{"id":317959,"date":"2021-02-11T05:00:00","date_gmt":"2021-02-11T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/news\/webinar-context-control-in-programmatic\/"},"modified":"2021-02-11T05:00:00","modified_gmt":"2021-02-11T05:00:00","slug":"webinar-context-control-in-programmatic","status":"publish","type":"portfolio","link":"https:\/\/integralads.com\/it\/news\/webinar-context-control-in-programmatic\/","title":{"rendered":"IAS, APPUNTAMENTO IL 25 FEBBRAIO CON IL WEBINAR &#8220;CONTEXT CONTROL IN PROGRAMMATIC&#8221;"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">In un anno caratterizzato dalla transizione verso un mondo cookieless, comprendere il cambiamento dello scenario della pubblicit\u00e0 digitale \u00e8 di vitale importanza per chi opera nel mercato.<\/span><\/span><\/span><\/span><\/p>\n<p>Per questo,&nbsp;<strong>Integral Ad Science<\/strong>&nbsp;ha organizzato per&nbsp;<strong>il 25 febbraio alle 12:00<\/strong>&nbsp;un webinar dal titolo &#8220;<strong>Context Control In Programmatic: strategie e tattiche per il 2021<\/strong>&#8220;. Nel corso dell\u2019evento, IAS e i suoi ospiti parleranno di context control, esplorando gli scenari di applicazione in ambito programmatic e come l&#8217;intera filiera pu\u00f2 beneficiarne.<\/p>\n<p>Fra gli speaker interverranno, oltre agli esperti IAS, anche professionisti del settore digitale per&nbsp;<strong>discutere delle migliori strategie e soluzioni che oggi possono aiutare i marketers a ricercare il contesto idoneo<\/strong>&nbsp;in cui generare un impatto sull&#8217;audience di riferimento, in base alle caratteristiche del brand e della campagna, in uno scenario di incertezza legato ai cookie di terze parti.<\/p>\n<p>\u00c8 possibile iscriversi all\u2019evento utilizzando&nbsp;<a href=\"https:\/\/go.integralads.com\/it-context-control-per-guidare-la-tua-strategia-nel-2021.html\">questo link<\/a>.<\/p>\n<p>Puoi leggere l&#8217;articolo su <a href=\"https:\/\/www.engage.it\/programmatic\/ias-appuntamento-il-25-febbraio-con-il-webinar-context-control-in-programmatic-.aspx\">Engage<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fra gli speaker interverranno, oltre agli esperti IAS, anche professionisti del settore digitale per\u00a0discutere delle migliori strategie e soluzioni che oggi possono aiutare i marketers a ricercare il contesto idoneo\u00a0in cui generare un impatto sull&#8217;audience di riferimento, in base alle caratteristiche del brand e della campagna, in uno scenario di incertezza legato ai cookie di terze parti.<\/p>\n","protected":false},"author":1,"featured_media":293807,"menu_order":0,"template":"","portfolio-types":[],"class_list":["post-317959","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - 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