{"id":293686,"date":"2020-01-24T05:00:00","date_gmt":"2020-01-24T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/industry-pulse-2020-2\/"},"modified":"2023-07-31T09:06:51","modified_gmt":"2023-07-31T09:06:51","slug":"industry-pulse-2020-2","status":"publish","type":"post","link":"https:\/\/integralads.com\/de\/insider\/industry-pulse-2020-2\/","title":{"rendered":"Industry Pulse 2020"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><\/p>\n<h3>Auf welche Trends legen Mediaverantwortliche in diesem Jahr besonders gro\u00dfen Wert?<\/h3>\n<p>Die Industry Pulse Studie zeigt die digitalen Trends f\u00fcr 2020.<\/p>\n<p>Die Umfrage wurde in Deutschland, Frankreich und UK durchgef\u00fchrt.\u00a0Besonders bei der Beurteilung und Verhinderung von Ad Fraud zeigt sich, dass die gesamte Industrie an einem Strang ziehen muss.<\/p>\n<p>Neben klassischen Verification-Ma\u00dfnahmen (Viewability, Brand Safety und Invalid Trafic) stehen Contextual Targeting und Connected TV im Fokus der Aufmerksamkeit. Erfahren Sie hier alle Details der Studie.<\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Auf welche Trends legen Mediaverantwortliche in diesem Jahr besonders gro\u00dfen Wert? Die Industry Pulse Studie zeigt die digitalen Trends f\u00fcr 2020. Die Umfrage wurde in Deutschland, Frankreich und UK durchgef\u00fchrt.\u00a0Besonders bei der Beurteilung und Verhinderung von Ad Fraud zeigt sich,&#8230;<\/p>\n","protected":false},"author":22,"featured_media":293687,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[107,95],"tags":[],"class_list":["post-293686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights-de","category-materialien"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Industry Pulse 2020 - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/de\/insider\/industry-pulse-2020-2\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Industry Pulse 2020\" \/>\n<meta property=\"og:description\" content=\"Auf welche Trends legen Mediaverantwortliche in diesem Jahr besonders gro\u00dfen Wert? Die Industry Pulse Studie zeigt die digitalen Trends f\u00fcr 2020. 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