{"id":311937,"date":"2020-12-10T05:00:00","date_gmt":"2020-12-10T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/faces-behind-the-tech\/"},"modified":"2024-11-13T08:27:56","modified_gmt":"2024-11-13T08:27:56","slug":"faces-behind-the-tech","status":"publish","type":"post","link":"https:\/\/integralads.com\/fr\/insider\/faces-behind-the-tech\/","title":{"rendered":"Faces behind the Tech"},"content":{"rendered":"<h3>IAS pr\u00e9sente en vid\u00e9o ses sujets cl\u00e9s expliqu\u00e9s par ses experts<\/h3>\n<p>Cette ann\u00e9e la technologie a \u00e9t\u00e9 l&#8217;un de meilleurs remparts pour rester connect\u00e9s, que ce soit en t\u00e9l\u00e9travail ou pour rester en contact avec ses proches. Cela a acc\u00e9l\u00e9r\u00e9 en peu de temps la digitalisation et <a href=\"\/fr\/insider\/impact-du-coronavirus-sur-la-perception-publicitaire-en-france\/\">la mutation des modes de consommation<\/a> qu&#8217;il s&#8217;agisse d&#8217;achats en ligne ou de consommation de services de TV connect\u00e9e.<\/p>\n<p>En tant que soci\u00e9t\u00e9 de technologies publicitaires, IAS s&#8217;appuie sur ses ressources humaines pour construire ses technologies.\u00a0 Rencontrez nos experts \u00e0 travers cette s\u00e9rie de courtes vid\u00e9os o\u00f9 vous d\u00e9couvrirez nos produits cl\u00e9s et nos innovations produit. Ils y expliquent simplement des termes ou acronymes phares du secteur qui peuvent parfois sembler compliqu\u00e9s. Ils expliquent \u00e9galement comment la technologie d&#8217;IAS fonctionne dans ces environnements et ce qu&#8217;elle apporte pour en am\u00e9liorer la qualit\u00e9.<\/p>\n<h4>Voici leurs t\u00e9moignages pour expliquer nos technologies :<\/h4>\n<p>T\u00e9l\u00e9vision connect\u00e9e:<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/1cVT6smxjJ8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>La transparence dans vos achats programmatiques:<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/7-LoI9b3tTI\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Publisher Optimisation :<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/Hi_jt74pGE4\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Les initiatives d&#8217;IAS avec YouTube:<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/DHL05wvx9fI\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Le Contr\u00f4le du Contexte :<\/p>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/cdfRB0yQczU\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Pour en savoir plus, vous pouvez \u00e9galement consulter nos toolkits <a href=\"https:\/\/integralads.com\/fr\/solutions\/tv-connectee-video\/\">CTV<\/a>, <a href=\"https:\/\/integralads.com\/fr\/solutions\/programmatique\/\">Programmatic<\/a> et <a href=\"https:\/\/integralads.com\/fr\/solutions\/brand-safety-suitability\/\" data-wplink-edit=\"true\">Context Control<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La s\u00e9rie de vid\u00e9os Faces behind the Tech explique la technologie IAS et les sujets cl\u00e9s de l&#8217;ad-v\u00e9rification tels que la TV connect\u00e9e, le programmatique ou l&#8217;int\u00e9gration sur les plateformes.<\/p>\n","protected":false},"author":1,"featured_media":293795,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[473,467,441,470,468,475],"tags":[491,492,493,439],"class_list":["post-311937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editeurs-regies","category-efficacite-optimisation","category-programmatique","category-plateformes-proprietaires","category-tv-connectee-et-video","category-webinars-videos-fr","tag-context-control-fr","tag-faces-behind-the-tech-fr","tag-interviews-fr","tag-programmatique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.4) - 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