Sydney, Australia – 29 March 2018 – Integral Ad Science (IAS), the measurement and analytics company that empowers the advertising industry, today announced it has entered into a partnership with Out-of-Home reporting platform Seedooh, to provide enhanced campaign delivery validation on digital signs and screens across Australia. This partnership between Integral Ad Science and Seedooh will Read the full article...
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NEW YORK, March 14, 2018 (GLOBE NEWSWIRE) — Integral Ad Science (IAS), the measurement and analytics company that empowers the advertising industry, today announced the availability of first-to-market technology that allows programmatic buyers to target mobile in-app inventory that is brand safe, fraud-free, and expected to meet a given viewability goal. Through key integrations with top programmatic Read the full article...
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Leaders from brands, agencies and publishers pushed the brand-safety debate forward at a Campaign-GumGum hosted breakfast...
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IAS earns the IAB Tech Lab Service Excellence Award for Open Measurement SDK Initiative. In December 2016, IAS announced that it would be contributing its proprietary SDK towards an industry solution that would enable all verification vendors to align on a single SDK solution.
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NEW YORK, Feb. 06, 2018 (GLOBE NEWSWIRE) — Integral Ad Science (IAS), the measurement and analytics company that empowers the advertising industry, today announced findings from the beta test of its Consumer Exposure Optimization solution. Over eight months, IAS partnered with a group of Fortune 500 companies to drive consumer ad engagement on desktop by Read the full article...
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News, Press Releases
Jan 16, 2018

A New Approach to YouTube Monetization

“We're currently in a beta with Integral Ad Science (IAS) and we're planning to launch a beta with DoubleVerify soon. We are also exploring partnerships with OpenSlate, comScore and Moat and look forward to scaling our third-party measurement offerings over the course of the year.”
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