{"id":327857,"date":"2018-04-25T04:00:00","date_gmt":"2018-04-25T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/news\/ias-groupm-japan-viewable-impression\/"},"modified":"2018-04-25T04:00:00","modified_gmt":"2018-04-25T04:00:00","slug":"ias-groupm-japan-viewable-impression","status":"publish","type":"portfolio","link":"https:\/\/integralads.com\/jp\/news\/ias-groupm-japan-viewable-impression\/","title":{"rendered":"IAS\u3068\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\u3001\u30d3\u30e5\u30fc\u30a2\u30d6\u30eb\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306b\u3088\u308b\u5e83\u544a\u53d6\u5f15\u3092\u6b63\u5f0f\u30b9\u30bf\u30fc\u30c8"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><\/p>\n<h4>\u56fd\u5185\u5927\u624b\u5a92\u4f53\u793e\u304b\u3089\u306e\u8cdb\u540c\u3092\u5f97\u3066\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b0\u30ed\u30fc\u30d0\u30eb\u57fa\u6e96\u306b\u57fa\u3065\u304fVCPM\u8ab2\u91d1\u3067\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u5c55\u958b\u304c\u53ef\u80fd\u306b<\/h4>\n<p class=\"p1\">\u30a4\u30f3\u30c6\u30b0\u30e9\u30eb\u30fb\u30a2\u30c9\u30fb\u30b5\u30a4\u30a8\u30f3\u30b9\uff08\u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u54c1\u5ddd\u533a\u3001\u4ee3\u8868\u53d6\u7de0\u5f79\u793e\u9577\uff1a\u85e4\u4e2d\u592a\u90ce\u3001\u4ee5\u4e0b<span class=\"s1\"> IAS<\/span>\uff09\u3068\u4e16\u754c\u6700\u5927\u306e\u30e1\u30c7\u30a3\u30a2\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u3067\u3042\u308b\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\uff08\u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u6e0b\u8c37\u533a\u3001\u4ee3\u8868\u53d6\u7de0\u5f79\uff1a\u6e21\u9089\u5eb7\u53f8\uff09\u306f\u3001\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u304c\u30b0\u30ed\u30fc\u30d0\u30eb\u306b\u5c55\u958b\u3059\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u72ec\u81ea\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u57fa\u6e96\uff08\u8996\u8a8d\u6027\u57fa\u6e96\uff09\u3067\u3042\u308b\u300c\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u57fa\u6e96\u300d\u3092\u6e80\u305f\u3059\u5e83\u544a\u306e\u307f\u3092\u8ab2\u91d1\u5bfe\u8c61\u3068\u3059\u308b\u65b0\u305f\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308b\u3068\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n<p class=\"p1\">\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u3067\u306f\u3001\u72ec\u81ea\u306b\u300c\u5e83\u544a\u9762\u7a4d\u306e<span class=\"s1\">100<\/span>\uff05\u304c<span class=\"s1\">1<\/span>\u79d2\u4ee5\u4e0a\u8996\u8a8d\u53ef\u80fd\u306a\u72b6\u614b\u300d\u3092\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u57fa\u6e96\u3068\u3057\u3066\u304a\u308a\u3001\u696d\u754c\u30b9\u30bf\u30f3\u30c0\u30fc\u30c9\u3067\u3042\u308b<span class=\"s1\">Media Rating Council <\/span>\uff08<span class=\"s1\">MRC<\/span>\uff09\u304c\u5b9a\u3081\u308b\u300c\u5e83\u544a\u9762\u7a4d\u306e<span class=\"s1\">50<\/span>\uff05\u304c<span class=\"s1\">1<\/span>\u79d2\u4ee5\u4e0a\u8996\u8a8d\u53ef\u80fd\u306a\u72b6\u614b\u300d\u3088\u308a\u3082\u53b3\u3057\u3044\u57fa\u6e96\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"p1\">\u4eca\u56de\u306e\u4e21\u793e\u306e\u53d6\u308a\u7d44\u307f\u306b\u3088\u308a\u300c\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u57fa\u6e96\u300d\u304c\u5e83\u544a\u53d6\u5f15\u306b\u63a1\u7528\u3055\u308c\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u4e3b\u306f\u300c\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u57fa\u6e96\u300d\u3092\u6e80\u305f\u3059\u63b2\u8f09\u5206\u306e\u307f\u3092\u652f\u6255\u3048\u3070\u3088\u304f\u306a\u308a\u3001\u3088\u308a\u8cea\u306e\u9ad8\u3044\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u52b9\u679c\u3092\u671f\u5f85\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u3053\u306e\u5e83\u544a\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u4e0d\u6b63\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\uff08\u5e83\u544a\u8a50\u6b3a\uff09\u3082\u6392\u9664\u3055\u308c\u3001\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\uff08\u5e83\u544a\u63b2\u8f09\u9762\u54c1\u8cea\uff09\u3082\u62c5\u4fdd\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u5e83\u544a\u4e3b\u306f\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3092\u53d6\u308a\u5dfb\u304f\u3055\u307e\u3056\u307e\u306a\u8105\u5a01\u306b\u7169\u308f\u3055\u308c\u308b\u3053\u3068\u306e\u306a\u3044\u5b89\u5fc3\u30fb\u5b89\u5168\u306a\u5e83\u544a\u5c55\u958b\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p class=\"p1\">\u3053\u306e\u65b0\u30b5\u30fc\u30d3\u30b9\u306b\u306f\u65e5\u672c\u3092\u4ee3\u8868\u3059\u308b\u5927\u624b\u5a92\u4f53\u793e\u3067\u3042\u308b\u671d\u65e5\u65b0\u805e\u793e\u3001\u65e5\u672c\u7d4c\u6e08\u65b0\u805e\u793e\u3001\u65e5\u7d4c<span class=\"s1\">BP<\/span>\u793e\u3001\u6771\u6d0b\u7d4c\u6e08\u65b0\u5831\u793e\u306e<span class=\"s1\">4<\/span>\u793e\u3082\u8cdb\u540c\u3057\u3001\u30b5\u30fc\u30d3\u30b9\u958b\u59cb\u3068\u540c\u6642\u306b\u300c\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u57fa\u6e96\u300d\u3067\u306e<span class=\"s1\"> VCPM <\/span>\u8ab2\u91d1\uff08<span class=\"s1\">Viewable CPM: <\/span>\u8996\u8a8d\u6027\u306e\u3042\u308b\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306e\u307f\u3078\u306e\u8ab2\u91d1\uff09\u5546\u54c1\u306e\u63d0\u4f9b\u3092\u30b9\u30bf\u30fc\u30c8\u3055\u305b\u307e\u3059\u3002<span class=\"s1\">IAS<\/span>\u3068\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\u306f\u4eca\u56de\u306e\u65b0\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u958b\u59cb\u3092\u6a5f\u306b\u3001\u65e5\u672c\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u5e02\u5834\u306e\u66f4\u306a\u308b\u5065\u5168\u7684\u306a\u767a\u5c55\u3092\u76ee\u6307\u3057\u3001\u540c\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u8cdb\u540c\u5a92\u4f53\u793e\u3092\u62e1\u5927\u3057\u3066\u3044\u304f\u4e88\u5b9a\u3067\u3059\u3002<\/p>\n<h5 class=\"p1\">\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\u3000<span class=\"s1\">\u00a0<\/span>\u30c1\u30fc\u30d5\u30fb\u30c8\u30ec\u30fc\u30c7\u30a3\u30f3\u30b0\u30fb\u30aa\u30d5\u30a3\u30b5\u30fc<span class=\"s1\">\u00a0<\/span>\u8352\u57a3\u76f4\u4e4b\u69d8\u306e\u30b3\u30e1\u30f3\u30c8\uff1a<\/h5>\n<p class=\"p1\">\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u900f\u660e\u6027\u30fb\u5b89\u5168\u6027\u306e\u62c5\u4fdd\u306b\u5bfe\u3059\u308b\u5f37\u3044\u8981\u671b\u306f\u3001\u65e5\u672c\u306b\u65bc\u3044\u3066\u3082\u5e83\u544a\u4e3b\u9593\u3067\u76ca\u3005\u5e83\u304c\u3063\u3066\u3044\u304f\u3082\u306e\u3068\u601d\u308f\u308c\u307e\u3059\u3002\u30b0\u30ed\u30fc\u30d0\u30eb<span class=\"s1\">No.1 <\/span>\u30e1\u30c7\u30a3\u30a2\u30fb\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u3068\u3057\u3066\u3001\u5b89\u5168\u304b\u3064\u9069\u5207\u306a\u8ab2\u91d1\u30b7\u30b9\u30c6\u30e0\u306e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3092\u5e83\u544a\u4e3b\u69d8\u306b\u63d0\u4f9b\u3059\u308b\u3001\u3068\u3044\u3046\u30df\u30c3\u30b7\u30e7\u30f3\u306b\u3054\u8cdb\u540c\u30fb\u3054\u5354\u529b\u3057\u3066\u304f\u3060\u3055\u3063\u305f\u3001<span class=\"s1\">IAS<\/span>\u69d8\u3001\u5927\u624b\u5a92\u4f53\u793e\u69d8\u306b\u5bfe\u3057\u3001\u6df1\u304f\u611f\u8b1d\u3059\u308b\u3068\u3068\u3082\u306b\u3001\u4eca\u5f8c\u3082\u3053\u306e\u3088\u3046\u306a\u53d6\u308a\u7d44\u307f\u3092\u5f37\u5316\u3057\u3066\u3044\u304d\u305f\u3044\u3068\u8003\u3048\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n<h5 class=\"p1\">\u671d\u65e5\u65b0\u805e\u793e\u3000\u7dcf\u5408\u30d7\u30ed\u30c7\u30e5\u30fc\u30b9\u5ba4\u9577\u3000\u5bae\u5d0e\u4f38\u592b\u69d8\u306e\u30b3\u30e1\u30f3\u30c8\uff1a<\/h5>\n<p class=\"p1\">\u56fd\u5185\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u306f\u3001<span class=\"s1\">CTR<\/span>\u3084<span class=\"s1\">CPA<\/span>\u3068\u3044\u3063\u305f\u30a2\u30af\u30b7\u30e7\u30f3\u6307\u6a19\u304c\u512a\u5148\u3055\u308c\u3001<\/p>\n<p class=\"p1\">\u8a8d\u77e5\u52b9\u679c\u3068\u3044\u3046\u70b9\u306b\u3042\u307e\u308a\u76ee\u304c\u5411\u3051\u3089\u308c\u3066\u3044\u306a\u3044\u72b6\u6cc1\u304c\u3042\u308a\u307e\u3057\u305f\u3002\u30a2\u30c9\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u6b69\u306b\u3088\u3063\u3066\u3001\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u306e\u8a08\u6e2c\u304c\u53ef\u80fd\u306b\u306a\u3063\u305f\u4eca\u3001\u30e1\u30c7\u30a3\u30a2\u5074\u304c\u81ea\u3089\u30c7\u30fc\u30bf\u958b\u793a\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u767a\u5c55\u306b\u5bc4\u4e0e\u51fa\u6765\u308c\u3070\u3068\u8003\u3048\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n<h5 class=\"p1\">\u65e5\u672c\u7d4c\u6e08\u65b0\u805e\u793e\u3000\u30c7\u30b8\u30bf\u30eb\u4e8b\u696d\u3000\u5e83\u544a\u30fb<span class=\"s1\">ID<\/span>\u30e6\u30cb\u30c3\u30c8\u3000\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30bb\u30f3\u30bf\u30fc\u3000\u90e8\u9577\u3000\u570b\u53cb\u5eb7\u5f18\u69d8\u306e\u30b3\u30e1\u30f3\u30c8\uff1a<\/h5>\n<p class=\"p1\">\u65e5\u7d4c\u96fb\u5b50\u7248\u3067\u306f\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u4ee5\u5916\u306e\u67a0\u306b\u304a\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u304c\u5e83\u544a\u67a0\u4f4d\u7f6e\u307e\u3067\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u305f\u969b\u306b\u5e83\u544a\u3092\u914d\u4fe1\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\u306e\u300c\u4fa1\u5024\u306e\u9ad8\u3044\u5e83\u544a\u306f\u3075\u3055\u308f\u3057\u3044\u4fa1\u683c\u3067\u58f2\u3089\u308c\u308b\u3079\u304d\u300d\u3068\u306e\u8003\u3048\u306b\u5f37\u304f\u8cdb\u540c\u3057\u3001\u4eca\u56de\u306e\u53d6\u308a\u7d44\u307f\u306b\u53c2\u52a0\u3057\u307e\u3059\u3002<\/p>\n<h5 class=\"p1\">\u65e5\u7d4c<span class=\"s1\">BP<\/span>\u793e\u3000\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5c40\u9577\u3000\u9b3c\u6ca2\u4f34\u4e4b\u69d8\u306e\u30b3\u30e1\u30f3\u30c8<span class=\"s1\">\u00a0<\/span>\uff1a<\/h5>\n<p class=\"p1\">\u3053\u3053\u6700\u8fd1\u3001\u6d77\u5916\u4f01\u696d\u3092\u4e2d\u5fc3\u306b\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u306e\u5b8c\u5168\u4fdd\u8a3c\u3092\u6c42\u3081\u308b\u5546\u54c1\u3078\u306e\u8981\u671b\u304c\u5bc4\u305b\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u306e\u3088\u3046\u306a\u4f01\u696d\u306e\u30cb\u30fc\u30ba\u306b\u304a\u5fdc\u3048\u3059\u308b\u305f\u3081\u3001<span class=\"s1\">IAS<\/span>\u3001\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\u3068\u5171\u540c\u3067\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u91cd\u8996\u306e\u65b0\u5546\u54c1\u958b\u767a\u306b\u53d6\u308a\u7d44\u307f\u307e\u3059\u3002<\/p>\n<h5 class=\"p1\">\u6771\u6d0b\u7d4c\u6e08\u65b0\u5831\u793e\u3000\u30e1\u30c7\u30a3\u30a2\u30c7\u30b6\u30a4\u30f3\u90e8\u9577\u3000\u4f50\u85e4\u670b\u88d5\u69d8\u306e\u30b3\u30e1\u30f3\u30c8\uff1a<\/h5>\n<p class=\"p1\">\u4fe1\u983c\u3055\u308c\u308b\u30e1\u30c7\u30a3\u30a2\u3067\u3042\u308b\u305f\u3081\u306b\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u900f\u660e\u6027\u3092\u62c5\u4fdd\u3059\u308b\u3053\u3068\u306f\u5fc5\u9808\u3067\u3059\u3002\u4eca\u56de\u306e\u53d6\u308a\u7d44\u307f\u3092\u5951\u6a5f\u306b\u3057\u3066\u3001\u5f0a\u793e\u5e83\u544a\u5546\u54c1\u3067\u306e<span class=\"s1\">VCPM<\/span>\u8ab2\u91d1\u306e\u9069\u7528\u7bc4\u56f2\u3092\u62e1\u5927\u3057\u3066\u3044\u304f\u3068\u3068\u3082\u306b\u3001\u696d\u754c\u5168\u4f53\u306b\u3082\u3053\u306e\u52d5\u304d\u304c\u4f1d\u308f\u308a\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u5168\u4f53\u304c\u5065\u5168\u306a\u5546\u54c1\u3068\u306a\u308b\u3053\u3068\u3092\u9858\u3063\u3066\u3084\u307f\u307e\u305b\u3093\u3002<\/p>\n<h5 class=\"p1\"><span class=\"s1\">IAS<\/span>\u4ee3\u8868\u53d6\u7de0\u5f79\u793e\u9577\u3000\u85e4\u4e2d\u592a\u90ce\u306e\u30b3\u30e1\u30f3\u30c8\uff1a<\/h5>\n<p class=\"p1\">\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\u69d8\u306f\u5f93\u6765\u3088\u308a\u3001\u5e83\u544a\u52b9\u679c\u691c\u8a3c\u306b\u95a2\u3057\u3066\u72ec\u81ea\u306e\u53b3\u3057\u3044\u57fa\u6e96\u3092\u8a2d\u3051\u3001\u3088\u308a\u5b89\u5fc3\u30fb\u5b89\u5168\u306a\u5e83\u544a\u4e3b\u69d8\u306e\u30c7\u30b8\u30bf\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5c55\u958b\u3092\u652f\u63f4\u3055\u308c\u3066\u304d\u307e\u3057\u305f\u3002\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u5e02\u5834\u306e\u767a\u5c55\u306b\u306f\u3001\u30c7\u30de\u30f3\u30c9\u30b5\u30a4\u30c9\uff08\u5e83\u544a\u4e3b\u69d8\u5074\uff09\u3068\u30b5\u30d7\u30e9\u30a4\u30b5\u30a4\u30c9\uff08\u5a92\u4f53\u793e\u69d8\u5074\uff09\u53cc\u65b9\u306e\u9023\u643a\u30fb\u5354\u529b\u304c\u5fc5\u8981\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\u69d8\u3001\u3054\u8cdb\u540c\u3044\u305f\u3060\u3044\u305f\u5404\u5a92\u4f53\u793e\u69d8\u3068\u306e\u4eca\u56de\u306e\u304a\u53d6\u7d44\u307f\u306f\u3001\u73fe\u5728\u3055\u307e\u3056\u307e\u306a\u5834\u9762\u3067\u8b70\u8ad6\u3055\u308c\u3066\u3044\u308b\u300c\u30c7\u30b8\u30bf\u30eb\u306e\u900f\u660e\u6027\u300d\u3078\u306e\u3072\u3068\u3064\u306e\u7b54\u3048\u3068\u306a\u308a\u3001\u696d\u754c\u5168\u4f53\u306b\u597d\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3068\u4fe1\u3058\u3066\u3044\u307e\u3059\u3002<\/p>\n<hr \/>\n<h6 class=\"p3\"><span class=\"s2\">\u3010<\/span>IAS<span class=\"s2\">\uff08\u30a4\u30f3\u30c6\u30b0\u30e9\u30eb\u30fb\u30a2\u30c9\u30fb\u30b5\u30a4\u30a8\u30f3\u30b9\uff09\u306b\u3064\u3044\u3066\u3011<\/span>\u00a0www.integralads.com\/jp\/<\/h6>\n<p class=\"p1\"><span class=\"s1\">IAS<\/span>\u306f\u5834\u6240\u3084\u30c7\u30d0\u30a4\u30b9\u3092\u554f\u308f\u305a\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u4e3b\u306e\u305f\u3081\u306e\u5b89\u5168\u304b\u3064\u9ad8\u54c1\u8cea\u306a\u5e83\u544a\u63b2\u8f09\u9762\u74b0\u5883\u304a\u3088\u3073\u30c7\u30b8\u30bf\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u900f\u660e\u6027\u3092\u63d0\u4f9b\u3059\u308b\u30b0\u30ed\u30fc\u30d0\u30eb\u30fb\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u4f01\u696d\u3067\u3059\u3002\u63d0\u4f9b\u3059\u308b\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u30b0\u30ed\u30fc\u30d0\u30eb\u30c8\u30c3\u30d7<span class=\"s1\">100<\/span>\u5e83\u544a\u4e3b\u69d8\u306e\u3046\u3061<span class=\"s1\">80<\/span>\u793e\u3001<span class=\"s1\">2<\/span>,<span class=\"s1\">500<\/span>\u793e\u3092\u8d85\u3048\u308b\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u69d8\u3001<span class=\"s1\">150<\/span>\u793e\u3092\u8d85\u3048\u308b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u30d1\u30fc\u30c8\u30ca\u30fc\u69d8\u306b\u63a1\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<span class=\"s1\">IAS<\/span>\u306f\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u306b\u672c\u793e\u3092\u69cb\u3048\u3001\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3001\u30b7\u30ab\u30b4\u3001\u30ed\u30f3\u30c9\u30f3\u3001\u30d9\u30eb\u30ea\u30f3\u3001\u30b7\u30c9\u30cb\u30fc\u3001\u30e1\u30eb\u30dc\u30eb\u30f3\u3001\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb\u3001\u6771\u4eac\u306a\u3069\u3001<span class=\"s1\">13<\/span>\u30ab\u56fd\u30fb<span class=\"s1\">22<\/span>\u90fd\u5e02\u3067\u4e8b\u696d\u3092\u5c55\u958b\u3057\u3066\u3044\u307e\u3059\u3002<span class=\"s1\">IAS<\/span>\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5f93\u6765\u306e\u7121\u99c4\u3092\u7701\u304d\u3001\u52b9\u7387\u7684\u304b\u3064\u52b9\u679c\u7684\u306b<span class=\"s1\">ROI<\/span>\u6539\u5584\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u3001\u5e83\u544a\u4e3b\u69d8\u30fb\u5e83\u544a\u4ee3\u7406\u5e97\u69d8\u30fb\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u69d8\u30fb\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u30d1\u30fc\u30c8\u30ca\u30fc\u69d8\u306e\u3059\u3079\u3066\u306b\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30a2\u30c9\u30d9\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u8a08\u6e2c\u30d9\u30f3\u30c0\u30fc\u3068\u3057\u3066\u6700\u591a\u3068\u306a\u308b\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u30fb\u30e2\u30d0\u30a4\u30eb\u30fb\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u30fb\u52d5\u753b\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u3001\u53ca\u3073\u4e0d\u6b63\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u691c\u77e5\uff08<span class=\"s1\">Sophisticated Invalid Traffic<\/span>\uff09\u3059\u3079\u3066\u3067<span class=\"s1\"> MRC<\/span>\uff08<span class=\"s1\">Media Rating Council: <\/span>\u30e1\u30c7\u30a3\u30a2\u8abf\u67fb\u4f1a\u793e\u306e\u76e3\u67fb\u3084\u8a8d\u5b9a\u5be9\u67fb\u3092\u884c\u306a\u3046\u7c73\u56fd\u306e\u696d\u754c\u56e3\u4f53\uff09\u306e\u8a8d\u5b9a\u3092\u5f97\u3066\u3044\u307e\u3059\u3002<\/p>\n<p class=\"p3\"><span class=\"s2\">\u304a\u554f\u5408<\/span>: IAS<span class=\"s2\">\u5e83\u5831<br \/>\n<\/span>TEL: 03-4540-1539<br \/>\nEmail: jpinfo@integralads.com<\/p>\n<h6 class=\"p1\">\u3010\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u306b\u3064\u3044\u3066\u3011<\/h6>\n<p class=\"p1\">\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u306f\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u30fb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30b0\u30eb\u30fc\u30d7<span class=\"s1\"> WPP <\/span>\u306e\u4e00\u54e1\u3067\u3001\u4e16\u754c\u6700\u5927\u306e\u30e1\u30c7\u30a3\u30a2\u3000\u30a4\u30f3\u30d9\u30b9\u30c8\u30e1\u30f3\u30c8\u30fb\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u4f1a\u793e\u3067\u3059\u3002\u5098\u4e0b\u306b\u30de\u30a4\u30f3\u30c9\u30b7\u30a7\u30a2\u3001\u30e1\u30c7\u30a3\u30a2\u30b3\u30e0\u3001\u30a6\u30a7\u30fc\u30d6\u30e1\u30fc\u30ab\u30fc\u3001\u30a8\u30c3\u30bb\u30f3\u30b9\u3001\u30a8\u30e0\u30b7\u30c3\u30af\u30b9\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30c3\u30af\u30fb\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30ab\u30f3\u30d1\u30cb\u30fc\u306e\u30b6\u30af\u30b7\u30b9\u3092\u6709\u3057\u3001\u5e74\u9593<span class=\"s1\">1080<\/span>\u5104\u30c9\u30eb\u3092\u8d85\u3048\u308b\u4e16\u754c\u6700\u5927\u306e\u30e1\u30c7\u30a3\u30a2\u4e88\u7b97\u3092\u53d6\u308a\u6271\u3063\u3066\u3044\u307e\u3059\u3002\u30c8\u30ec\u30fc\u30c7\u30a3\u30f3\u30b0\u306f\u3082\u3068\u3088\u308a\u3001\u30c7\u30fc\u30bf\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3001\u30a2\u30c9\u30ec\u30c3\u30b5\u30d6\u30eb\uff34\uff36\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u30b9\u30dd\u30fc\u30c4\u306a\u3069\u306e\u6df1\u3044\u77e5\u898b\u3092\u30d9\u30fc\u30b9\u306b\u3001\u8cea\u306e\u9ad8\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u69d8\u3078\u63d0\u4f9b\u3057\u3066\u304a\u308a\u307e\u3059\u3002\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u306f<span class=\"s1\"> WPP <\/span>\u306e\u30c7\u30fc\u30bf\u6295\u8cc7\u7ba1\u7406\u30b0\u30eb\u30fc\u30d7\u306e<span class=\"s1\">Kantar<\/span>\u3068\u5354\u529b\u3092\u7dca\u5bc6\u306b\u3057\u3066\u304a\u308a\u3001\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u3068<span class=\"s1\">Kantar<\/span>\u306f\u4e21\u793e\u3067<span class=\"s1\"> WPP <\/span>\u30b0\u30eb\u30fc\u30d7\u306e\u58f2\u4e0a\u9ad8<span class=\"s1\">190<\/span>\u5104\u30c9\u30eb\u4f59\u308a\u306e\u3046\u3061\u306e\u7d04<span class=\"s1\">50%<\/span>\u3092\u5360\u3081\u3066\u3044\u307e\u3059\u3002\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u306f\u3001\u4ed6\u306e\u8ffd\u968f\u3092\u8a31\u3055\u306a\u3044\u30cf\u30a4\u30ec\u30d9\u30eb\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3001\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u3001\u305d\u3057\u3066\u5168\u3066\u306e\u4eba\u3005\u306b\u63d0\u4f9b\u3057\u3066\u304a\u308a\u307e\u3059\u3002\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u306b\u95a2\u3059\u308b\u8a73\u7d30\u306f\u4e0b\u8a18\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p class=\"p3\">Discover more about GroupM at <a href=\"http:\/\/www.groupm.com\">www.groupm.com<\/a><br \/>\nFollow @GroupMWorldwide on Twitter<br \/>\n<span class=\"s3\">Follow GroupM on LinkedIn &#8211;\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/groupm\">https:\/\/www.linkedin.com\/company\/groupm<\/a><br \/>\n<\/span>GroupM Contact : Samantha.Kops@GroupM.com<br \/>\nTel : +1 917.4213019<\/p>\n<p><\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u56fd\u5185\u5927\u624b\u5a92\u4f53\u793e\u304b\u3089\u306e\u8cdb\u540c\u3092\u5f97\u3066\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b0\u30ed\u30fc\u30d0\u30eb\u57fa\u6e96\u306b\u57fa\u3065\u304fVCPM\u8ab2\u91d1\u3067\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u5c55\u958b\u304c\u53ef\u80fd\u306b \u30a4\u30f3\u30c6\u30b0\u30e9\u30eb\u30fb\u30a2\u30c9\u30fb\u30b5\u30a4\u30a8\u30f3\u30b9\uff08\u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u54c1\u5ddd\u533a\u3001\u4ee3\u8868\u53d6\u7de0\u5f79\u793e\u9577\uff1a\u85e4\u4e2d\u592a\u90ce\u3001\u4ee5\u4e0b IAS\uff09\u3068\u4e16\u754c\u6700\u5927\u306e\u30e1\u30c7\u30a3\u30a2\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u3067\u3042\u308b\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u30fb\u30b8\u30e3\u30d1\u30f3\uff08\u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u6e0b\u8c37\u533a\u3001\u4ee3\u8868\u53d6\u7de0\u5f79\uff1a\u6e21\u9089\u5eb7\u53f8\uff09\u306f\u3001\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u304c\u30b0\u30ed\u30fc\u30d0\u30eb\u306b\u5c55\u958b\u3059\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u72ec\u81ea\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u57fa\u6e96\uff08\u8996\u8a8d\u6027\u57fa\u6e96\uff09\u3067\u3042\u308b\u300c\u30b0\u30eb\u30fc\u30d7\u30a8\u30e0\u57fa\u6e96\u300d\u3092\u6e80\u305f\u3059\u5e83\u544a\u306e\u307f\u3092\u8ab2\u91d1\u5bfe\u8c61\u3068\u3059\u308b\u65b0\u305f\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308b\u3068\u767a\u8868\u3057\u307e\u3057\u305f\u3002 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\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u900f\u660e\u6027\u30fb\u5b89\u5168\u6027\u306e\u62c5\u4fdd\u306b\u5bfe\u3059\u308b\u5f37\u3044\u8981\u671b\u306f\u3001\u65e5\u672c\u306b\u65bc\u3044\u3066\u3082\u5e83\u544a\u4e3b\u9593\u3067\u76ca\u3005\u5e83\u304c\u3063\u3066\u3044\u304f\u3082\u306e\u3068\u601d\u308f\u308c\u307e\u3059\u3002\u30b0\u30ed\u30fc\u30d0\u30ebNo.1 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Invalid Traffic\uff09\u3059\u3079\u3066\u3067 MRC\uff08Media Rating Council: \u30e1\u30c7\u30a3\u30a2\u8abf\u67fb\u4f1a\u793e\u306e\u76e3\u67fb\u3084\u8a8d\u5b9a\u5be9\u67fb\u3092\u884c\u306a\u3046\u7c73\u56fd\u306e\u696d\u754c\u56e3\u4f53\uff09\u306e\u8a8d\u5b9a\u3092\u5f97\u3066\u3044\u307e\u3059\u3002 \u304a\u554f\u5408: IAS\u5e83\u5831 TEL: 03-4540-1539 Email:&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","portfolio-types":[77,78],"class_list":["post-327857","portfolio","type-portfolio","status-publish","hentry","portfolio-types-news","portfolio-types-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>IAS | 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