Gain radical transparency and efficiency for your programmatic buying.
Ensure your programmatic media buys deliver the results you want. Drive efficiency and Quality Impressions™ with powerful insights and precise targeting that only an industry leader like IAS can provide.
Discover how we can help enhance your media buys with our toolkit.
Our programmatic solutions include:
Verify, optimize, and control every programmatic media campaign
As your programmatic investment grows, so does your need for radical transparency. We’ll help you verify the quality of your impressions, ensure the integrity of your brand, and optimize your campaign effectiveness. Our proprietary data science and human verification technologies were designed by leading academics in the AI and machine learning fields. We offer one of the most comprehensive programmatic ad fraud solutions in market, plus exclusive sentiment and emotion-based targeting and avoidance for your contextual buying needs.
Enhance your data-driven buying with transparency
Gain proactive protection within the world’s largest demand-side platforms.
Run efficient and optimized digital campaigns
The increasing complexity and scale of programmatic targeting and pre-bid advertising means you need the most efficient buys and the fastest campaign optimization. Our solutions deliver both.
Achieve optimal media quality results and hit KPIs without worrying about mid-flight optimization. Ensure your ads are seen by real people in safe environments and maintain quality control for display and video ads with predictive, real-time data that’s easily accessible within the world’s largest DSPs.
With Pre-Bid Segments, you get:
Experience automation in mere seconds. Spend less time tagging and more time optimizing with Automated Tag, our first-to-market solution for efficient tag management. Stay ahead of the competition with an automated workflow that lets you focus on campaign performance — without ever leaving your ad server’s platform.
With Automated Tag, you get:
Activate more efficient campaigns, protect your spend, and deliver better ROI with Total Visibility™ — an exclusive, industry-first solution that delivers radical transparency into your programmatic media buys.
With Total Visibility™, you get:
SOLUTIONS THAT DRIVE RESULTS
IAS delivers innovative, industry-leading digital advertising solutions that are designed to drive superior results. Take a look at our full measurement and optimization product suite to learn how IAS helps your brand stay ahead of the competition.
With SOLUTIONS THAT DRIVE RESULTS, you get:
With IAS’s pre-bid integration, marketers can scale their Sponsored Content ad campaigns to reach professional audiences and achieve up to a 3x increase in conversions.
– Kamakshi Sivaramakrishnan, Senior Director Product Management
LinkedIn Marketing Solutions
EXPERT INDUSTRY INSIGHTS
Get deeper insights into cutting-edge programmatic solutions at the IAS Insider.
We’re excited to share the Integral Ad Science Responsibility Report — our first-ever comprehensive report on our Environmental, Social, and Governance (ESG) initiatives. At IAS, aligning our business practices with our ESG objectives is a fundamental principle. As we continue our journey to make a lasting and positive difference in the world, this report serves as a testament to our commitment to transparency and responsible business practices.
All eyes are on attention. Although it’s one of the most widely discussed topics in digital media, marketers remain divided on how to properly harness it. Attention scores, methodologies, and key performance indicators are increasingly diversified — so how can marketers best measure and optimize their campaigns for higher attention?
Powered by our advanced machine learning and AI technology, IAS has scaled from 7 to 50+ markets in just over a year to arm marketers with an increasingly comprehensive set of solutions to measure and optimize campaigns on TikTok.
Fast responses for fast-moving campaigns.
Your success is what drives us. Our global Help Center and customer success team can quickly address any questions you have about our Programmatic solutions at any point.