Innovation

Activate your consumers, realize real growth

While verification is your foundation, activating consumer action is essential to your campaign’s success. Our first-to-market capabilities help you to identify the optimal Time-in-view for exposure, so that your campaigns run with efficiency focused on activating your consumers. Only IAS can provide exposure insights geared towards the most-important metric of all, ROI.

Quality metrics

Real-time and actionable

We measure and analyze real-time media quality metrics over 500 billion times every day. Thus, we have a wider range of data points, so our customers can have all the information they need to make the best decisions for campaigns.

Inclusive

Supporting brands and agencies — plus publishers

Our viewability data is the currency of digital advertising, trusted by both our demand and sell side customers to transact with no discrepancies.

R&D

Shaping campaigns with more

Our in-house engineers bring our products and solutions to life, providing more integrations with speed and ease – with a holistic, industry view. IAS teams are working around the globe to bring you more capabilities, providing more metrics that help drive results.

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