{"id":300857,"date":"2018-01-23T05:00:00","date_gmt":"2018-01-23T05:00:00","guid":{"rendered":"https:\/\/integralads.com\/insider\/influencers-publisher-inventory\/"},"modified":"2024-11-13T09:45:41","modified_gmt":"2024-11-13T09:45:41","slug":"influencers-publisher-inventory","status":"publish","type":"post","link":"https:\/\/integralads.com\/uk\/insider\/influencers-publisher-inventory\/","title":{"rendered":"IAS Influencers &#8211; Dave Marquard on publisher inventory"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/252356427\" width=\"640\" height=\"564\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/span><\/span><\/span><\/span><\/p>\n<p>Dave Marquard, IAS Vice President of Product Management, Publisher and Programmatic Products discusses publisher challenges including ad fraud and brand safety and how digital publishers can optimize their inventory for advertisers and boost their bottom line.<\/p>\n<p>To learn more how IAS can help publishers to optimize their specialized inventory, check sign up for our <strong>Publisher webinar:\u00a0<\/strong><b>Navigating midterm\u00a0election advertising<\/b><\/p>\n<p>This video is part of our IAS Influencers Series which brings together some of IAS&#8217;s brightest minds with industry influencers to talk about the issues, challenges, and opportunities facing the digital advertising industry.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video -Publisher optimization, ad fraud, and brand safety. 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