-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - 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