CONTEXTUAL
TARGETING
Target your ads all year with IAS Context Control Targeting and Audience-Enhanced Targeting Segments
CURATED CONTEXTUAL TARGETING GUIDES
Access curated mini-guides with exclusive insights on how to target consumers during major events and holidays for your most effective campaigns yet.
APPLY HIGH PERFORMING SEGMENTS ALL YEAR
Show up in the right place every time. Access individualized one sheets to see the top segments to apply for any major holiday or event.
WHERE TO ACTIVATE
Precise, cookieless targeting in major DSPs
DISCOVER NEW SEGMENTS
with IAS Context Control Segment Catalog
Access all 650+ off-the-shelf Context Control segments and 200+ Audience-Enhanced Targeting segments
OPTIMIZE CAMPAIGNS
with Contextual Targeting Reporting & Segment Reach Calculator
Target content that is the most desirable and relevant for your audience
SIMPLIFY ACTIVATION
with Contextual Targeting Profiles
Bundle relevant targeting segments into one profile with a single segment ID
GET IN TOUCH
Want to learn more about leveraging IAS Context Control segments for your next campaign? Reach out to an IAS rep today to access customized segments tailored to your campaign.
