{"id":300699,"date":"2017-04-12T04:00:00","date_gmt":"2017-04-12T04:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/viewability-viewability-viewability\/"},"modified":"2025-05-20T17:55:10","modified_gmt":"2025-05-20T17:55:10","slug":"viewability-viewability-viewability","status":"publish","type":"post","link":"https:\/\/integralads.com\/uk\/insider\/viewability-viewability-viewability\/","title":{"rendered":"Viewability, Viewability, Viewability"},"content":{"rendered":"

Over 130 digital advertising professionals ranked viewability as the #1 most important aspect media quality. So, we dug a little deeper \u2013 here\u2019s what they had to say about transacting on viewability.<\/span><\/span><\/span><\/span><\/p>\n

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Over 130 digital advertising professionals ranked viewability as the #1 most important aspect media quality. So, we dug a little deeper \u2013 here\u2019s what they had to say about the industry guidelines and transacting on viewability.<\/p>\n","protected":false},"author":1,"featured_media":300701,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[290,298],"tags":[],"class_list":["post-300699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights-uk","category-viewability-uk"],"acf":[],"yoast_head":"\nViewability, Viewability, Viewability - Integral Ad Science<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/integralads.com\/uk\/insider\/viewability-viewability-viewability\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Viewability, Viewability, Viewability\" \/>\n<meta property=\"og:description\" content=\"Over 130 digital advertising professionals ranked viewability as the #1 most important aspect media quality. 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