Cut Wasted Ad Spend and Drive ROI on Soccer’s Biggest Stage

When the world joins the global conversation, ensure every impression counts. Capture massive scale in real-time and turn peak attention into measurable results.

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TURN GLOBAL ATTENTION INTO MEASURABLE PERFORMANCE

Major global sporting events generate unparalleled attention, but the real-time nature of the global conversation creates a complex environment for advertisers. Our playbook shows you how to dominate the field with confidence:

  • Maximize Performance: Scale your reach across digital, social, and CTV without sacrificing quality.
  • Real-Time Agility: Navigate unpredictable social feeds and user-generated content during live matches.
  • Total Transparency: Protect your brand and ensure every impression reaches a real person.
  • Win the Open Web: Drive accountability and ROI across every channel in your media mix.
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PROVEN RESULTS

See how leading brands use these strategies to protect media quality and maximize performance during high-visibility global events.

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ROI from reduced wasted ad spend for a leading Telco brand

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fraud rates via Pre-bid Optimization for global CPG advertiser.

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increase in click-through rate when leveraging IAS Context Control Targeting

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IAS

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