{"id":293961,"date":"2022-10-26T14:55:14","date_gmt":"2022-10-26T14:55:14","guid":{"rendered":"https:\/\/integralads.com\/insider\/durch-die-energiekrise-navigieren-2\/"},"modified":"2023-08-09T17:53:59","modified_gmt":"2023-08-09T17:53:59","slug":"durch-die-energiekrise-navigieren-2","status":"publish","type":"post","link":"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/","title":{"rendered":"Durch die Energiekrise navigieren"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-medium-font-size\">Wie Sie Ihre Marke sch\u00fctzen, Qualit\u00e4tsnachrichten unterst\u00fctzen und die Finanzierung von Fehlinformationen vermeiden k\u00f6nnen<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>Die anhaltende Energiekrise hat uns fest im Griff. F\u00fchrende Politiker in allen europ\u00e4ischen L\u00e4ndern f\u00fchren Ma\u00dfnahmen ein, um die Auswirkungen der steigenden Preise auf Haushalte und Unternehmen zu begrenzen.&nbsp;<\/p>\n\n\n\n<p>Europa hat einen Aufruf zum Handeln an alle L\u00e4nder und f\u00fchrenden Politiker in der EU gerichtet, um Haushalte und Unternehmen durch die Zuweisung von Mitteln, die Gew\u00e4hrung von Haushaltszusch\u00fcssen oder die Gew\u00e4hrung von Hilfen f\u00fcr Versorgungsunternehmen zu unterst\u00fctzen.&nbsp;<\/p>\n\n\n\n<p>Darauf reagiert auch das Werbe-\u00d6kosystem. Publisher von Nachrichten sind besorgt, dass Werbekunden in diesen unsicheren Zeiten ihre Werbeausgaben zur\u00fcckziehen. Nachrichten und Qualit\u00e4tsjournalismus sind wichtiger denn je, und es ist wichtig, dass die Werbetreibenden ihre Brand Safety und -Suitability Strategien bedenken und weiterhin Nachrichten finanzieren.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Unsere Antwort darauf:<\/strong><\/p>\n\n\n\n<p>Als Unternehmen, das sich auf die Qualit\u00e4t digitaler Medien spezialisiert hat, konzentriert sich IAS darauf, dass Werbetreibende qualitativ hochwertige Impressions finden und dass die Inhalte der Publisher f\u00fcr Werbetreibende auffindbar sind. Sensible Themen k\u00f6nnen zu gro\u00dfer Unsicherheit f\u00fchren, so dass eine regelm\u00e4\u00dfige Bewertung der Strategie f\u00fcr Brand Safety und -Suitability f\u00fcr den Erfolg entscheidend ist. IAS ist sich der sich entwickelnden Situation in Europa w\u00e4hrend der Vorbereitungen auf den Winter voll bewusst und wir wollen unseren Kunden einige proaktive Tipps geben.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wie Sie Ihre Marke sch\u00fctzen, Qualit\u00e4tsnachrichten unterst\u00fctzen und die Finanzierung von Fehlinformationen vermeiden k\u00f6nnen Die anhaltende Energiekrise hat uns fest im Griff. F\u00fchrende Politiker in allen europ\u00e4ischen L\u00e4ndern f\u00fchren Ma\u00dfnahmen ein, um die Auswirkungen der steigenden Preise auf Haushalte und&#8230;<\/p>\n","protected":false},"author":1,"featured_media":305814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[139,99],"tags":[],"class_list":["post-293961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contextual-targeting-de","category-guide-de"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Durch die Energiekrise navigieren - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Durch die Energiekrise navigieren\" \/>\n<meta property=\"og:description\" content=\"Wie Sie Ihre Marke sch\u00fctzen, Qualit\u00e4tsnachrichten unterst\u00fctzen und die Finanzierung von Fehlinformationen vermeiden k\u00f6nnen Die anhaltende Energiekrise hat uns fest im Griff. F\u00fchrende Politiker in allen europ\u00e4ischen L\u00e4ndern f\u00fchren Ma\u00dfnahmen ein, um die Auswirkungen der steigenden Preise auf Haushalte und...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-26T14:55:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-09T17:53:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2022\/04\/APAC_Tile_Sustainability.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"860\" \/>\n\t<meta property=\"og:image:height\" content=\"860\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"IAS TEAM\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@integralads\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IAS TEAM\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/\"},\"author\":{\"name\":\"IAS TEAM\",\"@id\":\"https:\/\/integralads.com\/#\/schema\/person\/dbee79df007713b5bab3127e3f349399\"},\"headline\":\"Durch die Energiekrise navigieren\",\"datePublished\":\"2022-10-26T14:55:14+00:00\",\"dateModified\":\"2023-08-09T17:53:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/\"},\"wordCount\":243,\"publisher\":{\"@id\":\"https:\/\/integralads.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/integralads.com\/wp-content\/uploads\/2022\/04\/APAC_Tile_Sustainability.jpg\",\"articleSection\":[\"Contextual Targeting\",\"Guide\"],\"inLanguage\":\"de-DE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/\",\"url\":\"https:\/\/integralads.com\/de\/insider\/durch-die-energiekrise-navigieren-2\/\",\"name\":\"Durch die Energiekrise navigieren - 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