{"id":343640,"date":"2025-09-16T23:18:26","date_gmt":"2025-09-16T23:18:26","guid":{"rendered":"https:\/\/integralads.com\/?post_type=portfolio&#038;p=343640"},"modified":"2025-09-16T23:22:30","modified_gmt":"2025-09-16T23:22:30","slug":"ias-and-good-loop-enhanced-emissions-measurement-offering","status":"publish","type":"portfolio","link":"https:\/\/integralads.com\/jp\/news\/ias-and-good-loop-enhanced-emissions-measurement-offering\/","title":{"rendered":"IAS \u3068 Good-Loop\u3001\u74b0\u5883\u8ca0\u8377\u524a\u6e1b\u3092\u3055\u3089\u306b\u63a8\u9032\u3059\u308b\u70ad\u7d20\u6392\u51fa\u91cf\u6e2c\u5b9a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u62e1\u5f35\u3092\u767a\u8868"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"343640\" class=\"elementor elementor-343640\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-d693156 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"89136\" data-id=\"d693156\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a7075fe\" data-eae-slider=\"17899\" data-id=\"a7075fe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7fb08bc elementor-widget elementor-widget-heading\" data-id=\"7fb08bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">\u5168\u4e16\u754c\u306eIAS\u9867\u5ba2\u306b<br>\n\u8ffd\u52a0\u8cbb\u7528\u306a\u3057\u3067\u9ad8\u5ea6\u306a\u70ad\u7d20\u6392\u51fa\u91cf\u6e2c\u5b9a\u3092\u63d0\u4f9b<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-722161f elementor-widget elementor-widget-text-editor\" data-id=\"722161f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>2025\u5e749\u670817\u65e5\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u30e1\u30c7\u30a3\u30a2\u8a08\u6e2c\u3068\u6700\u9069\u5316\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u63d0\u4f9b\u3059\u308bIntegral Ad Science\uff08\u672c\u793e\uff1a\u7c73\u56fd\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001\u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u5343\u4ee3\u7530\u533a\u3001\u30ab\u30f3\u30c8\u30ea\u30fc\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\uff1a\u7af9\u4e95 \u4f38\u4ec1\u3001\u4ee5\u4e0b IAS\uff09\u306f\u672c\u65e5\u3001\u8cac\u4efb\u3042\u308b\u30e1\u30c7\u30a3\u30a2\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306eGood-Loop\u3068\u63d0\u643a\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u666e\u904d\u7684\u306a\u8131\u70ad\u7d20\u5316\u3092\u63a8\u9032\u3059\u308b\u5927\u304d\u306a\u4e00\u6b69\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/strong><\/p>\n<p><span style=\"color: inherit; font-family: Outfit; font-size: 18.004px; letter-spacing: 0em;\">IAS\u306f\u3001\u30ab\u30f3\u30cc\u306b\u304a\u3051\u308b\u300c<\/span><a style=\"font-family: Outfit; background-color: #ffffff; letter-spacing: 0em;\" href=\"https:\/\/adnetzero.com\/wp-content\/uploads\/2024\/09\/The-Ad-Net-Zero-Global-Media-Sustainability-Framework-2024-1.pdf\">\u30b0\u30ed\u30fc\u30d0\u30eb\u30fb\u30e1\u30c7\u30a3\u30a2\u30fb\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u30fb\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af 1.2<\/a><span style=\"color: inherit; font-family: Outfit; font-size: 18.004px; letter-spacing: 0em;\">\uff08GMSF\uff09\u300d\u306e\u767a\u8868\u3092\u53d7\u3051\u3001IAS\u306f\u73fe\u5728\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u914d\u4fe1\u3055\u308c\u308b\u3042\u3089\u3086\u308b\u5e83\u544a\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306e\u70ad\u7d20\u6392\u51fa\u91cf\u3092\u5e83\u544a\u4e3b\u304c\u76f4\u63a5\u304b\u3064\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u6e2c\u5b9a\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u308a\u3001\u672c\u6a5f\u80fd\u3092\u5168\u4e16\u754c\u306eIAS\u306e\u304a\u5ba2\u69d8\u306b\u8ffd\u52a0\u8cbb\u7528\u306a\u3057\u3067\u63d0\u4f9b\u3044\u305f\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-family: Outfit; font-size: 18.004px; color: inherit; letter-spacing: 0em;\">\u4e16\u754c\u5404\u5730\u3067\u65b0\u305f\u306a\u70ad\u7d20\u6392\u51fa\u898f\u5236\u304c\u5c0e\u5165\u3055\u308c\u3001\u5e83\u544a\u4e3b\u304c\u65b0\u305f\u306a\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u4e2d\u3001\u70ad\u7d20\u6392\u51fa\u91cf\u306e\u6e2c\u5b9a\u306f\u6025\u901f\u306b\u300c\u30e1\u30c7\u30a3\u30a2\u30af\u30aa\u30ea\u30c6\u30a3\u6307\u6a19\u300d\u306e\u4e0d\u53ef\u6b20\u306a\u67f1\u3068\u306a\u308a\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306fIAS\u304c\u3053\u308c\u307e\u3067\u63d0\u4f9b\u3057\u3066\u304d\u305f\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\u3001\u30a2\u30c9\u30d5\u30e9\u30a6\u30c9\u3001\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\uff06\u9069\u5408\u6027\u3001\u5730\u57df\u7cbe\u5ea6\u3068\u3044\u3063\u305f\u78ba\u7acb\u3055\u308c\u305f\u57fa\u6e96\u306b\u4e26\u3076\u3082\u306e\u3067\u3059\u3002IAS\u306f\u3001\u5305\u62ec\u7684\u306a\u30e1\u30c7\u30a3\u30a2\u30af\u30aa\u30ea\u30c6\u30a3\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u6307\u6a19\u3092\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u4e3b\u304c\u300c\u5b9f\u969b\u306e\u4eba\u306b\u300d\u300c\u9069\u5207\u306a\u74b0\u5883\u3067\u300d\u5e83\u544a\u3092\u5c4a\u3051\u3089\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u3059\u3079\u3066\u306e\u30c7\u30b8\u30bf\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u74b0\u5883\u8ca0\u8377\u3092\u6e2c\u5b9a\u30fb\u524a\u6e1b\u3067\u304d\u308b\u3088\u3046\u652f\u63f4\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u4e3b\u306f\u900f\u660e\u6027\u3068\u8cac\u4efb\u3092\u3082\u3063\u3066\u6210\u679c\u3092\u8ffd\u6c42\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-family: Outfit; font-size: 18.004px; color: inherit; letter-spacing: 0em;\">Good-Loop\u306f\u3001\u6c17\u5019\u74b0\u5883\u306b\u3084\u3055\u3057\u3044\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u5e83\u544a\u3092\u5c4a\u3051\u308b\u3053\u3068\u3092\u4f7f\u547d\u3068\u3059\u308b\u8a8d\u5b9aB\u30b3\u30fc\u30dd\u30ec\u30fc\u30b7\u30e7\u30f3\u3067\u3042\u308a\u3001\u904e\u53bb3\u5e74\u9593\u306b\u308f\u305f\u308aIAS\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5185\u3067\u6392\u51fa\u91cf\u6e2c\u5b9a\u3092\u652f\u3048\u3066\u304d\u307e\u3057\u305f\u3002\u3053\u306e\u9593\u3001IAS\u3068Good-Loop\u306f\u30a2\u30fc\u30ea\u30fc\u30a2\u30c0\u30d7\u30bf\u30fc\u306e\u5e83\u544a\u4e3b\u3068\u5354\u529b\u3057\u3001\u91cd\u8981\u306a\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u78ba\u7acb\u3059\u308b\u3068\u3068\u3082\u306b\u3001Advertising Association\u3084Ad Net Zero\u3092\u652f\u63f4\u3057\u3001\u696d\u754c\u5168\u4f53\u306e\u666e\u904d\u7684\u306a\u6a19\u6e96\u7b56\u5b9a\u306b\u8ca2\u732e\u3057\u3066\u304d\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Good-Loop\u5275\u696d\u8005\u517cCEO\u306e\u30a8\u30a4\u30df\u30fc\u30fb\u30a6\u30a3\u30ea\u30a2\u30e0\u30ba\u6c0f\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<br><\/span><span style=\"font-weight: 400;\">\u300c\u3053\u306e\u5206\u91ce\u306b\u304a\u3051\u308b\u624b\u6cd5\u3084\u6280\u8853\u306e\u6210\u719f\u3068\u3068\u3082\u306b\u3001\u79c1\u305f\u3061\u306e\u76ee\u6a19\u3082\u9032\u5316\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u3044\u307e\u3084\u3001\u30e1\u30c7\u30a3\u30a2\u30d0\u30a4\u30a4\u30f3\u30b0\u304c\u74b0\u5883\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u306f\u660e\u78ba\u3067\u3042\u308a\u3001\u3053\u306e\u60c5\u5831\u3092\u696d\u754c\u5168\u4f53\u306b\u6d78\u900f\u3055\u305b\u3001\u696d\u754c\u3092\u3088\u308a\u826f\u3044\u65b9\u5411\u306b\u5909\u3048\u308b\u3079\u304d\u6642\u3067\u3059\u3002\u672c\u65e5\u3001IAS\u306e\u5168\u4e16\u754c\u306e\u9867\u5ba2\u304c\u3001\u5927\u591a\u6570\u306e\u30c7\u30b8\u30bf\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u304a\u3051\u308b\u30e1\u30c7\u30a3\u30a2\u6295\u8cc7\u306e\u70ad\u7d20\u6392\u51fa\u91cf\u30c7\u30fc\u30bf\u3092\u628a\u63e1\u3057\u3001\u305d\u308c\u306b\u57fa\u3065\u3044\u305f\u524a\u6e1b\u306b\u81ea\u3089\u53d6\u308a\u7d44\u3081\u308b\u3088\u3046\u306b\u306a\u308b\u3053\u3068\u3092\u767a\u8868\u3067\u304d\u3001\u5927\u5909\u5b09\u3057\u304f\u601d\u3044\u307e\u3059\u3002\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">IAS\u306eCEO\u3001 \u30ea\u30b5\u30fb\u30a2\u30c3\u30c4\u30b7\u30e5\u30ca\u30a4\u30c0\u30fc\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<br><\/span><span style=\"font-weight: 400;\">\u300c\u5e83\u544a\u306b\u304a\u3051\u308b\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306f\u3001\u7d04\u675f\u4ee5\u4e0a\u306e\u3082\u306e\u3092\u5fc5\u8981\u3068\u3057\u307e\u3059\u3002\u5fc5\u8981\u306a\u306e\u306f\u201c\u8aac\u660e\u8cac\u4efb\u201d\u3067\u3059\u3002\u305d\u3057\u3066\u201c\u9ad8\u3044\u900f\u660e\u6027\u201d\u3053\u305d\u304c\u696d\u754c\u5168\u4f53\u3067\u6709\u610f\u7fa9\u306a\u5909\u5316\u3092\u4fc3\u3059\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3042\u308a\u3001\u79c1\u305f\u3061\u306f\u4e16\u754c\u3092\u30ea\u30fc\u30c9\u3059\u308b\u70ad\u7d20\u6e2c\u5b9a\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u3068\u63d0\u643a\u3057\u3001\u6700\u9ad8\u6c34\u6e96\u306e\u5f62\u3067\u305d\u308c\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002Good-Loop\u3068\u8e0f\u307f\u51fa\u3059\u6b21\u306a\u308b\u4e00\u6b69\u3092\u8a87\u308a\u306b\u601d\u3044\u307e\u3059\u3002\u4eca\u5f8c\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u79c1\u305f\u3061\u304c\u6e2c\u5b9a\u3059\u308b\u3059\u3079\u3066\u306e\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306f\u3001\u305d\u306e\u74b0\u5883\u8ca0\u8377\u306b\u95a2\u3059\u308b\u5177\u4f53\u7684\u306a\u30c7\u30fc\u30bf\u306b\u88cf\u6253\u3061\u3055\u308c\u3001\u5e83\u544a\u4e3b\u304c\u4e16\u754c\u4e2d\u3069\u3053\u306b\u3044\u3066\u3082\u6a19\u6e96\u7684\u306a\u6307\u6a19\u3068\u3057\u3066\u6d3b\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001Ad Net Zero\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u30fb\u30e1\u30c7\u30a3\u30a2\u30fb\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u30fb\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3001\u30a2\u30f3\u30bd\u30cb\u30fc\u30fb\u30d5\u30a1\u30eb\u30b3\u6c0f\u306f\u6b21\u306e\u3088\u3046\u306b\u30b3\u30e1\u30f3\u30c8\u3057\u3066\u3044\u307e\u3059\u3002<br><\/span><span style=\"font-weight: 400;\">\u300c\u6392\u51fa\u91cf\u8a08\u7b97\u306b\u304a\u3051\u308b\u4e00\u8cab\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u55ab\u7dca\u306e\u8ab2\u984c\u3067\u3059\u3002GMSF\u306e\u696d\u754c\u5185\u3067\u306e\u652f\u6301\u3068\u63a1\u7528\u306e\u5e83\u304c\u308a\u3092\u5927\u5909\u559c\u3070\u3057\u304f\u601d\u3044\u307e\u3059\u3002\u201c\u6e2c\u5b9a\u3055\u308c\u305f\u3082\u306e\u306f\u7ba1\u7406\u3055\u308c\u308b\u201d\u3068\u8a00\u308f\u308c\u308b\u901a\u308a\u3001\u6392\u51fa\u91cf\u30c7\u30fc\u30bf\u3092\u524d\u9762\u306b\u62bc\u3057\u51fa\u3059\u3053\u3068\u306f\u3001\u6301\u7d9a\u7684\u306a\u884c\u52d5\u5909\u9769\u3078\u306e\u91cd\u8981\u306a\u4e00\u6b69\u3067\u3059\u3002\u300d<\/span><\/p>\n<p><\/p>\n<p><span style=\"font-weight: 400;\">\u5730\u7403\u3092\u5b88\u308b\u305f\u3081\u306b\u306f\u3001\u8a00\u8449\u3088\u308a\u3082\u884c\u52d5\u304c\u91cd\u8981\u3067\u3059\u3002IAS\u3068Good-Loop\u306f\u3044\u305a\u308c\u3082\u74b0\u5883\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3092\u975e\u5e38\u306b\u91cd\u8996\u3057\u3066\u3044\u307e\u3059\u3002IAS\u306f\u81ea\u4e3b\u7684\u306b<\/span><a href=\"https:\/\/theclimateregistry.org\/\"><span style=\"font-weight: 400;\">The Climate Registry<\/span><\/a><span style=\"font-weight: 400;\">\u3078\u306e\u30c7\u30fc\u30bf\u516c\u958b\u3092\u884c\u3063\u3066\u304a\u308a\u3001\u73fe\u5728\u306f<\/span><a href=\"https:\/\/sciencebasedtargets.org\/target-dashboard\"><span style=\"font-weight: 400;\">SBTi<\/span><\/a><span style=\"font-weight: 400;\">\uff08\u79d1\u5b66\u7684\u6839\u62e0\u306b\u57fa\u3065\u304f\u76ee\u6a19\u8a2d\u5b9a\u30a4\u30cb\u30b7\u30a2\u30c1\u30d6\uff09\u306b\u8a8d\u8a3c\u3055\u308c\u305f\u30cd\u30c3\u30c8\u30bc\u30ed\u6392\u51fa\u76ee\u6a19\u3092\u6b63\u5f0f\u306b\u8a2d\u5b9a\u3057\u3066\u3044\u307e\u3059\u3002Good-Loop\u3092\u542b\u30801\u4e07\u793e\u4ee5\u4e0a\u306e\u4f01\u696d\u3068\u5171\u306b\u3001\u516c\u7684\u306b\u691c\u8a3c\u3055\u308c\u305f\u30cd\u30c3\u30c8\u30bc\u30ed\u3078\u306e\u9053\u3092\u6b69\u3093\u3067\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><\/p>\n<p><b><br><\/b><\/p><p><b>Integral Ad Science \u306b\u3064\u3044\u3066<br><\/b><span style=\"font-weight: 400;\">Integral Ad Science (IAS)\u306f\u3001\u4e16\u754c\u3092\u30ea\u30fc\u30c9\u3059\u308b\u30e1\u30c7\u30a3\u30a2\u8a08\u6e2c\u3068\u6700\u9069\u5316\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u4e16\u754c\u4e2d\u306e\u5927\u624b\u5e83\u544a\u4e3b\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3001\u30e1\u30c7\u30a3\u30a2\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u5bfe\u3057\u3066\u3001\u30e1\u30c7\u30a3\u30a2\u54c1\u8cea\u306b\u95a2\u3059\u308b\u6700\u3082\u5b9f\u7528\u7684\u306a\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3057\u3001\u512a\u308c\u305f\u7d50\u679c\u3092\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002IAS\u306e\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u304c\u63d0\u4f9b\u3059\u308b\u5305\u62ec\u7684\u304b\u3064\u8c4a\u5bcc\u306a\u30c7\u30fc\u30bf\u306f\u3001\u5e83\u544a\u304c\u5b89\u5168\u304b\u3064\u9069\u5207\u306a\u74b0\u5883\u3067\u3001\u5b9f\u5728\u3059\u308b\u4eba\u9593\u306b\u3088\u3063\u3066\u898b\u3089\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u5b9f\u306b\u3057\u3001\u5e83\u544a\u4e3b\u306b\u306f\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u5411\u4e0a\u3092\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u306f\u3088\u308a\u591a\u304f\u306e\u53ce\u76ca\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u79c1\u305f\u3061\u306e\u4f7f\u547d\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u54c1\u8cea\u306b\u304a\u3051\u308b\u4fe1\u983c\u6027\u3068\u900f\u660e\u6027\u306e\u4e16\u754c\u57fa\u6e96\u306b\u306a\u308b\u3053\u3068\u3067\u3059\u3002\u8a73\u3057\u304f\u306f\u3001integralads.com\/jp\/\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n<p><\/p>\n<p><b>Good-Loop \u306b\u3064\u3044\u3066<br><\/b><span style=\"font-weight: 400;\">Good-Loop\u306f\u3001\u3088\u308a\u610f\u7fa9\u6df1\u304f\u3001\u3088\u308a\u6301\u7d9a\u53ef\u80fd\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u5e83\u544a\u3092\u5b9f\u73fe\u3059\u308b\u8cac\u4efb\u3042\u308b\u30e1\u30c7\u30a3\u30a2\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u540c\u793e\u306e\u300cGood Engagement Platform\u300d\u306f\u3001\u793e\u4f1a\u7684\u30a4\u30f3\u30d1\u30af\u30c8\u306e\u529b\u3092\u6d3b\u7528\u3057\u3066\u6709\u6599\u30e1\u30c7\u30a3\u30a2\u304b\u3089\u3088\u308a\u826f\u3044\u6210\u679c\u3092\u5f15\u304d\u51fa\u3057\u307e\u3059\u3002\u307e\u305f\u300cGood Measures Platform\u300d\u306f\u3001CO2e\u6392\u51fa\u91cf\u3092\u7121\u8996\u3067\u304d\u306a\u3044\u5b58\u5728\u306b\u3057\u3001\u5bb9\u6613\u306b\u524a\u6e1b\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u30e1\u30c7\u30a3\u30a2\u30d0\u30a4\u30a4\u30f3\u30b0\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002\u8a73\u7d30\u306f <\/span><a href=\"http:\/\/good-loop.com\"><span style=\"font-weight: 400;\">good-loop.com<\/span><\/a><span style=\"font-weight: 400;\"> \u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u30e1\u30c7\u30a3\u30a2\u8a08\u6e2c\u3068\u6700\u9069\u5316\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u63d0\u4f9b\u3059\u308bIntegral Ad Science\uff08\u672c\u793e\uff1a\u7c73\u56fd\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001\u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u5343\u4ee3\u7530\u533a\u3001\u30ab\u30f3\u30c8\u30ea\u30fc\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\uff1a\u7af9\u4e95 \u4f38\u4ec1\u3001\u4ee5\u4e0b IAS\uff09\u306f\u672c\u65e5\u3001\u8cac\u4efb\u3042\u308b\u30e1\u30c7\u30a3\u30a2\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306eGood-Loop\u3068\u63d0\u643a\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u666e\u904d\u7684\u306a\u8131\u70ad\u7d20\u5316\u3092\u63a8\u9032\u3059\u308b\u5927\u304d\u306a\u4e00\u6b69\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>IAS\u306f\u3001\u30ab\u30f3\u30cc\u306b\u304a\u3051\u308b\u300c\u30b0\u30ed\u30fc\u30d0\u30eb\u30fb\u30e1\u30c7\u30a3\u30a2\u30fb\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u30fb\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af 1.2\uff08GMSF\uff09\u300d\u306e\u767a\u8868\u3092\u53d7\u3051\u3001IAS\u306f\u73fe\u5728\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u914d\u4fe1\u3055\u308c\u308b\u3042\u3089\u3086\u308b\u5e83\u544a\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306e\u70ad\u7d20\u6392\u51fa\u91cf\u3092\u5e83\u544a\u4e3b\u304c\u76f4\u63a5\u304b\u3064\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u6e2c\u5b9a\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u308a\u3001\u672c\u6a5f\u80fd\u3092\u5168\u4e16\u754c\u306eIAS\u306e\u304a\u5ba2\u69d8\u306b\u8ffd\u52a0\u8cbb\u7528\u306a\u3057\u3067\u63d0\u4f9b\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n","protected":false},"author":34,"featured_media":343630,"menu_order":0,"template":"","portfolio-types":[],"class_list":["post-343640","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>IAS \u3068 Good-Loop\u3001\u74b0\u5883\u8ca0\u8377\u524a\u6e1b\u3092\u3055\u3089\u306b\u63a8\u9032\u3059\u308b\u70ad\u7d20\u6392\u51fa\u91cf\u6e2c\u5b9a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u62e1\u5f35\u3092\u767a\u8868 - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/jp\/news\/ias-and-good-loop-enhanced-emissions-measurement-offering\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IAS \u3068 Good-Loop\u3001\u74b0\u5883\u8ca0\u8377\u524a\u6e1b\u3092\u3055\u3089\u306b\u63a8\u9032\u3059\u308b\u70ad\u7d20\u6392\u51fa\u91cf\u6e2c\u5b9a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u62e1\u5f35\u3092\u767a\u8868\" \/>\n<meta property=\"og:description\" content=\"\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u30e1\u30c7\u30a3\u30a2\u8a08\u6e2c\u3068\u6700\u9069\u5316\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u63d0\u4f9b\u3059\u308bIntegral Ad Science\uff08\u672c\u793e\uff1a\u7c73\u56fd\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001\u65e5\u672c\u30aa\u30d5\u30a3\u30b9\uff1a\u6771\u4eac\u90fd\u5343\u4ee3\u7530\u533a\u3001\u30ab\u30f3\u30c8\u30ea\u30fc\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\uff1a\u7af9\u4e95 \u4f38\u4ec1\u3001\u4ee5\u4e0b IAS\uff09\u306f\u672c\u65e5\u3001\u8cac\u4efb\u3042\u308b\u30e1\u30c7\u30a3\u30a2\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306eGood-Loop\u3068\u63d0\u643a\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u666e\u904d\u7684\u306a\u8131\u70ad\u7d20\u5316\u3092\u63a8\u9032\u3059\u308b\u5927\u304d\u306a\u4e00\u6b69\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002 IAS\u306f\u3001\u30ab\u30f3\u30cc\u306b\u304a\u3051\u308b\u300c\u30b0\u30ed\u30fc\u30d0\u30eb\u30fb\u30e1\u30c7\u30a3\u30a2\u30fb\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u30fb\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af 1.2\uff08GMSF\uff09\u300d\u306e\u767a\u8868\u3092\u53d7\u3051\u3001IAS\u306f\u73fe\u5728\u3001\u30aa\u30fc\u30d7\u30f3\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u914d\u4fe1\u3055\u308c\u308b\u3042\u3089\u3086\u308b\u5e83\u544a\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306e\u70ad\u7d20\u6392\u51fa\u91cf\u3092\u5e83\u544a\u4e3b\u304c\u76f4\u63a5\u304b\u3064\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u6e2c\u5b9a\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u308a\u3001\u672c\u6a5f\u80fd\u3092\u5168\u4e16\u754c\u306eIAS\u306e\u304a\u5ba2\u69d8\u306b\u8ffd\u52a0\u8cbb\u7528\u306a\u3057\u3067\u63d0\u4f9b\u3044\u305f\u3057\u307e\u3059\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/integralads.com\/jp\/news\/ias-and-good-loop-enhanced-emissions-measurement-offering\/\" \/>\n<meta property=\"og:site_name\" content=\"Integral Ad Science\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-16T23:22:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/integralads.com\/wp-content\/uploads\/2025\/09\/Good-Loop-Lockup-2-image-bg.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@integralads\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" 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