{"id":293766,"date":"2020-09-23T04:00:00","date_gmt":"2020-09-23T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/quality-impressions-die-neue-metrik-2\/"},"modified":"2023-07-31T07:48:42","modified_gmt":"2023-07-31T07:48:42","slug":"quality-impressions-die-neue-metrik-2","status":"publish","type":"post","link":"https:\/\/integralads.com\/de\/insider\/quality-impressions-die-neue-metrik-2\/","title":{"rendered":"Quality Impressions &#8211; Die neue Metrik"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><\/p>\n<h3>Eine Metrik f\u00fcr Ihre Kampagnen<\/h3>\n<p>Quality Impressions sind leider eine endliche Ressource. Die Metrik &#8220;Quality Impressions&#8221; ersetzt die bisherige Metrik &#8220;Qualifizierte Ads&#8221;, um die Bedeutung und den Wert von Impressionen, die auf Sichtbarkeit, ung\u00fcltigen Traffic, Markensicherheit und Geo-Targeting \u00fcberpr\u00fcft wurden, besser widerzuspiegeln. Es handelt sich dabei um eine einheitliche Metrik f\u00fcr die Medienqualit\u00e4t, die auf der Grundlage der von Ihnen festgelegten Kriterien Einblick in die Kampagnenleistung gew\u00e4hrt. IAS bietet die Flexibilit\u00e4t, diese Metriken auf einem benutzerfreundlichen Dashboard anzupassen und eine benutzerdefinierte Definition der Sichtbarkeit auf Ihre Kampagnen anzuwenden.<\/p>\n<p>Laden Sie unser One-Sheet herunter, um zu erfahren, wie Sie mit Quality Impressions die Qualit\u00e4t Ihrer Medieneink\u00e4ufe weltweit leicht \u00fcberpr\u00fcfen und optimieren k\u00f6nnen, um die Werbewirksamkeit zu steigern!<\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eine Metrik f\u00fcr Ihre Kampagnen Quality Impressions sind leider eine endliche Ressource. Die Metrik &#8220;Quality Impressions&#8221; ersetzt die bisherige Metrik &#8220;Qualifizierte Ads&#8221;, um die Bedeutung und den Wert von Impressionen, die auf Sichtbarkeit, ung\u00fcltigen Traffic, Markensicherheit und Geo-Targeting \u00fcberpr\u00fcft wurden,&#8230;<\/p>\n","protected":false},"author":22,"featured_media":293767,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[86,118,107,89,90],"tags":[119],"class_list":["post-293766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ctv-video-de","category-effizienz-optimierung","category-insights-de","category-mobile-in-app-de","category-plattformen","tag-quality-impression"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Quality Impressions - Die neue Metrik - Integral Ad Science<\/title>\n<meta name=\"description\" content=\"Die Metrik Quality Impressions umfasst alle Qualit\u00e4ts-KPI&#039;s f\u00fcr Ihre digitalen Kampagnen. 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