{"id":317780,"date":"2022-05-25T16:06:28","date_gmt":"2022-05-25T16:06:28","guid":{"rendered":"https:\/\/integralads.com\/insider\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\/"},"modified":"2023-09-28T10:52:45","modified_gmt":"2023-09-28T10:52:45","slug":"rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias","status":"publish","type":"post","link":"https:\/\/integralads.com\/it\/insider\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\/","title":{"rendered":"Rafforza i risultati di marketing con la dashboard Total Visibility di IAS"},"content":{"rendered":"\n

Ottimizza verso i percorsi pi\u00f9 efficienti e di alta qualit\u00e0 con la soluzione Total Visibility di IAS. Ora puoi accedere a insights dettagliati sulla qualit\u00e0, sul supply path a e sul costo degli annunci in programmatic quasi in tempo reale, il tutto in un unico posto. Con la soluzione Quality Path Optimization (QPO) di IAS, puoi finalmente visualizzare il vero impatto finanziario della media quality direttamente all’interno della piattaforma di reporting IAS Signal, dandoti accesso a una visione pi\u00f9 approfondita dei tuoi percorsi di fornitura. Con Total Visibility puoi: <\/p>\n\n\n\n

– Verificare la media quality<\/strong> rispetto alle metriche standard di Brand Safety, IVT e Viewability di IAS
– Quantificare il costo dei media <\/strong>e comprendere l’impatto finanziario degli annunci bloccati e il costo dell’inventory di qualit\u00e0 in un unico posto
– Ottimizzare l’efficienza dei media<\/strong> per ottenere performance eccellenti a prezzi efficienti
– Ottienere una copertura globale<\/strong> su ambienti desktop e mobili per il posizionamento display e video
– Accedere a informazioni pi\u00f9 approfondite<\/strong> con tutti i tuoi dati in programmatic e le metriche chiave in un’unica piattaforma<\/p>\n\n\n\n

Per iniziare con Total Visibility, scarica il nostro one-sheet e dai un’occhiata al case study per focalizzarti sull’efficacia dei costi per un’inventory di alta qualit\u00e0.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ottimizza verso i percorsi pi\u00f9 efficienti e di alta qualit\u00e0 con la soluzione Total Visibility di IAS.<\/p>\n","protected":false},"author":59,"featured_media":293916,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[503,529,504],"tags":[],"class_list":["post-317780","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-canali","category-efficienza-ottimizzazione","category-programmatic-it"],"acf":[],"yoast_head":"\nRafforza i risultati di marketing con la dashboard Total Visibility di IAS - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/it\/insider\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rafforza i risultati di marketing con la dashboard Total Visibility di IAS\" \/>\n<meta property=\"og:description\" content=\"Ottimizza verso i percorsi pi\u00f9 efficienti e di alta qualit\u00e0 con la soluzione Total Visibility di IAS.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/it\/insider\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-25T16:06:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-28T10:52:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/06\/Total_Visibility_IAS_Signal_Dashboard_Insider_Image_860x860-1-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"860\" \/>\n\t<meta property=\"og:image:height\" content=\"860\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"IAS Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@integralads\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"IAS Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/integralads.com\\\/it\\\/insider\\\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/it\\\/insider\\\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\\\/\"},\"author\":{\"name\":\"IAS Team\",\"@id\":\"https:\\\/\\\/integralads.com\\\/#\\\/schema\\\/person\\\/dbb1eb8d41477c4193f06c013629e755\"},\"headline\":\"Rafforza i risultati di marketing con la dashboard Total Visibility di IAS\",\"datePublished\":\"2022-05-25T16:06:28+00:00\",\"dateModified\":\"2023-09-28T10:52:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/it\\\/insider\\\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\\\/\"},\"wordCount\":214,\"publisher\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/integralads.com\\\/it\\\/insider\\\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/integralads.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/Total_Visibility_IAS_Signal_Dashboard_Insider_Image_860x860-1-1.png\",\"articleSection\":[\"Canali\",\"Efficienza & Ottimizzazione\",\"Open Web\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/integralads.com\\\/it\\\/insider\\\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\\\/\",\"url\":\"https:\\\/\\\/integralads.com\\\/it\\\/insider\\\/rafforza-i-risultati-di-marketing-con-la-dashboard-total-visibility-di-ias\\\/\",\"name\":\"Rafforza i risultati di marketing con la dashboard Total Visibility di IAS - 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