{"id":330443,"date":"2024-04-05T08:43:00","date_gmt":"2024-04-05T08:43:00","guid":{"rendered":"https:\/\/integralads.com\/?p=330443"},"modified":"2024-04-15T03:33:54","modified_gmt":"2024-04-15T03:33:54","slug":"detect-avoid-made-for-advertising-sites-ai-driven-technology","status":"publish","type":"post","link":"https:\/\/integralads.com\/jp\/insider\/detect-avoid-made-for-advertising-sites-ai-driven-technology\/","title":{"rendered":"IAS\u306eAI\u99c6\u52d5\u578b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3067MFA\u30b5\u30a4\u30c8\u3092\u691c\u77e5\u30fb\u56de\u907f"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"330443\" class=\"elementor elementor-330443\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-b8f2195 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"27214\" data-id=\"b8f2195\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-89a4c9f\" data-eae-slider=\"74475\" data-id=\"89a4c9f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2edf8a8 elementor-widget elementor-widget-heading\" data-id=\"2edf8a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title 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data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ffcf27 elementor-widget elementor-widget-text-editor\" data-id=\"2ffcf27\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u6a5f\u80fd\u5f37\u5316\u3057\u305fIAS\u306eMFA\uff08Made for Advertising \uff09\u5bfe\u7b56\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u3001\u3044\u3088\u3044\u3088\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u63d0\u4f9b\u958b\u59cb\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">IAS\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001MFA\u3068\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc\u306e\u4e21\u30b5\u30a4\u30c8\u306e\u8a08\u6e2c\u3068\u6700\u9069\u5316\u304c\u53ef\u80fd\u306a\u696d\u754c\u521d\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002\u5e83\u544a\u4e3b\u306f\u7279\u5fb4\u306e\u7570\u306a\u308b\u4e21\u30b5\u30a4\u30c8\u3092\u9ad8\u7cbe\u5ea6\u306b\u691c\u77e5\u3001\u6392\u9664\u3057\u3066\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u7121\u99c4\u3092\u524a\u6e1b\u3057\u3001\u6295\u8cc7\u53ce\u76ca\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p><p><b>\u25a0 MFA\u3068\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc<\/b><\/p><p><span style=\"font-weight: 400;\">MFA\u30b5\u30a4\u30c8\u306f\u3001\u88c1\u5b9a\u53d6\u5f15\uff08\u30a2\u30fc\u30d3\u30c8\u30e9\u30fc\u30b8\uff09\u3092\u884c\u3046\u305f\u3081\u306b\u69cb\u7bc9\u3055\u308c\u305f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u3001<\/span><b>\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u305f\u3081\u3060\u3051\u306b\u4f5c\u6210\u3055\u308c\u305f\u4f4e\u54c1\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4<\/b><span style=\"font-weight: 400;\">\uff08\u30b9\u30d1\u30e0\u30b5\u30a4\u30c8\u3084\u30a2\u30c9\u30d5\u30a1\u30fc\u30e0\u306a\u3069\uff09\u3092\u7279\u5fb4\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067\u3001\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc\u30b5\u30a4\u30c8\u306f<\/span><b>\u9ad8\u3044\u5e83\u544a\u5bc6\u5ea6\u3068\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5bfe\u3059\u308b\u9ad8\u3044\u5e83\u544a\u6bd4\u7387<\/b><span style=\"font-weight: 400;\">\u3092\u7279\u5fb4\u3068\u3057\u3001\u3044\u308f\u3086\u308b\u5e83\u544a\u67a0\u3060\u3089\u3051\u306e\u30b5\u30a4\u30c8\u3078\u306e\u914d\u4fe1\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u4f4e\u4e0b\u3092\u5f15\u304d\u8d77\u3053\u3057\u307e\u3059\u3002<\/span><\/p><p><b>\u25a0 \u5e83\u544a\u4e3b\u30fb\u4ee3\u7406\u5e97\u30fb\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3078\u306e\u4fa1\u5024<\/b><\/p><p><span style=\"font-weight: 400;\">IAS\u3067\u306f\u3001\u9759\u7684\u306a\u9664\u5916\u30ea\u30b9\u30c8\u3067\u306f\u306a\u304f\u3001\u9ad8\u5ea6\u306a\u6a5f\u68b0\u5b66\u7fd2\u6280\u8853\u3068IAS\u306e\u30b3\u30a2\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u7d44\u307f\u8fbc\u307e\u308c\u305f\u65b0\u305f\u306a\u30b7\u30b0\u30ca\u30eb\u3092\u5229\u7528\u3057\u3066\u3001MFA\u3068\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc\u30b5\u30a4\u30c8\u306e\u4e21\u65b9\u3092\u52d5\u7684\u306b\u8b58\u5225\u3057\u307e\u3059\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">IAS\u306eMFA\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u5e83\u544a\u4e3b\u3068\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u53cc\u65b9\u306b\u6b21\u3088\u3046\u306a\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u307e\u3059\uff1a<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u5e83\u544a\u4e3b\u3068\u4ee3\u7406\u5e97\uff1a<\/span><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">MFA\u3068\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc\u30b5\u30a4\u30c8\u306e\u4e21\u65b9\u3092\u9ad8\u7cbe\u5ea6\u306b\u8b58\u5225\u3001\u8a08\u6e2c\u3001\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5168\u4f53\u306e\u52b9\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u4e8b\u524d\u5165\u672d\u30a2\u30dc\u30a4\u30c0\u30f3\u30b9\uff08\u56de\u907f\uff09\u6a5f\u80fd\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001MFA\u3084\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc\u30b5\u30a4\u30c8\u3078\u306e\u5e83\u544a\u914d\u4fe1\u3092\u672a\u7136\u306b\u9632\u304e\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u7121\u99c4\u3092\u524a\u6e1b\u3057\u3001\u6295\u8cc7\u53ce\u76ca\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/span><\/li><\/ul><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\uff1a<\/span><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">MFA\u3068\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc\u306e\u8a08\u6e2c\u3092\u901a\u3058\u3066\u3001\u4e21\u6307\u6a19\u306b\u95a2\u3059\u308b\u30ec\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3057\u3001\u81ea\u793e\u5e83\u544a\u5728\u5eab\u306e\u54c1\u8cea\u3078\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u9ad8\u3044ROAS\u3092\u3082\u305f\u3089\u3059\u5e83\u544a\u67a0\u3092\u6709\u3059\u308b\u3001\u8cea\u306e\u9ad8\u3044\u30b5\u30a4\u30c8\u3078\u306e\u5e83\u544a\u63b2\u8f09\u3092\u5207\u671b\u3059\u308b\u5e83\u544a\u4e3b\u306b\u5bfe\u3057\u3066\u3001\u81ea\u793e\u30b5\u30a4\u30c8\u304c\u305d\u306e\u57fa\u6e96\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u4fdd\u8a3c\u3057\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u4fa1\u5024\u3092\u4f1d\u3048\u3001\u53ce\u76ca\u62e1\u5927\u306b\u7e4b\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/span><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc22ad8 elementor-widget elementor-widget-image\" data-id=\"fc22ad8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"264\" src=\"https:\/\/integralads.com\/wp-content\/uploads\/2024\/04\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-04-05-17.42.00-1024x423.png\" class=\"attachment-large size-large wp-image-330487\" alt=\"MFA Performance\" srcset=\"https:\/\/integralads.com\/wp-content\/uploads\/2024\/04\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-04-05-17.42.00-1024x423.png 1024w, https:\/\/integralads.com\/wp-content\/uploads\/2024\/04\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-04-05-17.42.00-300x124.png 300w, https:\/\/integralads.com\/wp-content\/uploads\/2024\/04\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-04-05-17.42.00-768x317.png 768w, https:\/\/integralads.com\/wp-content\/uploads\/2024\/04\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2024-04-05-17.42.00.png 1444w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-30395be elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"35022\" data-id=\"30395be\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-abfa8ad\" data-eae-slider=\"75616\" data-id=\"abfa8ad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-722cdf8 elementor-widget elementor-widget-text-editor\" data-id=\"722cdf8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">IAS\u304c40\u793e\u4ee5\u4e0a\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u4ee3\u7406\u5e97\u3068\u30d6\u30e9\u30f3\u30c9\u5e83\u544a\u4e3b\u304b\u3089\u5f97\u305f\u5206\u6790\u306b\u3088\u308b\u3068\u3001\u975eMFA\u306b\u5206\u985e\u3055\u308c\u308b\u30b5\u30a4\u30c8\u306b\u914d\u4fe1\u3055\u308c\u305f\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u3001MFA\u306b\u5206\u985e\u3055\u308c\u308b\u30b5\u30a4\u30c8\u306b\u914d\u4fe1\u3055\u308c\u305f\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3088\u308a\u3082\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c278%\u9ad8\u3044\u3053\u3068\u304c\u5224\u660e\u3057\u307e\u3057\u305f\u3002\u307e\u305fIAS\u306e\u3055\u3089\u306a\u308b\u5206\u6790\u304b\u3089\u306f\u3001\u8cea\u306e\u9ad8\u3044\u30e1\u30c7\u30a3\u30a2\u306fMFA\u306b\u5206\u985e\u3055\u308c\u308b\u30b5\u30a4\u30c8\u3088\u308a\u3082\u30b3\u30b9\u30c8\u52b9\u7387\u304c\u9ad8\u304f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5358\u4fa1\u304c63%\u3082\u4f4e\u3044\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">IAS\u306e\u5f37\u5316\u3055\u308c\u305fAI\u99c6\u52d5\u578bMFA\u8a08\u6e2c\u30fb\u6700\u9069\u5316\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u65e2\u306b\u4e16\u754c\u4e2d\u3067\u3054\u5229\u7528\u304c\u53ef\u80fd\u3067\u3059\u3002\u3054\u5229\u7528\u306b\u3064\u3044\u3066\u306f\u3001IAS\u306e\u62c5\u5f53\u8005\u306b\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/span><\/p><p><span style=\"font-weight: 400;\">\uff08\u95a2\u9023\u8a18\u4e8b\uff1a<\/span><span style=\"text-decoration: underline;\"><a href=\"https:\/\/integralads.com\/jp\/insider\/detect-avoid-made-for-advertising-sites\/\"><span style=\"font-weight: 400;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3069\u306e\u3088\u3046\u306bMFA\u30b5\u30a4\u30c8\u3092\u691c\u51fa\u3057\u3001\u56de\u907f\u3067\u304d\u308b\u304b\uff1f<\/span><\/a><\/span><span style=\"font-weight: 400;\"> \uff09<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-78cd5f0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"81584\" data-id=\"78cd5f0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c7c8b0\" data-eae-slider=\"60760\" data-id=\"1c7c8b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b00fcd1 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"b00fcd1\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/integralads.com\/jp\/news\/ias-expands-mfa-measurement-and-optimization-solution\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-8e4a52b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"59137\" data-id=\"8e4a52b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div 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class=\"elementor-button-text\">MFA\u306b\u95a2\u3059\u308b\u8cc7\u6599<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u6a5f\u80fd\u5f37\u5316\u3057\u305fIAS\u306eMFA\uff08Made for Advertising \uff09\u5bfe\u7b56\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u3001\u3044\u3088\u3044\u3088\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u63d0\u4f9b\u958b\u59cb\u3068\u306a\u308a\u307e\u3057\u305f\u3002<br \/>\nIAS\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001MFA\u3068\u30a2\u30c9\u30af\u30e9\u30c3\u30bf\u30fc\u306e\u4e21\u30b5\u30a4\u30c8\u306e\u8a08\u6e2c\u3068\u6700\u9069\u5316\u304c\u53ef\u80fd\u306a\u696d\u754c\u521d\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u3059\u3002\u5e83\u544a\u4e3b\u306f\u7279\u5fb4\u306e\u7570\u306a\u308b\u4e21\u30b5\u30a4\u30c8\u3092\u9ad8\u7cbe\u5ea6\u306b\u691c\u77e5\u3001\u6392\u9664\u3057\u3066\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u7121\u99c4\u3092\u524a\u6e1b\u3057\u3001\u6295\u8cc7\u53ce\u76ca\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n","protected":false},"author":34,"featured_media":329783,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[414,384,342],"tags":[],"class_list":["post-330443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-jp","category-insights-jp","category-programmatic-jp"],"acf":[],"yoast_head":"<!-- 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