LinkedIn Marketing Solutions is the most effective platform for marketers to engage with the professional audiences that matter most to their business. Their suite of tools helps businesses reach, engage, and convert their professionals at scale.
Auteur/autrice : Gabrielle Trovato
Taboola
Taboola is one of the world’s largest native advertising platforms, powering exclusive native and outstream video placements via direct integrations on over 9,000 publishers across the open web.
Epsilon
Epsilon is the leader in outcome-based marketing for personalizing consumer journeys with performance transparency. Built on proof, not promises™, Epsilon helps marketers anticipate, activate & prove measurable business outcomes.
MoPub
MoPub, a Twitter company, provides monetization solutions for leading mobile app publishers around the globe and enables advertisers, agencies, and demand-side platforms to programmatically reach their target audiences in mobile apps.
Microsoft Advertising
Microsoft Advertising provides intelligent solutions that empower advertisers to deliver engaging, personalized experiences to over a half a billion people worldwide.
Adobe
Adobe Advertising Cloud is the only independent ad platform that unifies and automates all media, data, audiences, and creative at scale.
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Baromètres Qualité MédiaBrand Safety & SuitabilityFeaturedFraude publicitaireMobile et applicationsProgrammatiqueTV Connectée et vidéoVisibilité
Baromètre S2 2020 : Un risque Brand Safety accru en vidéo en France
Ce baromètre de la qualité média d’IAS analyse l’impact de la pandémie sur les indicateurs de performance des campagnes de publicités digitales. La réduction des déplacements et des interactions sociales a entraîné une augmentation du temps passé devant les écrans,...