
{"id":326270,"date":"2022-07-28T12:31:08","date_gmt":"2022-07-28T12:31:08","guid":{"rendered":"https:\/\/integralads.com\/insider\/anzu\/"},"modified":"2023-09-27T09:47:38","modified_gmt":"2023-09-27T09:47:38","slug":"anzu","status":"publish","type":"post","link":"https:\/\/integralads.com\/latam\/insider\/anzu\/","title":{"rendered":"Anzu"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"326270\" class=\"elementor elementor-326270\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-a54293a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-eae-slider=\"4638\" data-id=\"a54293a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ad7d5ad\" data-eae-slider=\"26094\" data-id=\"ad7d5ad\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35bdc94 elementor-widget elementor-widget-text-editor\" data-id=\"35bdc94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Anzu is a leading in-game ad solution for mobile, PC, console, and Roblox. Anzuu2019s in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game, and partnerships with trusted AdTech vendors make Anzu the preferred in-game advertising partner for advertisers worldwide.<\/p><p>Anzu helps game developers monetize their titles with ad placements that complement the gameplay, resulting in reliable revenue streams. The sole officially licensed in-game ad provider for Xbox, the first ad platform to become Unity verified, and with a self-serve dashboard that provides complete control over ad placements, Anzu is the preferred in-game ad monetization partner for developers worldwide.<\/p><p>Backed by WPP, Sony Innovation Fund, NBCUniversal, HTC, Bitkraft, and other prominent investors, Anzu has raised $37M to make advertising in games better. Better for brands, better for game developers, and better for gamers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Anzu is a leading in-game ad solution for mobile, PC, console, and Roblox. Backed by WPP, Sony, NBCUniversal, HTC and more, Anzu\u2019s blended in-game ads make advertising in games better &#8211; for brands, game developers, and gamers.<\/p>\n","protected":false},"author":22,"featured_media":293943,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[498],"tags":[],"class_list":["post-326270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-latam"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Anzu - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/latam\/insider\/anzu\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Anzu\" \/>\n<meta property=\"og:description\" content=\"Anzu is a leading in-game ad solution for mobile, PC, console, and Roblox. 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