{"id":311731,"date":"2023-06-09T10:15:41","date_gmt":"2023-06-09T10:15:41","guid":{"rendered":"https:\/\/integralads.com\/about-ias\/quality-impressions\/"},"modified":"2024-11-12T05:04:14","modified_gmt":"2024-11-12T05:04:14","slug":"quality-impressions","status":"publish","type":"page","link":"https:\/\/integralads.com\/it\/innovazione\/quality-impressions\/","title":{"rendered":"Quality Impressions"},"content":{"rendered":"\t\t
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Quality Impressions\u2122<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Gli annunci di qualit\u00e0 meritano Quality Impressions\u2122. Fai in modo che ogni impression conti, verificando la qualit\u00e0 dei media che acquisti o su cui fai offerte. In IAS, il nostro obiettivo \u00e8 fornire ai nostri clienti trasparenza sulla qualit\u00e0 dei media.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Scopri come mettere la qualit\u00e0 al centro di ogni campagna con il nostro one sheet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Rendi <\/span><\/span> la <\/span><\/span> tua <\/span><\/span> prima <\/span><\/span> impression <\/span><\/span> di <\/span><\/span> qualit\u00e0 <\/span><\/span> <\/h3><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Quality Impression\u2122 di IAS\u00a0\u00e8 una\u00a0metrica proprietaria\u00a0accreditata dal Media Rating Council (MRC)e serve a garantire un elevato standard di qualit\u00e0 dei media. Per essere considerata Quality Impression, un annuncio digitale deve essere visualizzabile da una persona reale, in un ambiente appropriato e sicuro per il brand(Safe & Suitable). Tutto all\u2019interno della corretta area geografica.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\tSe l\u2019annuncio viene distribuito, ma nessuno lo vede, \u00e8 inutile. La viewability \u00e8 la colonna portante della qualit\u00e0.\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tAi bot non interessa acquistare, alle persone s\u00ec. Quality Impressions\u2122 tiene alla larga il traffico non valido. Sempre.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\tIl contesto degli annunci \u00e8 in grado di influenzare la memorability, l\u2019engagement e l\u2019affinity. Noi ci assicuriamo che gli annunci vengano visualizzati nell\u2019ambiente giusto per te.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tCon noi non sprechi risorse in impression che non hanno un posizionamento ideale.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Quality Impressions\u2122<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Per garantire che le campagne abbiano il potenziale per arrivare al loro pubblico, gli inserzionisti hanno bisogno di trasparenza sulla qualit\u00e0 generale delle loro impression e devono saper ottimizzare al meglio le campagne. La nostra metrica Quality Impression\u2122\u00a0aiuta gli inserzionisti in questo:\u00a0misura\u00a0la qualit\u00e0 dei media e riassume la performance della campagna, dimostrandone il valore.<\/p>

La reportistica di IAS offre agli inserzionisti massimo controllo sui loro investimenti\u00a0nei media digitali.\u00a0Nei report troverai insight granulari a livello di campagna, partner, posizionamento, dominio e app e scoprirai il motivo di qualsiasi insuccesso per evitare che si ripeta e ottimizzare le tue campagne.<\/p>

Con Quality Impressions\u2122,\u00a0il controllo \u00e8 nelle tue mani.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Insights <\/span><\/span> del <\/span><\/span> settore <\/span><\/span> <\/h3><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Ottieni le informazioni di cui hai bisogno per identificare i trend del settore, catturare l\u2019attenzione dei consumatori e ottenere risultati migliori con IAS Insider.<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\tOttieni nuovi insights<\/span><\/a>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\r\n\t\t\t\r\n\t\t\t\tCome automatizzare la Supply Path Optimisation con IAS Total Visibility\t\t\t<\/a>\r\n\t\t<\/h2>\r\n\t\t\t\t
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Aumenta<\/p>

Read More \u00bb<\/a><\/div>\t\t<\/div>\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\r\n\t\t\t\t
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\r\n\t\t\t\r\n\t\t\t\tSocial media e digital video: come gli esperti affrontano le sfide\t\t\t<\/a>\r\n\t\t<\/h2>\r\n\t\t\t\t
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Con<\/p>

Read More \u00bb<\/a><\/div>\t\t<\/div>\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\r\n\t\t\t\t
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\r\n\t\t\t\r\n\t\t\t\tIAS White Paper: Power Stronger Performance on Social\t\t\t<\/a>\r\n\t\t<\/h2>\r\n\t\t\t\t
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Scopri<\/p>

Read More \u00bb<\/a><\/div>\t\t<\/div>\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\r\n\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Quality Impressions\u2122 Gli annunci di qualit\u00e0 meritano Quality Impressions\u2122. Fai in modo che ogni impression conti, verificando la qualit\u00e0 dei media che acquisti o su cui fai offerte. In IAS, il nostro obiettivo \u00e8 fornire ai nostri clienti trasparenza sulla…<\/p>\n","protected":false},"author":1,"featured_media":311322,"parent":311733,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-311731","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nIntegral Ad Science | Quality Impressions\u2122<\/title>\n<meta name=\"description\" content=\"Integral Ad Science (IAS) Quality Impressions\u2122 is a proprietary metric that ensures media quality standards for brands and agencies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/innovation\/quality-impressions\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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