Leverage industry-leading technology to understand the true context, sentiment, and emotion of a given webpage to drive media quality outcomes for your brand in near real-time.
According to NRF, last year’s Mother’s Day spending totaled to $28.1 billion, and categories like jewelry and electronics are expected to reach record levels of spending this year. And Mum’s are not alone! The average US consumer spending in 2021 for Father’s Day hit $174, reaching $20 billion total.
IAS’s predictive science pre-screens pages and categorises them before a bid is placed, enabling you to target Mother’s and Father’s day related content and amplify your brand.
Download our one sheets to find out more about how you can reach your consumers this coming Mother’s and Father’s Day.