Our CMO, Maria Pousa, at Advertising Week Europe 2018
IAS CMO, Maria Pousa talks about the changing role of CMOs in the digital marketing space.
Author: sloeuille
Choosing a brand safety partner
Want to learn more about brand safety? Download our one sheet here.
The brand safety challenge today
Brand Safety concerns experience a resurgence in H1 2017 and continue to remain top-of-mind.
Media Quality Report: Q&A on viewability
During our recent webinar on the IAS Media Quality Report (MQR) H1 2017, we received many great questions about our viewability benchmarks and what they mean for the marketplace.
Media Quality Report: Q&A on brand risk
Recently, we presented the results of the latest Media Quality Report for H1 2017. We were pleased by the number of insightful questions we fielded during the webinar.