Lisa Utzschneider will join IAS as CEO, effective January 7, 2019. After eight years as CEO & President of IAS, Scott Knoll has chosen to move into an advisory role for the company. read more
The latest Integral Ad Science Media Quality Report provides benchmarks for viewability, brand safety, ad fraud, and time-in-view across display and mobile web advertising across Sweden, Norway, Finland and Denmark. read more
The latest Integral Ad Science Media Quality Report provides UK benchmarks for viewability, brand safety, ad fraud, and time-in-view across display, video, mobile web, and in-app advertising. read more
Integral Ad Science and Snapchat now offer advertisers viewability and ad fraud measurement solutions to employ across their Snapchat in-app video buys. read more
IAS announces a partnership with FreeWheel’s ad management platform that allows publishers to measure the quality of their digital video for viewability, brand safety, and fraud. read more
The Google Measurement Partner badge will make it easier for advertisers to source trusted, third-party measurement providers based on Google’s qualifications. July 12, 2018 – New York, NY – Integral Ad Science (IAS) has been selected as a preferred partner in Google’s Measurement Program for both brand safety and viewability. Partners were selected after meeting Read the full article...