Preparing for media quality
audits can be stressful
Restore your zen with this handy guide
We know that the media audit process can be a stressful task,with trackers, check-ins, and adjustments galore. We can’t make audits easy, but we can make them easier. This handy guide, brought to you by your Agency Development team, has plenty of useful information to help you tackle audits faster and more accurately, allowing you to find your balance and restore your zen.
1
Brace yourself! There are lots of technical terms and acronyms involved in what we do. But who needs the Rosetta Stone when you have us?
You can find a comprehensive glossary of everything you need to know on the Help Centre.
2
Living in the present is key, but sometimes you need to revisit the past. Our data only lives for 14 months, so we recommend archiving your client’s data on a periodic basis — digital archeology is a painstaking and time-consuming job.
3
Be mindful about what we can and can’t track in all environments.
4
They say it takes a village to raise a child, but we say it takes a skilled team to deliver a successful and accurate audit. Add new team members to IAS Signal by emailing csmuk@integralads.com. Enroll your team to IAS Academy to help them make the most of IAS products.
5
“Comparison is the thief of joy,” said Theodore Roosevelt. Well, he didn’t have to contextualise media quality stats!
Did you know we might be able to provide custom benchmarks and insights if you have specific requirements? Reach out to check!
6
Know thyself. Also, know your IAS team! We’re always happy to help and are just an email away.
