{"id":325564,"date":"2020-01-04T05:00:00","date_gmt":"2020-01-04T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/relatorio-de-qualidade-de-midia-do-2o-semestre-de-2019\/"},"modified":"2023-09-27T11:54:36","modified_gmt":"2023-09-27T11:54:36","slug":"relatorio-de-qualidade-de-midia-do-2o-semestre-de-2019","status":"publish","type":"post","link":"https:\/\/integralads.com\/br\/insider\/relatorio-de-qualidade-de-midia-do-2o-semestre-de-2019\/","title":{"rendered":"Relat\u00f3rio de Qualidade de M\u00eddia do 2\u00ba semestre de 2019"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Em 2019, a Integral Ad Science mediu mais de 1 trilh\u00e3o de m\u00e9tricas de m\u00eddia em todo o mundo. E isso agora nos traz muitos insights em tempo real sobre a qualidade da m\u00eddia. Como o conte\u00fado premium e o conte\u00fado gerado por usu\u00e1rios continuam a crescer em uma velocidade sem precedentes, o setor de publicidade digital precisa da garantia que as campanhas sejam visualizadas por seres humanos, em ambientes adequados \u00e0 imagem e \u00e0 mensagem da marca.<\/p>\n<p>Este Relat\u00f3rio de Qualidade de M\u00eddia usa o amplo conjunto de dados que coletamos no segundo semestre de 2019. Usando nossa combina\u00e7\u00e3o especial de ci\u00eancia e escala, a IAS desenvolveu um padr\u00e3o de qualidade de m\u00eddia que serve de r\u00e9gua para nossos parceiros e para o setor de AdTech como um todo para medir as campanhas e o invent\u00e1rio.<\/p>\n<p>Baixe agora mesmo o relat\u00f3rio global e eleve suas futuras campanhas a outro n\u00edvel.<\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Em 2019, a Integral Ad Science mediu mais de 1 trilh\u00e3o de m\u00e9tricas de m\u00eddia em todo o mundo. E isso agora nos traz muitos insights em tempo real sobre a qualidade da m\u00eddia.<\/p>\n","protected":false},"author":1,"featured_media":295223,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[741,743],"tags":[],"class_list":["post-325564","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights-br","category-mqr-br"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Relat\u00f3rio de Qualidade de M\u00eddia do 2\u00ba semestre de 2019 - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/br\/insider\/relatorio-de-qualidade-de-midia-do-2o-semestre-de-2019\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Relat\u00f3rio de Qualidade de M\u00eddia do 2\u00ba semestre de 2019\" \/>\n<meta property=\"og:description\" content=\"Em 2019, a Integral Ad Science mediu mais de 1 trilh\u00e3o de m\u00e9tricas de m\u00eddia em todo o mundo. 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