{"id":300671,"date":"2017-01-17T05:00:00","date_gmt":"2017-01-17T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/ad-fraud-short-guide\/"},"modified":"2023-12-21T23:38:41","modified_gmt":"2023-12-21T23:38:41","slug":"ad-fraud-short-guide","status":"publish","type":"post","link":"https:\/\/integralads.com\/uk\/insider\/ad-fraud-short-guide\/","title":{"rendered":"Ad fraud: A short guide"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">We all know ad fraud is a problem, but it\u2019s not always clear what exactly fraud is, how it works, and how we can eliminate it from the digital ecosystem. We\u2019re here to make this complex topic easy to understand and address. This short guide provides:<\/span><\/p>\n<ul class=\"ul1\">\n<li class=\"li1\"><span class=\"s1\">an overview of the different types of ad fraud<\/span><\/li>\n<li class=\"li1\"><span class=\"s1\">methods for identifying and fighting ad fraud<\/span><\/li>\n<li class=\"li1\"><span class=\"s1\">steps you can take to protect yourself<\/span><\/li>\n<\/ul>\n<p>Read our short guide here.<br \/>\n<a href=\"http:\/\/iasinsider.wpengine.com\/wp-content\/uploads\/2017\/01\/IAS_Ad-Fraud-101-Guide_UK.pdf\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-11577 size-full\" src=\"https:\/\/integralads.com\/wp-content\/uploads\/2023\/07\/Screen-Shot-2017-01-17-at-15.55.12.png\" alt=\"&quot;Ad Fraud: A short guide&quot; with a magnifying glass\" width=\"754\" height=\"382\" \/><\/a><\/p>\n<p>For further information, read our detailed ad fraud 101 <a href=\"http:\/\/stagingias.wpengine.com\/resources\/ad-fraud-101\/\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We all know ad fraud is a problem, but it\u2019s not always clear what exactly fraud is, how it works, and how we can eliminate it from the digital ecosystem. We\u2019re here to make this complex topic easy to understand and address.<\/p>\n","protected":false},"author":22,"featured_media":296651,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[295,294],"tags":[],"class_list":["post-300671","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-fraud-uk","category-topics-uk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ad fraud: A short guide - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/uk\/insider\/ad-fraud-short-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ad fraud: A short guide\" \/>\n<meta property=\"og:description\" content=\"We all know ad fraud is a problem, but it\u2019s not always clear what exactly fraud is, how it works, and how we can eliminate it from the digital ecosystem. 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