{"id":318177,"date":"2023-09-14T06:26:59","date_gmt":"2023-09-14T06:26:59","guid":{"rendered":"https:\/\/integralads.com\/?p=318177"},"modified":"2025-04-02T00:19:15","modified_gmt":"2025-04-02T00:19:15","slug":"sustainability-ias-goodloop","status":"publish","type":"post","link":"https:\/\/integralads.com\/jp\/insider\/sustainability-ias-goodloop\/","title":{"rendered":"IAS\u3001Good Loop\u3068\u9023\u643a\u3057\u3001\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u30ec\u30dd\u30fc\u30c8\u3067\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3078\u306e\u53d6\u308a\u7d44\u307f\u3092\u5f37\u5316"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"318177\" class=\"elementor elementor-318177\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-26d5b87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"52326\" data-id=\"26d5b87\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9c02ee5\" data-eae-slider=\"72354\" data-id=\"9c02ee5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b82366 elementor-widget elementor-widget-heading\" data-id=\"5b82366\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3067\u767a\u751f\u3059\u308b\u4e8c\u9178\u5316\u70ad\u7d20\u91cf\u306e\u8a08\u6e2c\u3067<br>\n\u74b0\u5883\u306b\u5411\u3051\u305f\u7b2c\u4e00\u6b69\u3092<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-3ba409b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"32847\" data-id=\"3ba409b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fb14fd7\" data-eae-slider=\"92409\" data-id=\"fb14fd7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-51043dd elementor-widget elementor-widget-text-editor\" data-id=\"51043dd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>IAS\u3067\u306f\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u793e\u4f1a\u306e\u5b9f\u73fe\u306b\u53d6\u308a\u7d44\u3080\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u4f01\u696d Good Loop \u3068\u5354\u529b\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u914d\u4fe1\u306b\u304b\u304b\u308b\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u306e\u8a08\u6e2c\u3092\u958b\u59cb\u3044\u305f\u3057\u307e\u3057\u305f\u3002<\/strong><\/p><p><span style=\"font-weight: 400;\">\u6e29\u5ba4\u52b9\u679c\u30ac\u30b9\u6392\u51fa\u306e\u5927\u534a\u3092\u5360\u3081\u308b\u300c\u30a8\u30cd\u30eb\u30ae\u30fc\u8d77\u6e90\u306eCO2\u6392\u51fa\u91cf*\u300d\u306f\u5e74\u3005\u5897\u52a0\u3057\u3066\u304a\u308a\u3001\u56fd\u5225CO2\u6392\u51fa\u91cf\u30b7\u30a7\u30a2\u3067\u306f\u3001\u65e5\u672c\u306f\u3001\u4e2d\u56fd\u3001\u30a2\u30e1\u30ea\u30ab\u3001\u30a4\u30f3\u30c9\u3001\u30ed\u30b7\u30a2\u306b\u7d9a\u304d\u3001\u5168\u4f53\u306e\u7d043%\u3092\u5360\u3081\u308b\u4e16\u754c\u7b2c5\u4f4d\u306e\u6392\u51fa\u56fd\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">\uff08*\u30a8\u30cd\u30eb\u30ae\u30fc\u8d77\u6e90\u306eCO2\u6392\u51fa\u91cf\uff1a\u767a\u96fb\u3001\u904b\u8f38\u3001\u304a\u3088\u3073\u7523\u696d\u3001\u5bb6\u5ead\u3067\u306e\u52a0\u71b1\u306a\u3069\u3001\u5316\u77f3\u71c3\u6599\u3092\u30a8\u30cd\u30eb\u30ae\u30fc\u6e90\u3068\u3057\u3066\u4f7f\u7528\u3059\u308b\u969b\u306b\u767a\u751f\u3059\u308b\u4e8c\u9178\u5316\u70ad\u7d20\uff09<\/span><\/p><p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u4e16\u754c\u7684\u306b\u3001\u6d88\u8cbb\u8005\u306e\u9593\u3067\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3078\u306e\u554f\u984c\u610f\u8b58\u304c\u304b\u3064\u3066\u306a\u3044\u307b\u3069\u306b\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002eMarketer\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u7c73\u56fd\u3067\u306f\u6d88\u8cbb\u8005\u306e78\uff05\u304c\u3001\u4f01\u696d\u306e\u74b0\u5883\u306b\u5bfe\u3059\u308b\u53d6\u308a\u7d44\u307f\u304c\u3001\u305d\u306e\u4f01\u696d\u306e\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u304b\u306e\u610f\u601d\u6c7a\u5b9a\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">\u3053\u308c\u304b\u3089\u306e\u6642\u4ee3\u3001\u4f01\u696d\u306b\u3088\u308b\u74b0\u5883\u3078\u306e\u53d6\u308a\u7d44\u307f\u306f\u3001\u307e\u3059\u307e\u3059\u4f01\u696d\u30a4\u30e1\u30fc\u30b8\u3084\u6d88\u8cbb\u8005\u3068\u306e\u4fe1\u983c\u95a2\u4fc2\u69cb\u7bc9\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u304f\u3067\u3057\u3087\u3046\u3002\u5e83\u544a\u4e3b\/\u30d6\u30e9\u30f3\u30c9\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u304a\u3044\u3066\u3082\u74b0\u5883\u3078\u306e\u5f71\u97ff\u3092\u628a\u63e1\u3057\u3001\u5bfe\u7b56\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p><h4>\u6301\u7d9a\u53ef\u80fd\u6027\u306b\u5411\u3051\u305f\u53d6\u308a\u7d44\u307f<br \/>\u521d\u3081\u306e\u4e00\u6b69\u306f\u300c\u70ad\u7d20\u6392\u51fa\u91cf\u306e\u8a08\u6e2c\u300d<\/h4><p><span style=\"font-weight: 400;\"><br \/>IAS\u3092\u3054\u5229\u7528\u306e\u5e83\u544a\u4e3b\u306f\u3001\u8ffd\u52a0\u30bf\u30b0\u8a2d\u5b9a\u4e0d\u8981\u306e\u7c21\u5358\u306a\u624b\u9806\u3067\u3001IAS\u306e\u7ba1\u7406\u753b\u9762\u304b\u3089\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6bce\u306e\u70ad\u7d20\u6392\u51fa\u91cf\u3092\u3001\u4ed6\u306e\u30a2\u30c9\u30d9\u30ea\u6307\u6a19\u3068\u4e00\u7dd2\u306b\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">IAS\u3068Good Loop\u304c\u63d0\u4f9b\u3059\u308b\u3001\u70ad\u7d20\u6392\u51fa\u91cf\u30ec\u30dd\u30fc\u30c8\u306b\u3088\u308a\u3001\u81ea\u793e\u304c\u5c55\u958b\u3059\u308b\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u74b0\u5883\u306b\u4e0e\u3048\u3066\u3044\u308b\u5f71\u97ff\u3092\u8a73\u7d30\u306b\u628a\u63e1\u3057\u3001\u305d\u306e\u30c7\u30fc\u30bf\u3092\u3001\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u529b\u524a\u6e1b\u306b\u5411\u3051\u305f\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u7e4b\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u52d5\u753b\u5e83\u544a\u306e\u4e8c\u9178\u5316\u70ad\u7d20\u70ad\u7d20\u6392\u51fa\u91cf\uff08\u30a6\u30a7\u30d6\u3001\u30a2\u30d7\u30ea\uff09\u3092\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6bce\u306b\u8a08\u6e2c\u3067\u304d\u307e\u3059<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u8a08\u6e2c\u3057\u305f\u30c7\u30fc\u30bf\u306f\u3001IAS Signal\uff08\u7ba1\u7406\u753b\u9762\uff09\u306e\u30ec\u30dd\u30fc\u30c8\u30d3\u30eb\u30c0\u30fc\u3067\u65e5\u6b21\u78ba\u8a8d\u3067\u304d\u307e\u3059<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u3092\u8a08\u6e2c\u3057\u305f\u7d50\u679c\u304b\u3089\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u4f4e\u3044\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u7279\u5b9a\u3001\u305d\u308c\u3089\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u74b0\u5883\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3092\u8efd\u6e1b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p><h4>\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u306e\u8a08\u6e2c\u304b\u3089\u7e4b\u304c\u308b<br \/>\u74b0\u5883\u3078\u306e\u53d6\u308a\u7d44\u307f\u4f8b<\/h4><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u3068\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u30d0\u30e9\u30f3\u30b9\u304b\u3089\u3001\u52b9\u679c\u306e\u4f4e\u3044\u30e1\u30c7\u30a3\u30a2\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u7279\u5b9a\u3057\u3001\u5e83\u544a\u8cbb\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u3092\u524a\u6e1b<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u306e\u9ad8\u3044\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3084\u30b5\u30a4\u30ba\u3092\u7279\u5b9a\u3057\u3001\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3067\u74b0\u5883\u8ca0\u62c5\u306e\u306a\u3044\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">IAS\u306f\u3001\u30a2\u30af\u30b7\u30e7\u30f3\u306b\u7e4b\u304c\u308b\u5b9f\u7528\u7684\u306a\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u30c7\u30fc\u30bf\u306e\u63d0\u4f9b\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u74b0\u5883\u4fdd\u8b77\u3092\u5f37\u5316\u3057\u307e\u3059\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">\u30ec\u30dd\u30fc\u30c8\u306e\u8a73\u7d30\u3084\u4e8b\u4f8b\u3001\u8a08\u6e2c\u958b\u59cb\u306e\u624b\u9806\u306a\u3069\u3001<\/span><span style=\"font-weight: 400;\"><br \/><\/span><span style=\"font-weight: 400;\">\u8a73\u3057\u304f\u306f\u3001IAS\u306e\u62c5\u5f53\u8005\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3067\u767a\u751f\u3059\u308b\u4e8c\u9178\u5316\u70ad\u7d20\u91cf\u306e\u8a08\u6e2c\u3067\u3001\u74b0\u5883\u306b\u5411\u3051\u305f\u7b2c\u4e00\u6b69\u3092\u3002<br \/>\nIAS\u3067\u306f\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u793e\u4f1a\u306e\u5b9f\u73fe\u306b\u53d6\u308a\u7d44\u3080\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u4f01\u696d Good Loop\u3068\u5354\u529b\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u914d\u4fe1\u306b\u304b\u304b\u308b\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u306e\u8a08\u6e2c\u3092\u958b\u59cb\u3044\u305f\u3057\u307e\u3057\u305f\u3002<\/p>\n","protected":false},"author":34,"featured_media":318178,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[414,384],"tags":[],"class_list":["post-318177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-jp","category-insights-jp"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IAS\u3001Good Loop\u3068\u9023\u643a\u3057\u3001\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u30ec\u30dd\u30fc\u30c8\u3067\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3078\u306e\u53d6\u308a\u7d44\u307f\u3092\u5f37\u5316 - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/jp\/insider\/sustainability-ias-goodloop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IAS\u3001Good Loop\u3068\u9023\u643a\u3057\u3001\u4e8c\u9178\u5316\u70ad\u7d20\u6392\u51fa\u91cf\u30ec\u30dd\u30fc\u30c8\u3067\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3078\u306e\u53d6\u308a\u7d44\u307f\u3092\u5f37\u5316\" \/>\n<meta property=\"og:description\" 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