David joined Integral Ad Science in 2009 and is fundamental in building out the core product line and leading product management and corporate strategy.
Over the past 15 years, David has worked with several startups and mature technology organizations. Prior to IAS, he was an executive with Safenet’s digital media services group, the leading provider of digital protection and measurement services, where he guided the company’s portfolio of digital asset protection services toward emerging opportunities in digital media distribution at major studios, record labels, and publishers. Before that, David was responsible for product management and product strategy in North America and Asia Pacific markets at Message Labs, one of the world’s largest SaaS messaging security organizations. He also ran product management and marketing for Mail.com, a consumer webmail service.
David is very active in the NYC startup community. He’s a mentor with First Growth Venture Network and TechLaunch, working with programs for high potential seed and early stage startup tech companies. He holds a degree in Information Systems from University of Cape Town, South Africa.