{"id":329860,"date":"2023-06-15T01:27:00","date_gmt":"2023-06-15T01:27:00","guid":{"rendered":"https:\/\/integralads.com\/?post_type=portfolio&#038;p=329860"},"modified":"2024-03-07T01:29:41","modified_gmt":"2024-03-07T01:29:41","slug":"ias-expands-tiktok-partnership-for-brand-safety-measurement-to-23-new-countries","status":"publish","type":"portfolio","link":"https:\/\/integralads.com\/ko\/news\/ias-expands-tiktok-partnership-for-brand-safety-measurement-to-23-new-countries\/","title":{"rendered":"IAS, \ube0c\ub79c\ub4dc \uc548\uc804\uc131 \uce21\uc815\uc744 \uc704\ud55c \ud2f1\ud1a1 \ud30c\ud2b8\ub108\uc2ed\uc744 23\uac1c \uc2e0\uaddc \uc2dc\uc7a5\uc73c\ub85c \ud655\ub300\ud569\ub2c8\ub2e4"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"329860\" class=\"elementor elementor-329860\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-0984f48 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"99991\" data-id=\"0984f48\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-419d1a4\" data-eae-slider=\"99071\" data-id=\"419d1a4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cccbb9a elementor-widget elementor-widget-text-editor\" data-id=\"cccbb9a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\uc774\uc81c \ucd1d 30\uac1c\uad6d\uc5d0\uc11c \uace0\uae09 \ube0c\ub79c\ub4dc \uc548\uc804\uc131 \ubc0f \uc801\ud569\uc131 \uce21\uc815 \uc11c\ube44\uc2a4 \uc81c\uacf5, \ud2f1\ud1a1 \uad11\uace0\uc8fc\uc5d0\uac8c \uc804 \uc138\uacc4 \ucee4\ubc84\ub9ac\uc9c0 \uc81c\uacf5<\/strong><\/p><p><span style=\"font-weight: 400;\">\uc120\ub3c4\uc801\uc778 \uae00\ub85c\ubc8c \ubbf8\ub514\uc5b4 \uce21\uc815 \ubc0f \ucd5c\uc801\ud654 \ud50c\ub7ab\ud3fc\uc778 \uc778\ud14c\uadf8\ub7f4 \uc560\ub4dc \uc0ac\uc774\uc5b8\uc2a4(Integral Ad Science)(\ub098\uc2a4\ub2e5: IAS)\uac00 \uc624\ub298 \ud2f1\ud1a1(TikTok)\uacfc\uc758 \ud30c\ud2b8\ub108\uc2ed\uc744 \ub300\ud3ed \ud655\uc7a5\ud558\uc5ec \uc5c5\uacc4 \ucd5c\uace0\uc758 \ud1a0\ud0c8 \ubbf8\ub514\uc5b4 \ud488\uc9c8 \ube0c\ub79c\ub4dc \uc548\uc804\uc131 \ubc0f \uc801\ud569\uc131 \uce21\uc815 \uc81c\ud488\uc744 23\uac1c \uc2e0\uaddc \uc2dc\uc7a5\uc758 \uad11\uace0\uc8fc\uc5d0\uac8c \uc81c\uacf5\ud55c\ub2e4\uace0 \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4.<\/span><\/p><p><span style=\"font-weight: 400;\">\uc774\ubc88 \ud655\uc7a5\uc744 \ud1b5\ud574 IAS\ub294 \ud2f1\ud1a1\uacfc\uc758 \uae34\ubc00\ud55c \ud30c\ud2b8\ub108\uc2ed\uc744 \ub354\uc6b1 \uacf5\uace0\ud788 \ud558\uace0, 2022\ub144 10\uc6d4\uc5d0 \ube0c\ub79c\ub4dc \uc548\uc804\uc131 \ubc0f \uc801\ud569\uc131 \uce21\uc815 \uc11c\ube44\uc2a4\ub97c \uc2dc\uc791\ud55c 7\uac1c\uad6d\uc5d0 \ucd94\uac00\ub429\ub2c8\ub2e4. IAS\uc758 \ud3ec\uad04\uc801\uc778 \uc11c\ube44\uc2a4 \ubc94\uc704\ub294 \uc804 \uc138\uacc4\uc801\uc73c\ub85c \uacc4\uc18d \uc99d\uac00\ud558\ub294 \ud2f1\ud1a1\uc758 \uc778\uae30\uc640 \uad11\uace0 \ud22c\uc790 \ub300\ube44 \ucd5c\ub300\uc758 \uc218\uc775\uc744 \ucc3d\ucd9c\ud560 \uc218 \uc788\ub294 \uac00\uc7a5 \uc2e4\ud589 \uac00\ub2a5\ud55c \ub370\uc774\ud130\ub97c \ud655\ubcf4\ud558\uace0\uc790 \ud558\ub294 \ub9c8\ucf00\ud130\ub4e4\uc758 \uc694\uad6c\ub97c \ubc18\uc601\ud55c \uac83\uc785\ub2c8\ub2e4.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">&#8220;\ud2f1\ud1a1\uc740 \ucee4\ubba4\ub2c8\ud2f0\uac00 \uc790\uc2e0\uc744 \ud45c\ud604\ud558\uace0 \uc990\uae38 \uc218 \uc788\ub294 \uc548\uc804\ud55c \ud658\uacbd\uc744 \uad6c\ucd95\ud558\uae30 \uc704\ud574 \ucd5c\uc120\uc744 \ub2e4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.&#8221;\ub77c\uace0 \uce21\uc815 \ubc0f \ub370\uc774\ud130 \ud30c\ud2b8\ub108\uc2ed \uae00\ub85c\ubc8c \ucc45\uc784\uc790\uc778 \uccb8\ub9b0 \ub9ac(Chen-Lin Lee)\ub294 \ub9d0\ud569\ub2c8\ub2e4. &#8220;IAS\uc640\uc758 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud655\ub300\ud558\uc5ec \uc804 \uc138\uacc4 \ube0c\ub79c\ub4dc\uc5d0 \uc218\uc2ed \uac1c\uc758 \uc5b8\uc5b4\uc640 \uad6d\uac00\uc5d0\uc11c \ub3d9\uc601\uc0c1 \uc218\uc900\uc758 \ud22c\uba85\uc131\uc744 \ubcf4\uc7a5\ud558\ub294 \uc5c5\uacc4 \ucd5c\uace0 \uc218\uc900\uc758 \ub9ac\ud3ec\ud305\uc744 \uc81c\uacf5\ud558\uac8c \ub418\uc5b4 \uae30\uc058\uac8c \uc0dd\uac01\ud569\ub2c8\ub2e4. \uc548\uc804\ud558\uace0 \uc801\uc808\ud55c \ud658\uacbd\uc5d0\uc11c \ube0c\ub79c\ub4dc \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud560 \uc218 \uc788\ub294 \ud2f1\ud1a1\uc758 \ub2a5\ub825\uc5d0 \ub300\ud55c \uc2e0\ub8b0\uc640 \ud22c\uba85\uc131\uc744 \uc81c\uacf5\ud558\uae30 \uc704\ud574 \uc9c0\uc18d\uc801\uc73c\ub85c \ud611\ub825\ud560 \uc218 \uc788\uae30\ub97c \uae30\ub300\ud569\ub2c8\ub2e4.&#8221;<\/span><\/p><p><span style=\"font-weight: 400;\">\ud2f1\ud1a1\uc744 \uc704\ud55c IAS\uc758 \ud1a0\ud0c8 \ubbf8\ub514\uc5b4 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\uae30\uc874 \uc2dc\uc7a5\uc744 \uae30\ubc18\uc73c\ub85c \ud569\ub2c8\ub2e4: \ud638\uc8fc, \uce90\ub098\ub2e4, \ud504\ub791\uc2a4, \ub3c5\uc77c, \uc2f1\uac00\ud3ec\ub974, \uc601\uad6d, \ubbf8\uad6d \ub4f1\uc785\ub2c8\ub2e4. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\uc774\uc81c \ucd1d 30\uac1c\uad6d\uc5d0\uc11c \uace0\uae09 \ube0c\ub79c\ub4dc \uc548\uc804\uc131 \ubc0f \uc801\ud569\uc131 \uce21\uc815 \uc11c\ube44\uc2a4 \uc81c\uacf5, \ud2f1\ud1a1 \uad11\uace0\uc8fc\uc5d0\uac8c \uc804 \uc138\uacc4 \ucee4\ubc84\ub9ac\uc9c0 \uc81c\uacf5 \uc120\ub3c4\uc801\uc778 \uae00\ub85c\ubc8c \ubbf8\ub514\uc5b4 \uce21\uc815 \ubc0f \ucd5c\uc801\ud654 \ud50c\ub7ab\ud3fc\uc778 \uc778\ud14c\uadf8\ub7f4 \uc560\ub4dc \uc0ac\uc774\uc5b8\uc2a4(Integral Ad Science)(\ub098\uc2a4\ub2e5: IAS)\uac00 \uc624\ub298 \ud2f1\ud1a1(TikTok)\uacfc\uc758 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