After witnessing years of growing adoption, connected TV (CTV) has finally accelerated into the forefront of media consumption as consumers’ preferred streaming
In this co-hosted webinar with Jill Wittkopp, Head of Product at the IAB Tech Lab, we walk through what the new SDK does, the benefits of adopting it, and what the Tech Lab has in store for the rest of 2021.
Activate more effective digital ad campaigns
A global leader in ad tech and verification
Our solutions help increase the visibility of your digital media across fast-moving channels like CTV and mobile, keep your brand safe with features like ad fraud, and let you optimize your campaigns with granular data delivered in real time.
Quality ads deserve Quality Impressions™
Ensure your digital ads are seen by real people, across all devices, and in safe environments with our expert solutions.
Innovative partnerships to drive your success
With IAS, you get access to thousands of media partners and countless technology companies and social media platforms — all driving innovation and creating new opportunities for you.
Expert industry insights
Get the insights you need to decode industry trends, capture consumer attention, and drive better outcomes with the IAS Insider.
Bench ran a head-to-head test with IAS and a major DSP’s audience targeting segments across three of their clients across three different industries with the goal of understanding which solution would be able to deliver cost-efficient yet scalable results.
Powered by people, driven by innovation
We deliver quality results through innovation, transparency, and efficiency — and our work is amplified by our people, our culture, and our values.
Solutions for all screens
Increase impressions, engagement, and conversations throughout the digital landscape — from desktop to mobile and across the largest channels or platforms.