{"id":317762,"date":"2021-12-16T17:06:57","date_gmt":"2021-12-16T17:06:57","guid":{"rendered":"https:\/\/integralads.com\/insider\/industry-pulse-trasparenza-fiducia-e-i-trend-del-2022\/"},"modified":"2023-09-28T10:52:48","modified_gmt":"2023-09-28T10:52:48","slug":"industry-pulse-trasparenza-fiducia-e-i-trend-del-2022","status":"publish","type":"post","link":"https:\/\/integralads.com\/it\/insider\/industry-pulse-trasparenza-fiducia-e-i-trend-del-2022\/","title":{"rendered":"Industry Pulse: Trasparenza, Fiducia e i Trend del 2022"},"content":{"rendered":"\n

Mentre il 2021 sta per finire, IAS ha condotto un’analisi approfondita annuale (The Industry Pulse) sui trend e sulle tecnologie che plasmeranno il futuro.<\/p>\n\n\n\n

IAS, attraverso un sondaggio ai principali esperti dei media, ha rilevato che: <\/p>\n\n\n\n

 – Il 40% degli esperti dei media prevede di investire in nuove piattaforme come TikTok, un numero che \u00e8 quasi raddoppiato di anno in anno<\/p>\n\n\n\n

  – Il 76% degli intervistati prevede che l’adozione da parte dei consumatori dei video in streaming rimarr\u00e0 forte anche se le restrizioni COVID-19 verranno completamente revocate<\/p>\n\n\n\n

  – Il 60% degli intervistati ha citato la fiducia e la trasparenza come fattori chiave che incidono sulla spesa nei social media nel 2022<\/p>\n\n\n\n

Vuoi saperne di pi\u00f9? Scarica la ricerca Industry Pulse 2022!<\/p>\n","protected":false},"excerpt":{"rendered":"

Il report Industry Pulse di IAS fornisce insight sui trend e sulle priorit\u00e0 emergenti che guideranno il cambiamento nella pubblicit\u00e0 digitale nel 2022.<\/p>\n","protected":false},"author":59,"featured_media":317764,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[529,509,568],"tags":[],"class_list":["post-317762","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-efficienza-ottimizzazione","category-ricerche","category-trends-z-retire-apac"],"acf":[],"yoast_head":"\nIndustry Pulse: Trasparenza, Fiducia e i Trend del 2022 - Integral Ad Science<\/title>\n<meta name=\"description\" content=\"Il report Industry Pulse di IAS fornisce insight sui trend e sulle priorit\u00e0 emergenti che guideranno il cambiamento nella pubblicit\u00e0 digitale nel 2022. 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