{"id":298143,"date":"2023-06-09T10:15:41","date_gmt":"2023-06-09T10:15:41","guid":{"rendered":"https:\/\/integralads.com\/uber-ias\/qualitaet-eindruecke\/"},"modified":"2026-10-16T19:20:31","modified_gmt":"2026-10-16T19:20:31","slug":"quality-impressions","status":"publish","type":"page","link":"https:\/\/integralads.com\/de\/innovation\/quality-impressions\/","title":{"rendered":"Qualit\u00e4t Eindr\u00fccke"},"content":{"rendered":"\t\t
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Quality Impressions\u2122.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Qualit\u00e4tsanzeigen verdienen Quality Impressions\u2122. F\u00fcr Vermarkter ist es heute wichtiger denn je, die Qualit\u00e4t der Medien zu kontrollieren, die sie kaufen oder auf die sie bieten. Es war immer unser Ziel bei IAS, unseren Kunden Transparenz \u00fcber die Qualit\u00e4t ihrer Medien zu verschaffen. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Steigern Sie die Ergebnisse Ihrer Kampagne und finden Sie hochwertige Impressionen mit IAS als Partner.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tEIN BLATT HERUNTERLADEN<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Machen <\/span><\/span> Sie <\/span><\/span> einen <\/span><\/span> guten <\/span><\/span> ersten <\/span><\/span> Eindruck <\/span><\/span> <\/h3><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Der IAS Quality Impression\u2122 ist ein vom MRC akkreditierter, firmeneigener Messwert, der dazu beitr\u00e4gt, die Qualit\u00e4tsstandards in den Medien sicherzustellen. Um als \u201eQuality Impression\u201c gewertet zu werden, muss eine digitale Anzeige f\u00fcr eine reale Person in einer geeigneten Umgebung sichtbar sein. All dies muss innerhalb der richtigen geografischen Region erfolgen. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tSichtbarkeit\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tWenn eine Anzeige geschaltet wird, aber niemand sie sieht, hat sie dann eine Wirkung? Die Sichtbarkeit ist das Fundament der Qualit\u00e4t. \n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tBots kaufen keine Produkte, das tun echte Menschen. Quality Impressions\u2122 schlie\u00dft ung\u00fcltigen Traffic immer aus. \n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\tDer Anzeigenkontext wirkt sich auf Einpr\u00e4gsamkeit, Engagement und Affinit\u00e4t aus. Wir helfen Ihnen dabei, dass Ihre Anzeigen in der richtigen Umgebung erscheinen.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tZahlen Sie nicht f\u00fcr Impressionen, die au\u00dferhalb Ihres idealen Standorts liegen, und vermeiden Sie unn\u00f6tige Ausgaben.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Quality Impressions\u2122.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Um sicherzustellen, dass Kampagnen das Potenzial haben, ihre Zielgruppen anzusprechen, brauchen Werbetreibende Transparenz \u00fcber die ganzheitliche Qualit\u00e4t ihrer Impressionen und m\u00fcssen in der Lage sein, Kampagnen effektiv zu optimieren. Unsere Quality Impression\u2122-Kennzahl hilft Werbetreibenden dabei, genau das zu tun: Es handelt sich um eine Medienqualit\u00e4tskennzahl, die die Kampagnenleistung zusammenfasst und den Wert der Kampagne belegt. <\/p>

Das IAS-Reporting gibt Werbetreibenden die volle Kontrolle \u00fcber ihre digitalen Medieninvestitionen, indem es granulare Einblicke auf Kampagnen-, Partner-, Platzierungs-, Domain- und App-Ebene liefert und die Gr\u00fcnde f\u00fcr Fehlschl\u00e4ge aufzeigt, um eine bessere Optimierung zu erm\u00f6glichen.<\/p>

Mit Quality Impressions\u2122 liegt die Kontrolle in Ihren H\u00e4nden.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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EXPERTENWISSEN <\/span><\/span> AUS <\/span><\/span> DER <\/span><\/span> INDUSTRIE <\/span><\/span> <\/h3><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Erhalten Sie tiefere Einblicke in die modernsten Viewability-L\u00f6sungen im IAS Insider.<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\tEntdecken Sie unsere Vordenkerrolle<\/span><\/a>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\tThe current query has no posts. Please make sure you have published items matching your query.\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Quality Impressions\u2122. Qualit\u00e4tsanzeigen verdienen Quality Impressions\u2122. F\u00fcr Vermarkter ist es heute wichtiger denn je, die Qualit\u00e4t der Medien zu kontrollieren, die sie kaufen oder auf die sie bieten. Es war immer unser Ziel bei IAS, unseren Kunden Transparenz \u00fcber die…<\/p>\n","protected":false},"author":22,"featured_media":293109,"parent":298146,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-298143","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nIntegral Ad Science | Quality Impressions\u2122<\/title>\n<meta name=\"description\" content=\"Integral Ad Science (IAS) Quality Impressions\u2122 ist eine firmeneigene Metrik, die Medienqualit\u00e4tsstandards f\u00fcr Marken und Agenturen gew\u00e4hrleistet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/de\/innovation\/quality-impressions\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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