April 27, 2020 – New York, NY – Integral Ad Science (IAS), the global leader in digital ad verification, today announced Eu-Gene Sung has been appointed as Chief Financial Officer. In her new role, Sung will report directly to the CEO, Lisa Utzschneider, and will lead the organization in setting financial strategies to drive business Read the full article...
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April 20, 2020 – New York, NY – Integral Ad Science (IAS), the global leader in digital ad verification, today announced its selection for the YouTube Measurement Partner Program (YTMP), building on the company’s growing partnership with Google. The YTMP program was created to offer advertisers an array of trusted independent solutions for driving and Read the full article...
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April 1, 2020 (New York, NY) – Today, Integral Ad Science (IAS), the global leader in digital ad verification, released its Media Quality Report for H2 2019, providing transparency into the performance and quality of global digital media. The report found positive changes across many aspects of the ecosystem, including a rise in global viewability Read the full article...
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The IAS Streaming Wars report provides insight into consumer perceptions of Connected TV and streaming video content consumption.
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March 9, 2020 – New York, NY – Integral Ad Science (IAS), the global leader in digital ad verification, today announced the appointment of Lisa Nadler as Chief Human Resources Officer. Nadler, who most recently served as Chief Human Resources Officer at Shutterstock, is a seasoned executive who will oversee human resources, recruiting and culture Read the full article...
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With the 2020 presidential campaign in full swing, 77% of surveyed voters say they are concerned about fake news and misinformation.
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IAS issues a threat alert for 404bot, a growing bot scheme generating fake browser data & creating fabricated URLs in order to steal advertisers’ media spend.
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