Wendy Norman joined Integral Ad Science in 2017 as SVP, Sales – Americas, to lead the strategic growth of the company in North America, Canada, and Latin America. She brings over 20 years of experience working with data-driven digital marketing and advertising companies and has a proven track record of extending and launching new lines of business to drive growth.
Prior to joining IAS, Wendy served as President of IFGO partners, a consultancy focused on developing and implementing growth strategies for strategic marketing organizations. She has built and led high growth businesses for leading firms including Epsilon, DIGITAS, Harte Hanks, Agency.com, and Affinity Solutions.
Wendy holds a BA in Business Strategy and Marketing from Salve Regina University in Newport, Rhode Island.
Elisa Lupo joined Integral Ad Science in 2015 to lead the strategic development of the IAS business in the Italian marketplace. Elisa has over 9 years of experience in the European digital advertising industry.
Prior to joining Integral Ad Science, Elisa spent over four years at Exponential, joining as Sales Director in London, U.K., moving up to Country Manager, Italy. Before Exponential, Elisa spent 2 years at Vibrant Media as International Sales and Business Development Manager.
Carter Nicholas joined Integral Ad Science in early 2016 to launch the Spanish and Portuguese operations. Carter brings over 20 years experience in digital advertising and advertising technologies.
Prior to joining IAS, Carter was CEO of eDataSource, the first provider of e-commerce and email marketing insights based on 25 million brand emails per day in actual consumer inboxes.
Before running eDataSource, Carter founded TripConnect, a social network providing travel advice among friends, and prior to that Carter held executive positions at several adtech companies, notably as VP of Media for Southern Europe, Canada and Latin America at DoubleClick.
Oliver Hülse joined Integral Ad Science as Managing Director for Germany, Austria and Switzerland in April 2017. Oliver is responsible for IAS’ growth in the DACH region.
Hülse has been in the media industry for more than 20 years and prior to Joining IAS, Oliver held the position of Managing Director at Rocket Fuel. He started his career in digital media sales at German media companies such as, Verlagsgruppe Milchstrasse and Tomorrow Internet AG, before being appointed to VP International Operations at Interactive Media CCSP GmbH.
Nick Morley joined Integral Ad Science in January 2017 to lead the strategic development of the EMEA business.
Nick has a proven track record in launching and scaling high-growth businesses across Europe, and brings over a decade of digital advertising industry experience to IAS. Nick is charged with developing and expanding the business across Europe, Middle East and Africa.
Prior to joining IAS, Nick has held senior management roles at companies including Adobe, Efficient Frontier, and most recently was SVP Global Sales and Managing Director EMEA at Intent Media. There he was responsible for driving global publisher sales and leading the EMEA business.
Lee is Director, Business Development at Integral Ad Science
Eva joined Integral Ad Science in 2016 to architect, scale, and optimize the performance of its sales organization, bringing over 18 years of global experience in digital advertising, e-commerce, and market research.
Prior to IAS, Eva held several key roles within the sales organizations of various media and technology companies. She led Integrated Marketing & Insights at Pinterest, served as the VP of Sales Strategy, Product Marketing and Training for The Weather Company, and helped grow WebMD’s CPG and Pharma revenue as its VP of Sales Strategy.
Eva holds an MBA from Harvard University and a BS from Cornell University.
Paul Nasse is the Commercial Director of United Kingdom at Integral Ad Science. Paul joined Integral Ad Science as one of the first team members of the London office which launched in 2013. As Commercial Director, Paul is building the client sales proposition in the UK; responsible for developing and managing agency relationships with the likes of Group M, Omnicom, IPG Mediabrands and VivaKi.