{"id":311857,"date":"2017-09-19T04:00:00","date_gmt":"2017-09-19T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/h1-2017-media-quality-report\/"},"modified":"2023-08-30T14:26:48","modified_gmt":"2023-08-30T14:26:48","slug":"h1-2017-media-quality-report","status":"publish","type":"post","link":"https:\/\/integralads.com\/fr\/insider\/h1-2017-media-quality-report\/","title":{"rendered":"Barom\u00e8tre de la qualit\u00e9 m\u00e9dia digitale : S1 2017"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Le barom\u00e8tre IAS du 1er semestre 2017 fait l\u2019\u00e9tat des lieux de la qualit\u00e9 des campagnes publicitaires digitales en display et vid\u00e9o, en achats directs et programmatiques, en France et dans le monde. Il apporte des rep\u00e8res sur les principaux indicateurs de qualit\u00e9 m\u00e9dia : visibilit\u00e9, fraude et brand safety.<\/p>\n<p>&nbsp;<\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le rapport Integral Ad Science du 1er semestre 2017 fait l\u2019\u00e9tat des lieux de la qualit\u00e9 m\u00e9dia digitale en display et vid\u00e9o.<\/p>\n","protected":false},"author":22,"featured_media":297067,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[443],"tags":[],"class_list":["post-311857","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyses"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Barom\u00e8tre de la qualit\u00e9 m\u00e9dia digitale : S1 2017 - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/fr\/insider\/h1-2017-media-quality-report\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Barom\u00e8tre de la qualit\u00e9 m\u00e9dia digitale : S1 2017\" \/>\n<meta property=\"og:description\" content=\"Le rapport Integral Ad Science du 1er semestre 2017 fait l\u2019\u00e9tat des lieux de la qualit\u00e9 m\u00e9dia digitale en display et vid\u00e9o.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/fr\/insider\/h1-2017-media-quality-report\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-19T04:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-30T14:26:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/hero-h12017-mqr-835-525-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"835\" \/>\n\t<meta property=\"og:image:height\" content=\"525\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"IAS Marketing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@integralads\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IAS Marketing\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/integralads.com\\\/fr\\\/insider\\\/h1-2017-media-quality-report\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/fr\\\/insider\\\/h1-2017-media-quality-report\\\/\"},\"author\":{\"name\":\"IAS Marketing\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/person\\\/7385283b34c18807943c65833f585b49\"},\"headline\":\"Barom\u00e8tre de la qualit\u00e9 m\u00e9dia digitale : S1 2017\",\"datePublished\":\"2017-09-19T04:00:00+00:00\",\"dateModified\":\"2023-08-30T14:26:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/fr\\\/insider\\\/h1-2017-media-quality-report\\\/\"},\"wordCount\":63,\"publisher\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/fr\\\/insider\\\/h1-2017-media-quality-report\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/hero-h12017-mqr-835-525-1.png\",\"articleSection\":[\"Analyses\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/integralads.com\\\/fr\\\/insider\\\/h1-2017-media-quality-report\\\/\",\"url\":\"https:\\\/\\\/integralads.com\\\/fr\\\/insider\\\/h1-2017-media-quality-report\\\/\",\"name\":\"Barom\u00e8tre de la qualit\u00e9 m\u00e9dia digitale : S1 2017 - 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