{"id":327871,"date":"2019-08-20T04:00:00","date_gmt":"2019-08-20T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/news\/20190820\/"},"modified":"2019-08-20T04:00:00","modified_gmt":"2019-08-20T04:00:00","slug":"20190820","status":"publish","type":"portfolio","link":"https:\/\/integralads.com\/jp\/news\/20190820\/","title":{"rendered":"IAS\u306e\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u5185\u5e83\u544a\u3001\u8a08\u6e2c\u5bfe\u8c61\u304c\u5927\u5e45\u306b\u62e1\u5927"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u5e83\u544a\u696d\u754c\u306e\u900f\u660e\u6027\u3092\u9ad8\u3081\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u52b9\u679c\u3092\u6700\u5927\u3059\u308b\u30c6\u30af\u30ce\u30ed\u30b8\uff0d\u3068\u30c7\u30fc\u30bf\u3092\u30b0\u30ed\u30fc\u30d0\u30eb\u306b\u63d0\u4f9b\u3059\u308bIntegral Ad Science\uff08\u672c\u793e\uff1a\u7c73\u56fd\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001CEO\uff1a\u30ea\u30b5\u30fb\u30a2\u30c3\u30c4\u30b7\u30e5\u30ca\u30a4\u30c0\u30fc \/ \u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u5343\u4ee3\u7530\u533a\u3001\u30de\u30cd\u30fc\u30b8\u30f3\u30b0\u30c0\u30a4\u30ec\u30af\u30bf\u30fc\uff1a\u85e4\u4e2d\u592a\u90ce\u3001\u4ee5\u4e0b IAS\uff09\u306f\u3001\u7c73\u56fd\u6642\u95932019\u5e748\u670816\u65e5\u3001Google\u306eIAB Tech Lab\u306eOpen Measurement Software Development Kit (\u4ee5\u4e0bOM SDK) \u3068\u306e\u30a4\u30f3\u30c6\u30b0\u30ec\u30fc\u30b7\u30e7\u30f3\u3088\u308a\u3001\u30a2\u30d7\u30ea\u5185\u5e83\u544a\u306e\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u8a08\u6e2c\u304c\u3088\u308a\u7c21\u5358\u306b\u3001\u3088\u308a\u5e83\u7bc4\u56f2\u306b\u5b9f\u65bd\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3053\u3068\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>OM SDK\u306e\u30a4\u30f3\u30c6\u30b0\u30ec\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u3001Google Mobile Ads (GMA) SDK\u3068Interactive Mobile As (IMA) SDK\u306e\u4e21\u65b9\u3067\u3001IAS\u306e\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u8a08\u6e2c\u3092\u3054\u5229\u7528\u3044\u305f\u3060\u3051\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u306e\u3053\u3068\u306b\u3088\u308a\u3001\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u5185\u5e83\u544a\u306b\u3051\u308b\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u304c\u8a08\u6e2c\u306e\u5bfe\u8c61\u304c\u62e1\u304c\u308a\u3001AdMob\u304a\u3088\u3073Google Ad Manager\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u52d5\u753b\u5e83\u544a\u306e85%\u8d85\u304c\u8a08\u6e2c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3067IAS\u306e\u30b7\u30f3\u30b0\u30eb\u30bf\u30b0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u3059\u3067\u306b\u3054\u5229\u7528\u306e\u304a\u5ba2\u69d8\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u5411\u3051\u306b\u5225\u9014\u30a4\u30f3\u30c6\u30b0\u30ec\u30fc\u30b7\u30e7\u30f3\u3059\u308b\u3053\u3068\u306a\u304fOMSDK\u3067\u306e\u8a08\u6e2c\u3092\u3054\u5229\u7528\u3044\u305f\u3060\u3051\u307e\u3059\u3002\u52d5\u753b\u5e83\u544a\u3067\u3082\u3001\u3053\u308c\u307e\u3067\u306e\u30a4\u30f3\u30c6\u30b0\u30ec\u30fc\u30b7\u30e7\u30f3\u65b9\u6cd5\u3067\u8a08\u6e2c\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p><strong>\u25a0 Open Measurement Software Development Kit (OM SDK) \u3068\u306f<\/strong><br \/>\nIAB Technology Laboratory\u3068Open Measurement Working Group\u306b\u3088\u308b\u30aa\u30fc\u30d7\u30f3 \u30e1\u30b8\u30e3\u30fc\u30e1\u30f3\u30c8 \u30a4\u30cb\u30b7\u30a2\u30c1\u30d6\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u4e8b\u696d\u8005\u304c\u5e83\u544a\u4e3b\u5411\u3051\u306b\u6a19\u6e96\u5316\u3055\u308c\u305f\u7d71\u5408\u7684\u306a\u8a08\u6e2c\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306e\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30b9\u30bf\u30f3\u30c0\u30fc\u30c9\u4f5c\u308a\u306e\u305f\u3081\u306e\u53d6\u308a\u7d44\u307f\u3067\u3059\u3002<br \/>\nIAS\u306f2017\u5e74\u3001\u72ec\u81ea\u306b\u958b\u767a\u3057\u305f\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u8a08\u6e2c\u7528\u306eSDK\u3092IAB\u306b\u7121\u511f\u63d0\u4f9b\u3002\u540cSDK\u306fIAB\u7ba1\u7406\u306e\u3082\u3068OM SDK\u3068\u3057\u3066\u4e16\u754c\u4e2d\u306e\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u4e8b\u696d\u8005\u304c\u5229\u7528\u53ef\u80fd\u3068\u306a\u308a\u3001\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u8a08\u6e2c\u306e\u62e1\u5927\u306b\u8ca2\u732e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>*<a href=\"https:\/\/iabtechlab.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">IAB Technology Laboratory<\/a>\uff08IAB Tech Lab\uff09\uff1a<br \/>\n\u7c73\u56fd\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u5e83\u544a\u696d\u754c\u56e3\u4f53Interactive Advertising Bureau\uff08IAB\uff09\u304c\u8a2d\u7acb\u3057\u305f\u3001\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u3068\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u696d\u754c\u306b\u304a\u3051\u308b\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u6280\u8853\u6a19\u6e96\u306e\u78ba\u7acb\u3068\u5c0e\u5165\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u56fd\u969b\u7684\u306a\u7814\u7a76\u30fb\u958b\u767a\u30b3\u30f3\u30bd\u30fc\u30b7\u30a2\u30e0\u3067\u3059\u3002<\/p>\n<p>*<a href=\"https:\/\/iabtechlab.com\/working-groups\/open-measurement-working-group\/\" target=\"_blank\" rel=\"noopener noreferrer\">Open Measurement Working Group<\/a>\uff1a<br \/>\nIAB Tech Lab\u5185\u306b\u8a2d\u7f6e\u3055\u308c\u305f\u30ef\u30fc\u30ad\u30f3\u30b0\u30b0\u30eb\u30fc\u30d7\u3067\u3059\u3002IAS\u3092\u306f\u3058\u3081\u3068\u3057\u305f\u30c7\u30b8\u30bf\u30eb\u696d\u754c\u95a2\u4fc2\u8005\u304c\u5354\u529b\u3057\u3066\u3001\u3088\u308a\u7af6\u4e89\u529b\u306e\u3042\u308b\u30b9\u30b1\u30fc\u30e9\u30d6\u30eb\u306a\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u958b\u767a\u3059\u308b\u305f\u3081\u306e\u6280\u8853\u958b\u767a\u3068\u6a19\u6e96\u5316\u3092\u76ee\u6307\u3057\u3066\u8a2d\u7acb\u3055\u308c\u307e\u3057\u305f\u3002\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea \u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u304c\u3059\u3079\u3066\u306e\u30a2\u30c9\u30d9\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3 \u30d9\u30f3\u30c0\u30fc\u3068\u5e83\u544a\u4e3b\u306b\u5bfe\u3057\u3066\u5fc5\u8981\u306a\u8a08\u6e2c\u30c7\u30fc\u30bf\u3092\u7c21\u5358\u306b\u63d0\u4f9b\u3067\u304d\u308b\u3053\u3068\u3092\u76ee\u6307\u3057\u3066\u6d3b\u52d5\u3092\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #808080\">\u203b\u672c\u30ea\u30ea\u30fc\u30b9\u306f\u30012019\u5e748\u670816\u65e5\u306b\u7c73\u56fd\u306b\u3066\u767a\u8868\u3055\u308c\u305f\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9\u306e\u6284\u8a33\u3092\u3082\u3068\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5e83\u544a\u696d\u754c\u306e\u900f\u660e\u6027\u3092\u9ad8\u3081\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u52b9\u679c\u3092\u6700\u5927\u3059\u308b\u30c6\u30af\u30ce\u30ed\u30b8\uff0d\u3068\u30c7\u30fc\u30bf\u3092\u30b0\u30ed\u30fc\u30d0\u30eb\u306b\u63d0\u4f9b\u3059\u308bIntegral Ad Science\u306f\u3001\u7c73\u56fd\u6642\u95932019\u5e748\u670816\u65e5\u3001Google\u306eIAB Tech Lab\u306eOpen Measurement Software Development Kit (\u4ee5\u4e0bOM SDK) \u3068\u306e\u30a4\u30f3\u30c6\u30b0\u30ec\u30fc\u30b7\u30e7\u30f3\u3088\u308a\u3001\u30a2\u30d7\u30ea\u5185\u5e83\u544a\u306e\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u8a08\u6e2c\u304c\u3088\u308a\u7c21\u5358\u306b\u3001\u3088\u308a\u5e83\u7bc4\u56f2\u306b\u5b9f\u65bd\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3053\u3068\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","portfolio-types":[],"class_list":["post-327871","portfolio","type-portfolio","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ 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