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Integral Ad Science
  • Solutions
    BY PRODUCT TYPE
    Ad Fraud
    Brand Safety & Suitability
    Contextual Targeting
    Viewability
    Efficiency & Optimization
    BY CHANNEL
    CTV & Video
    Programmatic
    Proprietary Platforms
    Mobile & In-App
    Audio
    BY CUSTOMER TYPE
    Brands & Agencies
    Publishers
    Platforms & Partners
  • Insights
    IAS Insider
    Media Quality Report
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  • Innovation
  • About
    Quality Impressions™
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  • Careers
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  1. Home
  2. | Who We Help
  3. | Publishers

Home | Who We Help | Publishers

Prove media value and maximize ad revenue

In order for digital media to thrive, publishers and brands need access to the same measure of media quality. Our solutions span media buyers and sellers, reducing discrepancies and creating a frictionless ad environment.

Strengthen your campaign results and focus on media quality with IAS as your partner.

Download Tookit
Our publisher solutions include:

Ad Fraud Protection

Viewability

Brand safety & suitability

Contextual targeting

Programmatic

Your customers are our customers

As the trusted partner of 35% of the top 150 U.S. advertisers, we help publishers sell with confidence. Control the quality of your inventory, increase revenue, and save time through automation.

Learn more

Your inventory is valuable—we’re here to prove it

Your top priority is providing relevant ad placements for your customers. With holistic metrics and automated optimization, you can eliminate impression waste and increase yield.

Maximized revenue

Optimize towards business outcomes and capitalize on more inventory by delivering highly viewable, contextually relevant, and suitable impressions.

Actionable insights

Access custom reporting with granular campaign-level analysis, monitor ad performance in near real-time, and use our data to optimize your inventory.

Automation & efficiency

Power your inventory to automatically optimize ad delivery down to the placement-level, for both direct and programmatic deals—say goodbye to the manual headaches.

Advertiser alignment

Reduce reporting discrepancies, optimize toward marketer requirements, and create a frictionless ad environment with detailed insight into your buyers’ campaign goals.

Start selling with confidence

With a comprehensive publisher product suite inclusive of verification, optimization, and Context Control, we help digital publishers take control of their inventory and deliver Quality Impressions™.

Publisher Verification

Verify your inventory is viewable, fraud free, and brand safe and suitable. Reduce friction and increase transparency with consistent, transferable, and actionable measurement. Establish yourself as a credible media partner to top marketers who won’t settle for anything less than perfect.

Learn more ›

Publisher Optimization

Increase yield and eliminate impression waste with automation. Exceed your advertisers’ media quality standards by optimizing ad delivery, guaranteeing safe and suitable inventory, providing contextually relevant placements, and minimizing ad fraud.

Learn more ›

Context Control

Increase ad performance by serving the right content, in the right environment, to the ideal audience. Command higher CPMs with advanced targeting, access to 1,200+ standard IAB-compliant categories, and the ability to create IAS-curated categories that match your advertiser’s goals.

Learn more ›
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Solutions

By Product Type

Ad Fraud

Brand Safety & Suitability

Contextual Targeting

Viewability

Efficiency & Optimization

By Channel

CTV & Video

Programmatic

Proprietary Platforms

Mobile & In-App

Audio

By Customer Type

Brands & Agencies

Publishers

Platforms & Partners

Insights

IAS Insider

Research

Media Quality Reports

About IAS

Quality Impressions™

Newsroom

Leadership & Awards

Careers

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Contact

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© 2022 Integral Ad Science, Inc.

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© 2021 Integral Ad Science, Inc.

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