{"id":317588,"date":"2017-05-23T04:00:00","date_gmt":"2017-05-23T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/viewability-elementi-essenziali\/"},"modified":"2024-11-13T09:01:17","modified_gmt":"2024-11-13T09:01:17","slug":"viewability-elementi-essenziali","status":"publish","type":"post","link":"https:\/\/integralads.com\/it\/insider\/viewability-elementi-essenziali\/","title":{"rendered":"Viewability: elementi essenziali"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"font-weight: 400;\">La pubblicit\u00e0 non ha alcuna possibilit\u00e0 di funzionare se i consumatori non hanno l&#8217;opportunit\u00e0 di vedere gli annunci. Se quasi il 50% degli annunci digitali <a href=\"\/it\/insider\/glossario-sulle-frodi-pubblicitarie\/\">non \u00e8 visualizzabile<\/a>, non sorprende che la viewability sia diventata una delle principali preoccupazioni nella pubblicit\u00e0 digitale. Questa guida ti d\u00e0:<\/span><\/span><\/span><\/span><\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Una panoramica delle linee <a href=\"https:\/\/integralads.com\/it\/soluzioni\/viewability\/\">guida del settore per la viewability<\/a> e come essa viene misurata\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Informazioni sulle differenze tra ambienti, canali e dispositivi<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">I passaggi per migliorare la tua viewability<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Prospettive di acquirenti e venditori<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Informazioni chiave sull&#8217;impatto della viewability sui consumatori<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">E altro ancora<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Compila il modulo per scaricare la guida.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Se il 50% degli annunci digitali non \u00e8 visibile, non sorprende che la viewability sia diventata una delle maggiori preoccupazioni nella pubblicit\u00e0 digitale.<\/p>\n","protected":false},"author":59,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[505,506],"tags":[],"class_list":["post-317588","post","type-post","status-publish","format-standard","hentry","category-temi","category-viewability-it"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.4) - 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