Retail marketers are no strangers to seasonal pressure. But when preparing for upcoming tentpole commerce events, it’s crucial to run efficient campaigns that drive outcomes. Read more for expert tips on executing successful campaigns during high-traffic retail moments.
IAS was proud to host and join conversations around unifying data signals, ethical AI, adaptive leadership, and so much more. Here are a few of our top highlights from the Croisette.
We’re pleased to announce first-to-market Snap Attention Measurement — a new product in partnership with Snap and Lumen Research to bring advanced attention insights to your campaigns.
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