Programmatic

Our approach to programmatic

Our data feeds give you the opportunity to bid with confidence. As a buyer, you can identify quality impressions and direct your budget toward high-value inventory to improve direct response and brand performance. Real-time bidding already offers great operational efficiency, but with more intelligence about media inventory, you can make sure you’re finding the best buys for your customers — before you even bid.

• Integrated in all major demand-side platforms, across channels and formats
• Bid on brand-safe environments and contextual categories based on custom or predefined segments
• Target ads with the best viewability
• Eliminate bidding on fraudulent impressions
• Granular post-bid reporting to identify trends and opportunities

On the sell side? Keep your results strong with our data and intelligence, and your customers will keep coming back for more.